ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Wonderfully intuitive and powerful, with great educational material included

What do you like best? I'm certainly loving the fact you can import entire automations from existing ActiveCampaign users, as well as share them with others. The pre-built automation library is fairly robust, so even if you're new (like me, you don't have to start from absolute scratch. Even if there isn't an automation that is exactly what you're looking for, you can find one that's close enough to tweak and customize to your liking. At minimum, it will give you a pretty good idea of ...

In Depth Business Solution

What do you like best? I love the automations based on subscriber actions. I have been able to make sure my subscribers get exactly what they want. And it is affordable and flexible. Active Campaign grows with your business. I have used and tested many competitors and am so happy that I switched to Active Campaign three years ago. The dashboard is intuitive and very easy to use. Active Campaign also integrates with most services. What do you dislike? The opt in box options could be ...

Best system out there

What do you like best? I love how well they've implemented tagging and automations. You get the best functionality out there, for a very affordable price and it's easy to learn with great documentation. What do you dislike? There isn't really anything I dislike about it. Recommendations to others considering the product: It integrates with a lot of different software, which makes it even more versitile. I also integrate it with ThriveCart and ActiveMember360 as well as WordPress ...

Awesome Service

What do you like best? Our on boarding person, Katie, was so kind and caring about our unique needs as a company. Not only do you get an awesome software, but you actually get support with a REAL LIVE person.. that in itself speaks volumes. This company really cares about your company's needs and aspirations. What do you dislike? Nothing at all. The service so far has been fabulous! What problems are you solving with the product? What benefits have you realized? Complex customer ...

A great automation tool for my project

What do you like best? That I can easily work with this platform. It is user-friendly. I can connect this platform with others, and can do a lot of automation through my website, my chatbot, and collect all my leads inside it. What do you dislike? That if I want to use it on 100% I must a little bit to learn more by myself and search for more information on how others working with the platform. Recommendations to others considering the product: I recommend this software, it is ...

Campaigns and Automations Without the Stress

What do you like best? It's easy to create and produce emails and automations with all the right parts and pieces using ActiveCampgian. It's simple and everything you need is laid out for you in a straightforward manner so you are sure to include everything you need. Whenever I have a question their customer service really is amazing. They are quick to respond, always friendly and courteous and willing to work through my my questions until I am satisfied and ready to move forward. ...

I was able to consolidate many systems

What do you like best? I like the fact that it's an all in one solution with its features. One of my favorite features is the ability to include all the components of your campaign into its workflows. Basically, you can manage everything from start to finish in one place. Also, I like that you can track just about everything. It's not limited to someone simply opening an email. There's website and link tracking, there's actions tracking, email forwarding, and more. From there, you can ...

Way ahead of its time - especially for the price point ...

What do you like best? I feel like I've finally found a happy home with ActiveCampaign. It does absolutely everything I can image with email marketing. There are other programs that I've seen that have similar functionality, but not at this price point. When I signed up, they were wonderful in walking me through training sessions and getting it all set up. I literally just sent my first campaign out five minutes ago and I love how it looks. I feel like ActiveCampaign has all the ...

Very confusing, but tons of potential

What do you like best? I love that Active Campaign has so many capabilities and opportunities to integrate across various platforms. It’s an amazing funnel to drive traffic from our Wordpress blog to our Shopify site and capture leads along the way. What do you dislike? I think my biggest issue with Active Campaign is that it’s such a complex tool with so many far-reaching arms. It’s overwhelming and very difficult to get it working and functioning the way I wanted it to at the ...

Good Experience + GOOD EDUCATION PROGRAM

What do you like best? What i liked the best is the free education program that come with any price you'll subscribe to active campaign What do you dislike? The worst thing in my opinion is the way to link automation stepswhen you want to create a loop, like the best one on my experience is the one of GetResponse (Like you can create loop on get response you jsut drag and drop to loop to another one, and on active campaign you'll have t ocreate another branch, BUT they thought about it ...