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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 1541-1550 out of 1887

A

Anonymous

05/28/19

5 out of 5

The Best experience in automation

What do you like best? The easy way to have automation in your email campaigns What do you dislike? Have no dislike in this account nor this plan Recommendations to others considering the product: Give it a try! What problems are you solving with the product? What benefits have you realized? I've just solved a lot of email problems. Automation and all super easy

A

Anonymous

05/28/19

5 out of 5

Better than the rest for taking your email marketing to the next level.

What do you like best? When I first began using Active Campaign, I was moving from another service that quite a few other bloggers in my niche use. My open rates were horrible with the other service and had been no matter which service I had used. From my first send with Active Campaign, my open rates were higher than they have ever been. The ability to create automations that drip when I want and the ability to create automations that connect to each other has saved me more hours than I ...

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A

Anonymous

05/28/19

5 out of 5

Powerful, Easy to use, helpful staff and making more sales!

What do you like best? I love the combination of Deals to track customer's progress when combined with automation to personalise and free up my time. I've tried 3 other services and am happy to have found active campaign. I run multiple lists and multiple deals for different services within my business, and can easily track each. I love the way it links to my email and I can see every communication for every customer all in one place. What do you dislike? The only downside ...

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A

Anonymous

05/27/19

5 out of 5

The best email marketing software

What do you like best? ActiveCampaign is really simple to use but you have a wide range of features to create complex automations. What do you dislike? It's a bit expansive tool if you have many users. What problems are you solving with the product? What benefits have you realized? We use this tool as an important service of our startup

A

Anonymous

05/27/19

5 out of 5

Amazing on-boarding, great product

What do you like best? The on-boarding programme was fantastic. Within a few individualized live chats, I had my questions answered and my automation sequences set up. The migration service helped me speed up the transition from my previous service provider. And all of these - the on-boarding and migration services - were free. The product is robust yet easy and intuitive. Overall, I'm super happy. What do you dislike? Initially, I thought it was a bit expensive. But now that I'm using ...

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A

Anonymous

05/26/19

5 out of 5

Wicked CRM

What do you like best? Active Campaign is an incredible asset to my business. It provides me clear insights, insane communication capabilities and has by far the best support team worldwide. They are fast acting and will get to the root of your issues, and include professional guidance as to the next best step to achieve your goals. I have tried a lot of options - mailchimp, convertkit, awebber, gmail... but absolutely none hold a candle to AC. Big Big Big fan! ***** What do you dislike? ...

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A

Anonymous

05/26/19

4.5 out of 5

Working with ActiveCampaign for 3 months and it seems to be the best choice for Digital Marketing

What do you like best? I like a great level of support which you can get from experts - you talk to the real people who know your needs. Also, ActiveCampaign has a big amount of features which actually give competitive advantages and help to nurture potential customers more effectively. What do you dislike? There are some limitations on functionality in the ActiveCampaign which are mostly caused by database structure (e.g. no option 'if empty' but I have managed to walk around ...

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A

Anonymous

05/26/19

5 out of 5

It's the best email marketing option on the market

What do you like best? I have been on Active Campaign now for 4-5 years and I LOVE it. It's smart, savvy and has so much to offer that it's perfect for the seasoned entrepreneur as well as has a price point that is easy for newbie entrepreneurs to use it. I have most of my clients on Active Campaign and I love the tagging feature, how it easily integrates with other platforms, the automations, the fact that we can easily create templates, pictures are always saved, we can split test and I ...

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A

Anonymous

05/24/19

4.5 out of 5

The perfect solution we were looking for.

What do you like best? ActiveCampaign has allowed us to better segment our donors, grantees, prospects, and other constituents and keep them properly organized and engaged. What do you dislike? It can be a little slow sometimes, and I have to refresh some pages to get things moving. The UX can be a bit clunky at times. What problems are you solving with the product? What benefits have you realized? We have so many different programs and initiatives going on at the same time with ...

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A

Anonymous

05/24/19

5 out of 5

Awesome and Powerful Marketing Automation Service

What do you like best? Active Campaign is an extremely powerful automation service, and gives you all the necessary tools to build an personalized and efficent marketing campaign. Imagine, be creative and think about any possibility. Active Campaign will do the work for you. What do you dislike? The downside in my opinion is the relatively expensive price, but when you see the whole advantages, it worth a lot. Recommendations to others considering the product: Buy and see the power ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].