ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Best CMR software to grow with you, to start with, and if you are based/operating in the EU!

What do you like best? What we really like: - Really fair pricing (you basically pay more as you have more contacts, meaning as you make more money... so it really grows with you and is perfect for anyone starting a business!) - really compliant with GDPR - a big deal when based + operating in the EU: many SaaS just say "we are compliant" but really aren't (thinking of Clickfunnels who suggest using a bogus cookie banner just to have one, but without any real option to desactivate ...

Nice tools included!

What do you like best? You can use as many campaigns as you want without paying more. Good price. What do you dislike? There is nothing so far, started with AC only some weeks ago Recommendations to others considering the product: use it for automation What problems are you solving with the product? What benefits have you realized? I use it for campaigns and automation for customer information / newsletter

Simple and efficient!

What do you like best? I work in direct sales and do not have an email option as part of my back office. I've enjoyed using ActiveCampaign to stay connected with both my customers and team. I have a full time day job, so being able to schedule a series of emails saves me so much time! What do you dislike? I haven't found any dislikes - creating an email with graphics using the templates may be frustrating to those with minimal PC experience. What problems are you solving with ...

El mejor servicio de automatización de marketing

What do you like best? Es muy facil de configurar y trae muchas "recetas" que puedes copiar y modificar para que no tengas que empezar de cero What do you dislike? El plan gratuito es por tiempo limitado. Podrian mantenerlo indefinidamente para los que usamos pocas automatizaciones Recommendations to others considering the product: Recomiendo no perder el tiempo buscando alternativas más baratas y lanzarse de lleno a usar active campaign y sacarle el maximo provecho ...

Happy customer

What do you like best? I’ve used 4 other providers over the years and A.C. is definitely the best. I especially like how easy the drag and drop feature is when creating new campaigns. What do you dislike? I think if I had to change anything, I’d like to see landing page options. What problems are you solving with the product? What benefits have you realized? Just having a great dashboard overview is super helpful as I can see at a glance how my AC is performing in terms of ...

Easy to Use, User Friendly, Great Product

What do you like best? I enjoy mostly how easy it is to use Active Campaign. I can get in, draft an email, and get out in 10 minutes. I can even schedule all of the upcoming week's email content and not have to enter the app again. What do you dislike? N/A. I do not have any issues with my experience with Active Campaign. Recommendations to others considering the product: If you're looking for a great email software, Active Campaign is perfect. What problems are you ...

Fantastic...Easy, Powerful, Helpful and a step ahead in Marketing Automation

What do you like best? AC is super easy to use, an POWERFUL. Ive never thought it would give so many options. Also, the onboarding and support team are the best. They've been really helpful and just there for me. Also, they do a great work at preparing me and making me the best I can using their platform. SUPER HAPPY! What do you dislike? I would love to see more integrations working without zapier and some more native. An apple mail integration would be AMAZING to add contacts and ...

A Very Thorough Email Marketing Platform

What do you like best? I like all of the available automation tools for creating various email sequences and how it tells you if your email will pass through the SPAM filters. I also like all of the available templates you have access to when creating an automation sequence or campaign. Whenever I've had an issue or question, their customer support team has always been quick to respond and thorough with their answers. What do you dislike? It certainly take a bit of knowledge of ...

Better than MailChimp by a Country Mile

What do you like best? The UI is clean and intuitive to use with everything being on a side bar and not hidden inside dropdown menus. Their deliverability is great (a LOT better than MailChimp) and in my personal experience - it's 10x easier to LEARN ActiveCampaign. The features are smooth, the workflow makes sense and I can't recommend it enough. Especially since the PRICE PER CONTACT is much lower than MailChimp (which is absurdly expensive for "not a whole lot" after you graduate from ...

Great Affordable Option

What do you like best? I like that it does most of the things other major CRM's do. I switched from Hubspot to save money and I'm very satisfied with the transition. My favorite part is the automation section. This allows my team and I to create a customer journey that is both effective and relatable to their needs. What do you dislike? There are a few systems and processes in place that I don't think make sense that I think make the platform less user friendly. This is coming from ...