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Best CROmetrics Alternatives — 12 Compared, With Free Tools (2026)

Explore 12 alternatives to CROmetrics — vetted by our editors with real user reviews, pricing, and feature comparisons.

The 12 leading free CROmetrics alternatives, compared

Quick answer

The best free replacements for CROmetrics are Adalysis, Figpii and Atomatest. Adalysis ranks first with a SpotScore of 8.4 and a 4.5★ rating. Compare all 12 on score, rating, and pricing below.

If the value just isn't there with CROmetrics anymore, these 12 ab testing software free alternatives are worth weighing. We rank by SpotScore (real-user satisfaction and market presence), star ratings, and pricing model, and our editors vet each pick. Scan the table for a quick view, then read the sections below for the why.

ProductSpotScoreRatingPricingBest for
AdalysisTest, compare, optimize - dominate your market.8.4★★★★★ 4.5(2)Freefrom $99/moteams of all sizes
FigpiiBoost profits with AI-powered A/B testing.8.3★★★★★ 5(3)Freefrom $79/moteams of all sizes
AtomatestOptimize your campaigns with data-driven AB testing.7.8★★★★★ 4.82(11)Freefrom $99/moteams of all sizes
AdOpticsMaximize ad performance with AdOptics' AB testing.7.6★★★★★ 4.5(2)Freefrom $29/moteams of all sizes
VWO TestingUnlock your website's full potential with VWO Testing.8.8★★★★☆ 4.32(382)FreeFree Trial · Quotation Basedteams of all sizes
Convert ExperiencesOptimize your conversions with powerful A/B testing.9★★★★★ 4.73(59)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
Google OptimizeMaximize conversions with real-time A/B testing.8.9★★★★☆ 4.2(27)FreeFreemium · Subscriptionteams of all sizes
OmniconvertMaximize conversions with precise A/B testing.8.8★★★★☆ 4.45(143)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
Zoho PageSenseOptimize conversions with powerful AB testing.8.8★★★★☆ 4.09(22)FreeFree Trial · Subscriptionteams of all sizes
TwikUnlock success with effortless A/B testing.8.6Not yet ratedFreeFreemium · Subscriptionteams of all sizes
Webtrends OptimizeBoost conversions with streamlined AB testing8.6★★★★★ 4.92(137)FreeFree Trial · Freemium · Quotation Based · Subscriptionteams of all sizes
ApptimizeEmpower your app with A/B testing.8.5★★★★☆ 4.41(18)FreeFreemium · Quotation Basedteams of all sizes

8.4

SpotScore

Adalysis - AB Testing Software

Adalysis

Test, compare, optimize - dominate your market.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Adalysis?

Adalysis - an AB testing software that delivers better results. The easy to use platform gives more control over data, allowing to easily test ads, compare channels, and optimize results. For agencies, Adalysis offers reporting features for different stakeholders. It's the only software on the ...

Read more about Adalysis
Free TrialTry Free →·

Adalysis offers custom pricing plan

8.3

SpotScore

Figpii - AB Testing Software

Figpii

Boost profits with AI-powered A/B testing.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Figpii?

Figpii helps to easily create, manage, and report AB tests. It's built to work seamlessly with the tools user already use to run online business, including Mailchimp, Squarespace, Kissmetrics, Shopify, Google Analytics, Buffer, Pardot, Facebook Pixel and more. Figpii helps undertake A/B tests, ...

Read more about Figpii
Free TrialTry Free →·

Figpii offers custom pricing plan

7.8

SpotScore

Atomatest - AB Testing Software

Atomatest

Optimize your campaigns with data-driven AB testing.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Atomatest?

The Atomatest AB testing program makes it easy for to run tests on sites and websites, and helps to track their performance. The software displays the outcome of each test as a graph, which can use to make all sorts of decisions regarding marketing campaigns. Individuals can even export it to ...

Read more about Atomatest
Free Trial·

Atomatest offers custom pricing plan

Spotsaas Ads

Want your product up here? Put it in front of buyers the moment they're comparing your category.

