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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 1421-1430 out of 1887

RJ

Rob Johnson

07/18/19

1 out of 5

massive waste of time with these guys

massive waste of time with these guys, we have used Mailchimp, Interseller, Quickmail and other emails tools in the past and our marketing guy said to use ActiveCampaign because it integrates with Clickfunnels - so we tried it out and spent several hours designing campaign pages etc on AC - this in itself was challenging because the support offer by AC is so slow and it only comes online on U.S time so if you are in the UK you get zero support until late afternoon at which point you are so ...

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A

Anonymous

07/17/19

5 out of 5

Amazing Platform!

What do you like best? Our company is making an exciting transition from grassroots to automated marketing. We selected ActiveCampaign based on value, capabilities, and scalability. Though we are still within the early stages of use, we have been able to quickly automate key manual sales and marketing communication processes. Additionally, the integration with Salesforce provides us with bio-directional insights that empowers our sales and marketing teams. Lastly, the training and support ...

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A

Anonymous

07/15/19

4 out of 5

Simple and seamless!

What do you like best? ActiveCampaign has a clean and neat user interface. The step-by-step campaign creation procedure is simply amazing. In addition to this, the drag and drop items into the campaign design area also help in easy campaign creation. What do you dislike? There is nothing I dislike about ActiveCampaign. Recommendations to others considering the product: It's a great platform. What problems are you solving with the product? What benefits have you realized? We have ...

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A

Anonymous

07/11/19

4.5 out of 5

The CRM with personalized automation.

What do you like best? The ability to set up very personalized lead nurturing. When I get an inquiry that isn't ready for my service, I am able to warm up my client through communication same as I would do without this software, saving me countless hours, so when the phone actually rings there are only a few questions left to answer and a meeting or sale is made right there. What do you dislike? There are a few bugs here and there. Nothing that isn't solved quickly. Sometimes the way ...

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A

Anonymous

07/11/19

4.5 out of 5

ActiveCampaign-Is it a an efficient software

What do you like best? With Active campaign, we can build a strong automated sales and marketing process that work to make happy and more loyal clients. We've been using this software to send newsletters, create attractive email campaigns, and communicate with our clients and contacts. The software allows us to use behavioral and personal data about our contacts to automate marketing strategies in our organization. The software comes with great marketing tools and templates that have made ...

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A

Anonymous

07/11/19

5 out of 5

Favorite tool to connect with my audience

What do you like best? I used a couple of other tools before ActiveCampaign and I switched to AC five years ago after hearing great things about it. And I never looked back since then. I love how easy and visual it is to build a campaign. Thanks to the tag management system, I also have a better understanding on my audience's interests. Thanks to ActiveCampaign, I also have what I need in terms of CRM. I don't have to spend money on too many tools and avoid having to handle too ...

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A

Anonymous

07/09/19

5 out of 5

Easy to navigate and learn interface

What do you like best? One of the most helpful things about Active Campaign is their level of support. Their team reached out to me as soon as I signed up and I have found their tutorials to be very helpful. They also have really great information in their newsletter. It feels like personal service, not like I'm just a number out there. What do you dislike? Active Campaign is much more expensive than the last company I used, so it was a bit of sticker shock at first, but the ...

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A

Anonymous

07/07/19

4 out of 5

Easy and powerful but needs more email design options

What do you like best? The platform is very easy to learn and quick to get the basics out the door, even new hires can get reasonable results produced quickly with minimal learning curve. The email automation features a very powerful and provide many options for deciding what you want to do and how to create splits or set goals, etc. What do you dislike? The email design templates should have more options, since the array of the included designs tend to be a bit limited. It is not easy ...

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A

Anonymous

07/06/19

5 out of 5

Powerful CRM and yet very price competitive

What do you like best? ActiveCampaign has everything that one small to medium business might need. And yet, it is affordable and easy to use. What do you dislike? I wasn't able to create abandoned cart campaign for one client (WooCommerce deep data integration. It was sending wrong contacts into the campaign. AC support team wasn't able to solve it, they promised it would be sorted with new AC update, but they never came back to us. Recommendations to others considering the product: ...

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A

Anonymous

07/06/19

4.5 out of 5

Very good email and sales automation for bigger teams

What do you like best? Sales Automation has some pretty good tools and features for a Email Marketing based CRM. What do you dislike? Custom fields are clumsy, difficult to work with, especially if you want to use Zapier for connecting with different tools. Performance could be sometimes better, there are days when we get script loading errors What problems are you solving with the product? What benefits have you realized? We have good email marketing and the CRM works very well ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].