ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Active Campaign is Fantastic

What do you like best? Active Campaign is an awesome product. As an agency/partner-reseller, we're able to manage all of our accounts from one dashboard and customize each to the client's specific needs. We transitioned seamlessly from our previous solution, and have received fantastic support from Active Campaign through it all. There have been a few snags along the way where we had questions, or needed more extensive explanation and they were so helpful. What do you dislike? I wish ...

Why Didn't I Get ActiveCampaign Sooner?!

What do you like best? It's so easy to use- very intuitive- very easy to make and implement changes. After using Infusionsoft for years it's so nice to move to something that is so simple nad straightforward to use. It's super simple to connect to my website to track those interactions and touch points. I love that I can set the scale for how to grade users interaction to trigger automations to the most interested users and even be able to alert the sales team which users are the best to ...

Most simple and efficient way to do email campaign

What do you like best? What I like the most is the way Active Campaign let me create campaign step by step without ever forgetting a detail. You are able to spam check your email, test it, modify it until everything is perfect. It is really the best tool for someone that is not always thinking about everything. I think the customer service is one of the best part too. They are always there to answer. What do you dislike? Sometimes there is a little glitch when I erase the link to an ...

So easy to use and powerful automations!

What do you like best? I love that Active Campaign is so easy to use and so powerful. In just a few weeks we've set up multiple automations. I love the AB testing and the way you can so easily create and alter the journeys that you can take subscribers down. I'm so glad i switched from my old email marketing platform, which was cumbersome and annoying to use. What do you dislike? As a small business the price is pretty hefty. there's a few small things, like not being able to get daily ...

Great Service and wonderful willingness to help - What a great experience.

What do you like best? Buying a subscription to use a software product or service and having to go through an unassisted or expensive onboarding process just shows that the software provider is clueless about user satisfaction. I must say that my experience with ActiveCampaign has been exactly the opposite. They have looked after and helped me through the onboard process at every turn. I really am super impressed indeed. Thankyou to their great team for all the friendly help. I look ...

The BEST CRM for Smart Email Marketing

What do you like best? There are SO many CRM options available, and after trying literally dozens of them over the course of my career... Active Campaign has blown everyone else out of the water. The best part? This program is both user friendly & SMART! The ability to smart target your audience for certain email campaigns/ automations is amazing. We can send out specific emails to contacts based on their history with us. The system allows you to really keep a detailed record of how ...

Just Love My Active Campaign

What do you like best? I've used a fair number of CRM and contact management tools, Active Campaign has really exceeded my expectations, great customer support (live chat and basically I can't think of anything that Activecampaign can't do. I use it for 2 different businesses and have great success. What do you dislike? I wish that their live support was 24/7, but that's a relatively minor thing, it's available MOST times I need it. Recommendations to others considering the product: ...

I love Active Campaign!

What do you like best? My favorite things about Active Campaign are customer service and training! I like the dashboard and the ease in setting up campaigns and automation. What do you dislike? A little hard to use and understand. There's a big learning curve in using. Still working on getting my open rates up. I would love more insights on how to get a better open rate. Maybe suggestions on titles of emails. Recommendations to others considering the product: I think it's a great ...

Great full service eCRM and Marketing Automation platform - with solid support and training

What do you like best? The tools are very straight-forward to use and almost infinitely flexible in terms of their capabilities - from setting up very basic campaigns and automations to highly complex and conditional automations using tagging tied into a membership platform system, AccessAlly, we use, ActiveCampaign allows us to scale easily. But the biggest thing going for ActiveCampaign is the deep support and training they offer customers at no additional cost - I have gone through ...

A powerful tool for email marketing automation

What do you like best? I have been using ActiveCampaign for over 6 months now. What I like most is that I'm constantly discovering new features and things I can use to my advantage. The automations are very easy to set once you have gotten familiar with. It's a self-learning process that allows you to be proactive on what your customers are acting on, and get the conversation going. What do you dislike? Automations can be a challenge at first!!! Once you learn the logic of things, it ...