Reach in-market buyersRank above rivals2M+ buyers a year

7.6

SpotScore

AdOptics - AB Testing Software

AdOptics

Maximize ad performance with AdOptics' AB testing.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is AdOptics?

AdOptics is a fun and easy AB testing software for webmasters who want to test their advertising campaigns on a small scale. AdOptics makes it easy to test the adverts on site, and then see which advert converts best. No more need to worry about finding a correlation between conversion and ...

Read more about AdOptics
Free TrialTry Free →

8.8

SpotScore

VWO Testing - AB Testing Software

VWO Testing

RECOMMENDED

Unlock your website's full potential with VWO Testing.

Best for: SMB teams · Mid-market · Enterprise

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What is VWO Testing?

VWO is an all-in-one AB testing platform that helps to boost conversion. It has powerful A/B testing capabilities, heatmaps, funnel analysis, real time statistics and an extensive data explorer. It allows to run tests on content, design elements, headlines, winning parameters, any element on ...

Read more about VWO Testing
Free TrialTry Free →·

VWO Testing offers custom pricing plan

9.0

SpotScore

Convert Experiences - AB Testing Software

Convert Experiences

Optimize your conversions with powerful A/B testing.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Convert Experiences?

Convert Experiences is an A/B testing platform used on over 40,000 websites with a 13-year track record, offering full-stack experimentation without annual contracts. It supports both Frequentist and Bayesian statistical methods, advanced targeting, post-segmentation, SRM evaluations, and ...

Read more about Convert Experiences
Free Trial·

Starts from $599/Month when Billed Yearly

8.9

SpotScore

Google Optimize - AB Testing Software

Google Optimize

Maximize conversions with real-time A/B testing.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Google Optimize?

The free Google Optimize product page introduces visitors to this AB testing software, and highlights its benefits in a chatty tone: The world's fastest A/B testing software. Features include: Test in real-time on all devices, Get more conversions with smart traffic splitting, Seamless ...

Read more about Google Optimize

8.8

SpotScore

Omniconvert - AB Testing Software

Omniconvert

Maximize conversions with precise A/B testing.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Omniconvert?

Omniconvert is the easy A/B split testing software that helps marketers increase website conversions by 50% or more. With just a few clicks user can create, launch and analyze powerful split tests to help improve website's design, color, layout, message appeal, even headlines and ad creatives. ...

Read more about Omniconvert
Free TrialTry Free →·

Starts from $99/month when monthly

8.8

SpotScore

Zoho PageSense - AB Testing Software

Zoho PageSense

Optimize conversions with powerful AB testing.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Zoho PageSense?

Zoho PageSense is a complete AB Testing and Conversion Optimization suite enabling to design, deploy and manage A/B and multivariate tests. Zoho PageSense makes it easy to analyze the results of experiments by providing powerful visualizations that enable to see users' behaviour and track ...

Read more about Zoho PageSense
Free TrialTry Free →·

Starts from $16/Month when Billed Yearly

8.6

SpotScore

Twik - AB Testing Software

Twik

Unlock success with effortless A/B testing.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Twik?

Twik is a easy, flexible A/B testing software. It has got all the features needed to run an ambitious campaign or just launch a single feature, whether it's products, pricing, landing pages or anything else. And give all that flexibility at a fraction of the price of bigger platforms. It ...

Read more about Twik

8.6

SpotScore

Webtrends Optimize - AB Testing Software

Webtrends Optimize

Boost conversions with streamlined AB testing

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Webtrends Optimize?

Webtrends Optimize is AB testing software that simplifies website A/B testing workflow. It makes it easy to create and manage tests, get insights into results, and deploy winning page variants with one click. With Webtrends Optimize accelerate site optimization journey by running more tests, ...

Read more about Webtrends Optimize
Free TrialTry Free →·

Webtrends Optimize offers custom pricing plan

8.5

SpotScore

Apptimize - AB Testing Software

Apptimize

Empower your app with A/B testing.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Apptimize?

