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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 1461-1470 out of 1887

A

Anonymous

06/19/19

5 out of 5

Amazing powerful simple

What do you like best? It’s super easy to use and set up. Love the support and interface. What do you dislike? Nothing yet. This is a solid product. Don’t have any issues yet. What problems are you solving with the product? What benefits have you realized? I have seen ActiveCampaigns help entrepreneurs like myself capture real-time contacts and then remarket towards them and generate real data and business.

A

Anonymous

06/19/19

4.5 out of 5

Great email service. Easy to use with great integrations, just needs better customer support.

What do you like best? I like the automation and integrations that ActiveCampaign offers. This helps streamline a lot of our workflow from drip campaigns to automated list building from website subscribers. What do you dislike? The one thing I really don't like about AC is the customer support. Unless you pay them a bunch of money, email is pretty much they only way they will talk to you. It's extremely hard (usually impossible to get someone on the phone. With that said, they are ...

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Anonymous

06/18/19

4.5 out of 5

The most professional way to make automated email marketing campaigns.

What do you like best? For me, the best thing about active Campaign is the constant education it offers. Since you start the startup tutorial you realize that the company is committed to your learning platform which is appreciated tank avoids many inconveniences for not knowing how to use the platform. However, it also shows an interface that is easy to understand, functional and not very complicated, which greatly helps the first point. If the platform is easy to use and also take ...

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A

Anonymous

06/18/19

5 out of 5

Very positive experience

What do you like best? Active Campaign is more user friendly and also more versatile (a rare combination than the other email services I've used in my business. I appreciate the functionality and it didn't take me too long to learn the basics. My VA and I have also had good experiences with their Customer Support team. What do you dislike? I am a very small business, and sometimes the automations have extra bells and whistles that I really don't need that lead to a 'cluttered' feel ...

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Anonymous

06/16/19

4 out of 5

We have a SaaS platform and have used AC to drive new business.

What do you like best? Active Campaign has driven all our sales and marketing efforts. We did a LOT of market research and AC was the only product that met the needs of the Sales side and the Marketing team - great combination of features that combine to provide strong reporting and integrated approach What do you dislike? I think for the money, AC really does deliver - hard to see what doesn't work - could always have more features but generally I'm pretty happy. What problems are ...

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A

Anonymous

06/15/19

5 out of 5

Best tool to grow your online buisness

What do you like best? It's easy to use and understand the workflows. I can export the automation I created on my account and import them on my clients' account. It's easy and fast. The migration team was also really helpful in a couple of challenging scenarios with my clients. The customer service is fast and competent, which is very important when you are a service provider as I am. What do you dislike? Sometimes, I feel like the development team puts too much focus on new tools and ...

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Anonymous

06/15/19

4.5 out of 5

Keeps getting better!

What do you like best? Great set of tools for small business inbound marketing activities. The more I use it, the more potential I see and understand. What do you dislike? Limitations around cold email and outbound prospecting. But there are other tools that will integrate to meet those needs. Recommendations to others considering the product: Invest time in strategy and setup in order to leverage the power of this tool. What problems are you solving with the product? What ...

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A

Anonymous

06/14/19

4 out of 5

Useful, but not overly intelligent

What do you like best? My favorite feature is the targeted searches that allow me to reach my appropriate demographic. What do you dislike? Sometimes the searches, while I do love them, bring in results that are not exactly what I’m looking for, so I spend a fair amount of time digging for the good ones. Recommendations to others considering the product: Be very diligent in your searches and it can be an amazing tool! What problems are you solving with the product? What benefits ...

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Anonymous

06/13/19

5 out of 5

Powerful platform with top notch onboarding experience!

What do you like best? The automations you can create with ActiveCampaign are incredible! There is already an automation recipe for just about anything you could imagine and if by chance there isn't, you have the ability to build your own from scratch. I really enjoyed how easy it was to set up integrations with other software we are currently using as well. The documentation offered by ActiveCampaign is very well written and easy to follow when you need that extra nudge of support as you ...

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Anonymous

06/13/19

5 out of 5

User Friendly

What do you like best? Active Campaign has a great interface that’s easy to learn and use What do you dislike? It can be tricky to configure API calls to integrate with other CRM software What problems are you solving with the product? What benefits have you realized? ActiveCampaign helps with collecting and sorting lead info. We are able to push contacts to our CRM software with tags that help us keep leads organized.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].