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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 1391-1400 out of 1887

A

Anonymous

07/31/19

4.5 out of 5

Solid platform

What do you like best? I like the drop and drag features available in creating newsletters - makes it simple and fun. What do you dislike? It's not specifically Active Campaign - it's the whole enchilada of on line business - feels impersonal What problems are you solving with the product? What benefits have you realized? I've maintained a steady connection with my newsletter followers through Active Campaign. I also used the platform, with a coach, to market online courses and ...

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A

Anonymous

07/31/19

4.5 out of 5

Easy to use, great looking platform. The Salesforce integration streamlined our marketing process!

What do you like best? The automation functionality stands out for me compared to other platforms. Plenty of drag and drop selections and an active consumer forum to help with unique questions. What do you dislike? If you have a CRM, I don't think you will get much more value from the "deals" tab. This needs to be integrated more heavily into CRM's Recommendations to others considering the product: To stop looking for other email marketing platforms IF effective automation is your ...

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A

Anonymous

07/31/19

4.5 out of 5

I was looking for an autoresponder for my business, I tried many thanks to the free trial period, bu

What do you like best? The thing I like most is that it's really easy to use and configure, I launched my first campaign in less than 60 minutes. It has a clear and pleasant graphic. Multiple functions and numerous additions to other software. What do you dislike? Honestly I haven't found any negative aspects yet, the only difficulties I had are due to the fact of not knowing English well but thanks to the support I managed to overcome all the difficulties. Recommendations to others ...

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Anonymous

07/31/19

5 out of 5

Excited to make my email marketing easier!

What do you like best? I've only been using for about 4 weeks but It seems very easy to use, yet powerful. Building my first automation was easier than expected and the chat support was awesome! I am so excited with all the possibilities of making my followup much simpler. Also, ActiveCampaign didn't bust my budget by offering an affordable level to get started. What do you dislike? I'm still learning but one suggestion I have is the ability to filter the contacts by ...

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A

Anonymous

07/31/19

5 out of 5

A smooth, clean creator

What do you like best? The user interface is easy to customize and understand. While there is a learning curve for all the options, the customer service is on point to help walk you through it. What do you dislike? There are many tools I still haven't mastered yet, but I'm sure I will with time. Recommendations to others considering the product: It is absolutely worthwhile to take advantage of their trial period and see if it works best for what you need. While the coat is slightly ...

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Anonymous

07/30/19

5 out of 5

The Best experience in automation

What do you like best? The easy way to have automation in your email campaigns What do you dislike? Have no dislike in this account nor this plan Recommendations to others considering the product: Give it a try! What problems are you solving with the product? What benefits have you realized? I've just solved a lot of email problems. Automation and all super easy

A

Anonymous

07/30/19

5 out of 5

Makes me look like a marketing genius.

What do you like best? I like the overall simplicity of ActiveCampaign. I used to use a well-known marketing automation tool for our marketing, yet I had a lot of difficulties getting basic things out the door. I was constantly attending webinars and workshops that focused on how to operate this tool. I'm sure it's a powerful tool, but that doesn't help much when it's so confusing to operate. ActiveCampaign allows me to do all the things I could not do on that other platform. Their ...

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Anonymous

07/30/19

5 out of 5

Automation at it's best!

What do you like best? ActiveCampaign is by far the most powerful email marketing platform I have come across. I like the segmentation and tagging options that help fine tune our marketing efforts. What I like best is the automation options, once you set them up they do the work for you. What do you dislike? We have been using this service for over a year and so far I have no dislikes. What problems are you solving with the product? What benefits have you realized? Automating ...

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A

Anonymous

07/30/19

5 out of 5

Active Campaign is fantastic

What do you like best? In addition to a clear design and excellent tracking of clients, its automations are a huge time saver. What do you dislike? I'm still learning how to pul the reports I'd like to have. Recommendations to others considering the product: ActiveCampaign provides great training and support. This is worth the time to set up. What problems are you solving with the product? What benefits have you realized? Simplified tracking of and communication with 1,000s of ...

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A

Anonymous

07/30/19

4.5 out of 5

Really happy with my choice!

What do you like best? I was hesitating between ActiveCampaign and Convertkit to have the best automatisation. Finally, I've tried AC and I was so happy with the automation system. It's more easy to use than I thought and it's really powerful. I didn't have to search a lot to understand how it works. What do you dislike? There's not something that I really dislike. The only thing is they changed their pricing recently and it's quite more expensive than what I've just paid for one year. ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].