NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

Add to compare

Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 1731-1740 out of 1887

A

Anonymous

09/04/18

4.5 out of 5

ActiveCampaign - A Great CRM Solution For Growth

What do you like best? Easy to set up and get clients onboarded with their CRM system. The support team is wonderful and the online community is so helpful. What do you dislike? Not a lot at this time, however, the ActiveCampaign team is so proactive and listen to requests and suggestions... they are really in the business to help us with our business. Recommendations to others considering the product If you're stuck and want to do a quick call with me I'd love to help you figure ...

Read more

A

Anonymous

09/03/18

5 out of 5

So much easier to use than Infusionsoft

What do you like best? The flexibility to customize the application to accommodate your business needs without hiring an engineer and layering on costly add-ons. It is an affordable solution that easily scales with you as your business grows and your needs change. What do you dislike? Moving and navigating the design interface in the is a bit clunky. Direct integration with calendly so I am able to add people to a list or tag them once they sign up for my calendar. Recommendations to ...

Read more

W

Wanda

08/31/18

5 out of 5

Provides all that I need

PROS & CONS What are the best aspects of this product? I’ve used many CRM packages and I declare ActiveCampaign as the best among the lot. I started with Aweber, but it lacked simple segmenting and tagging. Then I moved to Infusionsoft, but its user interface was poor. After I started using ActiveCampaign, I knew it was the perfect app for me. The dashboard shows me all the important details at a glance when I log in. A great feature is the visual workflow for automations. The drag and ...

Read more

V

Vanessa

08/26/18

5 out of 5

A cut above Aweber

PROS & CONS What are the best aspects of this product? I ADORE the automatic syncing of contact from my Gmail account to the Active Campaign one (meaning that I don’t have to add phones or emails on the phone manually. The dashboard is awesome, and everything is designed in a user-friendly tone. Finally, it amazes me how lists and tags can be used together. It made segmenting so simple! Do you know that I used to pay $300 per month for Infusionsoft and Otraport, and I still didn’t have ...

Read more

A

Anonymous

08/19/18

5 out of 5

Why Active Campaign is the best software for beginners

What do you like best? The software is very well adapted to the real life needs of marketing. If you are a beginner iin marketing and automation as a general you can learn a about these complex consented by learning how to use active campaign. The support staff at active campaign is THE BEST. I get email responses within 24h with an exact solution. The webinars and guides, videos and podcasts which active campaign posts are fenomenal !! They have allowed me to move forwards with my ...

Read more

A

Anonymous

08/17/18

4.5 out of 5

Active campaign has made a real difference to my business

What do you like best? The automation functionality. Having left Mailchimp because of a lack of sophisticated and intuitive automation capability, I have got all that and more from active campaign. I also feel the pricing is very fair. What do you dislike? Very little! Any tech issues or queries I have had have been quickly and efficiently sorted out by their customer service team. Recommendations to others considering the product If you are outgrowing the entry level providers ...

Read more

A

Anonymous

08/16/18

5 out of 5

Best Program for Reach

What do you like best? The automation allows businesses to create a professional newsletter/email process that provides flexibility to focus on other aspects of running a business. I love that I can set it up and forget it. What do you dislike? It's a little intricate to use. I needed some assistance with the first attempt at setting up my automation(s. Because of this, I have not explored other options in Active Campaign, which I know is limiting my use of the program (I just don't ...

Read more

A

Anonymous

08/16/18

4.5 out of 5

The Solution That's Right For Me

What do you like best? Robustness of features, price, and ease of use. Strong customer support as well. What do you dislike? I dislike that the contact scoring feature is only available to higher paying members, whereas with Mailchimp, it's available for free. What business problems are you solving with the product? What benefits have you realized? Segmentation - different subscribers on my list want to read about different things, and if I send them all the same materials, a small ...

Read more

A

Anonymous

08/15/18

5 out of 5

So Many Helpful Filters & Smart List Organisation

What do you like best? I looked forever to find an email marketing software that allowed me to sort my lists with a lot of detail. I have multiple products and services and adding and removing people from different lists based on their interests and client journey was tedious and painful. Active Campaign gives you the opportunity to tag and sort customers depending on their experience. E.g. after buying a product that are removed from one list and can be tagged to be added to another ...

Read more

ZE

Zack Eckni

08/07/18

3 out of 5

Just an FYI to any future users

Just an FYI to any future users: If you don't care about knowing how your email campaigns are performing, this is a perfectly average mass email service. However, turning on any analytics tracking will either 1 cause your emails to go directly to spam, or 2 be labeled with an anti-phishing warning that tells the receiver of the email not to trust your domain. Their customer service team is very nice though, so if you just want to make a friend, feel free to start a subscription.

Free vendor scorecard

Evaluate ActiveCampaign objectively with the marketing automation software scorecard

A weighted marketing automation software vendor scorecard to score ActiveCampaign against your real requirements — not the marketing.

  • Weighted criteria you can edit
  • Score multiple vendors side-by-side
  • Shareable with your buying committee

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].