Apptimize is a platform for beta testing native iOS or Android app. It is a hosted service that enables to A/B test app features, ad campaigns, and even in-app purchases. Apptimize makes it easy to experiment with changes to app to see what drives the most engagement from users. Whether it's a ...

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Apptimize offers custom pricing plan

How CROmetrics competitors stack up

Across AB Testing Software, 12 products compete directly with CROmetrics. The strongest overlap is with Adalysis, Figpii and Atomatest. Each is compared against CROmetrics on rating, pricing and feature coverage below.

Sites and apps like CROmetrics

Searches for "sites like CROmetrics" and "apps like CROmetrics" land on the same shortlist as "CROmetrics alternatives" — the 12 options below cover both, whether you want a like-for-like replacement or something lighter.

Why each one belongs on this list

Adalysis8.4Best for teams of all sizes

Data control

Watch for: Limited to ad testing

Figpii8.3Best for teams of all sizes

Seamless integration

Watch for: Complex for beginners

Atomatest7.8Best for teams of all sizes

Easy test management

Watch for: Limited advanced features

AdOptics7.6Best for teams of all sizes

Easy ad testing

Watch for: Limited to small-scale testing

VWO Testing8.8Best for teams of all sizes

The visual editor lets teams run tests without engineering resources.

Watch for: Some users find test analysis results difficult to interpret accurately.

Convert Experiences9Best for teams of all sizes

Lightning fast A/B testing tool with top performance.

Watch for: User interface could be cleaner and more intuitive, particularly for complex tests.

Google Optimize8.9Best for teams of all sizes

Integrated with Google Analytics and other Google tools for seamless experience.

Watch for: Limited customization options for advanced HTML and CSS edits.

Omniconvert8.8Best for teams of all sizes

Omniconvert's Explore platform is easy to navigate, making A/B testing straightforward.

Watch for: Omniconvert's platform can be overwhelming for newcomers due to the richness of features without adequate support.

Zoho PageSense8.8Best for teams of all sizes

Heat maps and visitor session recordings show where users click, scroll, and drop off.

Watch for: Pricing is on the higher end, which can be a barrier for smaller budgets.

Twik8.6Best for teams of all sizes

Flexible testing options

Watch for: Limited advanced features

Webtrends Optimize8.6Best for teams of all sizes

The platform is simple and accessible, making onboarding straightforward for users and clients.

Watch for: Users report very few drawbacks, indicating high satisfaction with the service and features.

Apptimize8.5Best for teams of all sizes

Easy and efficient testing capabilities with features like WYSIWYG editor and A/B tests.

Watch for: High learning curve, especially for developers, which can be challenging initially.

Why teams look for a CROmetrics alternative

Teams rarely leave CROmetrics without a reason — usually it's one of these:

  • Complex for beginners
  • Higher learning curve
  • Limited free version

What to consider when replacing CROmetrics

Comparing pricing, ratings, and strengths across the 12 free alternatives: 12 offer a free tier; paid plans run $29–$99, with AdOptics the cheapest entry point; and Figpii is the highest rated at 5★ across 3 reviews.

Our ranking, explained simply.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

The top-rated alternatives to CROmetrics are Figpii (5.0★), Webtrends Optimize (4.9★), Atomatest (4.8★). Compare all 12 alternatives side-by-side above.

When evaluating alternatives to CROmetrics, prioritize: Statistical Relevance Analysis, Split Testing, Multivariate Testing, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

Migration difficulty depends on how deeply CROmetrics is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend narrowing to 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

Which CROmetrics alternative wins for your team?

  • On a budget / just exploring: start with a free tier — Adalysis, Figpii and Atomatest let you evaluate without paying upfront.
  • If real-user ratings matter most: Figpii has the strongest star rating (5★) among the options with verified reviews.
  • Want the safest pick: Adalysis has the highest Spotsaas Score (8.4) in this list — a strong default if you're unsure.

Switching from CROmetrics the smart way

Plan your CROmetrics migration around your data. Export it, confirm the new tool imports it without loss, and check that the workflows you depend on still work. Run a pilot on a free plan first, and keep CROmetrics open until the switch is complete.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].