ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Amazing

What do you like best? ActiveCampaign is very powerful for automation and very simple to set up. The automation options are really incredible. It allows me to automate all the sending of my emails depending on the behavior and interests of people What do you dislike? I like everything at ActiveCampaign. However, some functions could be improved. Like the default form design which is very basic. Navigation to edit emails. It would be nice to be able to centralize all the mails in ...

ActiveCampaign is the best CRM/email marketing system out there

What do you like best? The ability to trigger flows, set tags and automation the moving of details from one list to another. What do you dislike? I can't think of anything that I would say I dislike about it. What problems are you solving with the product? What benefits have you realized? Massive time-saver and user friendly.

Good system with lots of promise that won't break your budget

What do you like best? We migrated to Active Campaign from Pardot. I liked that the user interface is simpler, their forms have some interesting functionality, and they had lots of great pre-built templates for emails. We are a small business with an even smaller marketing team and I needed something with all the functionality you expect from marketing automation, but less expensive than Pardot. I was impressed with the platform, the price, and the customer service I recieved from the ...

Very powerful tool for marketing automation

What do you like best? I just love their visual automation builder. It's super easy to create and manage advance automations. Love the super easy copy and move actions which save you so much time. You can use notes on nodes and also the way they show extra setup information is super useful. Automations map is also another great way to get a bigger idea on how all your automations tie together. The integrations with 3rd party tools are seamless and super fast to setup. And even if there is ...

So happy I swapped to Active Campaign

What do you like best? I migrated from Infusionsoft about 2.5 years ago and right from the start knew I'd made the right decision. Apart from the much lower cost, the AC software is so much easier to use. I can see it's very similar to IF on many levels, except for the parts of IF that used to really annoy me. I find I spend a lot less time 'fixing' things up or having to do manual stuff on the back end. Although there are still some things I'd like to see improved, it is definitely ...

Active Campaign Changed My Business!

What do you like best? There is so much value, in email automation structure to ist tracking open rates and many other metrics. Active Campaign has so many benefits! What do you dislike? To be honest, I haven't run into many issues. I have used other services in the past and could be happier that I found this. Recommendations to others considering the product: When looking for a CRM service Active Campaign is your best bet, they have all the features you would want at an incredibly ...

Easy to use, quick to understand, amazing customer service!

What do you like best? The support, I asked questions and after a quick chat with the help desk. they fixed my issue and recorded a screen share of how they did it. Absolutely fantastic! What do you dislike? Nothing, it's great and perfect for me. Recommendations to others considering the product: It's great! What problems are you solving with the product? What benefits have you realized? I can email the right contacts with the right emails. Fantastic!

Easy to Use - Powerful Automation for Email Marketing

What do you like best? The learning curve was short - I was up and running in a very short time. I've since scaled up to a couple of different automations that help me connect with my prospects and turn them into fans. What do you dislike? It is difficult to manage campaigns from mobile devices, but it doesn't really impact my workflow. Recommendations to others considering the product: Definitely get the free consulting/training to help you understand the foundations What ...

Why I Chose ActiveCampaign

What do you like best? I've used a good handful of other CRM/marketing automation tools (and so have my clients. Hands down, ActiveCampaign has found the robust sweet spot between functionality and ease-of-use. I love that contacts are the core building block of your database (not lists, not tags, not campaigns, not automations - even while those are at your fingertips and very easy to use. I love the logic and simplicity of the UX and the responsive and remarkable online support they ...

Activecampaign Is Far More Than a CRM!

What do you like best? I love the unlimited creativity that Activecampaign affords me for creating automations that improve business systems. Activecampaign is one of my most precious busuiness design tools. I love the sandbox fuctionality in the partner account that allows me to clone an entire account including automations for use a s a starting point on my client projects. I don't like the reporting interface much. I wish it were a bit more impressive from a design point of view. What ...