NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

Add to compare

Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 1371-1380 out of 1887

SS

Suzanne Scarrow

09/06/19

5 out of 5

I am very happy with Active Campaign

I am very happy with Active Campaign. It is very easy to use and very responsive to what I have needed from the program. I will definitely continue to be an Active Campaign user for a long time to come.

JT

Janice Tucker

09/06/19

5 out of 5

Powerful, versatile and affordable

I switched to Active Campaign about 3 years ago as I found far more integrations available than with my previous system. The automations are very straightforward to set up and edit. The filters I can apply to my email list allow me to easily keep track of my list growth. There are many features I have yet to use and many I’m sure I will never use as the functions of Active Campaign reach far beyond the requirements of my small business. However it’s reassuring to know that Active Campaign ...

Read more

AE

Alan Eidinger

09/06/19

5 out of 5

Traditional CRMs vs a true marketing automation tool

I've always found that with CRMs, the learning curve can be daunting, and since I don't have a complex sale with multiple parties chipping in in different stages, I didn't need all the functionality, I really needed a marketing automation tool. So I would have to sign up with integration partners, sync them with the CRM and build out the automation.Well, Active Campaign is a marketing automation tool with a CRM already baked in! There is so much more that Active Campaign can do that regular ...

Read more

SP

Shobha Pillai

09/06/19

5 out of 5

So far it has been great

So far it has been great, The customer service and the chat is painfully slow. If you ask a question they will take forever to respond, But the software itself has been good. I just upgraded the plan so lets see how it works

JR

Jelena Radovanovic

09/06/19

5 out of 5

I love the simplicity I’m experiencing…

I love the simplicity I’m experiencing with AC.

NS

Natasha Saviuk

09/06/19

5 out of 5

If you take the time to learn how to use it it's great

The drawbacks of active campaign is that the onboarding is extensive and it takes time to learn how to do things "their way" (for context, previously used MailChimpThe upside is that once you know how it works it's pretty straight forward and you can easily build sophisticated funnels and automations. In my experience the reporting has been good and the support staff really helpful - contrary to what some of the older reviews state.

DW

Dustin Whiteside

09/06/19

5 out of 5

I learned about active campaign through…

I learned about active campaign through a marketing consultant and found it to be easy to use and full of actionable reports on the activity of your lists. The email automation is easy to use and integrate with the various pieces of your online marketing.

CM

Corina Manea

09/06/19

5 out of 5

Best CRM app you could ask for

Before ActiveCampaign I searched for and used many CRM platforms, yet there was always something missing. Ever since I started using Active Campaign everything became easy: managing my subscribers, my campaigns, personalizing each email I send out, collecting the data on each campaign. It truly is a versatile, easy-to-use CRM for your business. Heartily recommended.

DJ

Diana Jones

09/06/19

5 out of 5

I truly enjoy Active Champagne it…

I truly enjoy Active Champagne it definitely keeps me in track with all my automation I can’t imagine what I would do with out it how would be able to allow all of my campaigns to work together so efficiently? Thanks Active Campaign.Diana JonesRestoration Credit Solutions

DB

Daniel Barbosa

09/06/19

5 out of 5

LOVE IT!!

Alright, so I've been using ActiveCampaign for a while now. I use it for multiple businesses of my own, and I recommend it to all my agency clients and students.I can't stress enough how much I love ActiveCampaign. Never had a single issue with the platform, and it's very beginner-friendly. I do pretty advanced automations with ActiveCampaign that I haven't been able to create in any other email autoresponder.I'd love ActiveCampaign to send me a kind of a weekly report of my subscribers and ...

Read more

Free vendor scorecard

Evaluate ActiveCampaign objectively with the marketing automation software scorecard

A weighted marketing automation software vendor scorecard to score ActiveCampaign against your real requirements — not the marketing.

  • Weighted criteria you can edit
  • Score multiple vendors side-by-side
  • Shareable with your buying committee

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].