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TrackMaven vs CB Insights Comparison

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TrackMaven

3.9(83 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

TrackMaven is online marketing analytics software that allows user to easily collect data, monitor website's performance, and measure campaigns. It's quick to set up with zero coding required, tracks everything needed, h…

CB Insights

4.6(11 reviews)

Starting at Contact for pricing

  • Large Enterprises

CB Insights is an innovative market intelligence platform that empowers strategic decision-making. With millions of data points, users get a comprehensive view of the technology landscape, rich insights into markets, and…

CB Insights leads on user satisfaction with a 4.6-star rating across 11 reviews.

TrackMaven vs CB Insights — at a glance

FeatureTrackMavenCB Insights
Rating3.9 / 54.6 / 5
Reviews8311
Starting priceContact for pricingContact for pricing
Free trial No No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises
CategoryMarketing Analytics SoftwareMarketing Analytics Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
API
Support modesOnlineOnline
CertificationsSOC 2
Data residencyGlobalGlobal

Key differences between TrackMaven and CB Insights

  • User satisfaction: CB Insights scores higher with a 4.6-star average.
  • Deployment: TrackMaven supports SaaS/Web/Cloud; CB Insights supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

TrackMaven vs CB Insights — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

TrackMaven - Marketing Analytics Software
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CB Insights - Marketing Analytics Software
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TrackMaven vs CB Insights: Biggest differences

Start here before you go deeper into features.

TrackMaven

Best for

Large Enterprises, Medium Business, Small Business

CB Insights

Best for

Large Enterprises

TrackMaven typically suits Large Enterprises and Medium Business. CB Insights tends to fit Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

TrackMaven is online marketing analytics software that allows user to easily collect data, monitor website's performance, and measure campaigns. It's quick to set up with zero coding ... Read More about TrackMaven

CB Insights is an innovative market intelligence platform that empowers strategic decision-making. With millions of data points, users get a comprehensive view of the technology landscape, ... Read More about CB Insights

Free Trial Availability

  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

3.89

(83)

4.59

(11)
Get pricing help
Get pricing help

Software Demo

Demo

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How do TrackMaven and CB Insights Compare on Features?

Total Features

5 Features

5 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare TrackMaven and CB Insights on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      Pricing information not available

      CB Insights pricing

      TrackMaven vs CB Insights: Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Not Available
      Get help choosing
      Get help choosing

      TrackMaven vs CB Insights Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      Data Residency

      🌐 Global
      🌐 Global

      TrackMaven User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      34

      41

      11

      2

      3

      20

      0

      0

      1

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is mixed to positive across 91 reviews, with clear strengths and a few common watchouts.

      What buyers like

      • Quick setup
      • No coding required
      • Comprehensive campaign tracking

      Common complaints

      • Limited advanced features
      • May not scale well
      • Basic analytics only

      Buyer sentiment

      Buyer sentiment is very strong across 21 reviews, with consistently positive feedback.

      What buyers like

      • Provides an excellent database of vendors and VC funding in emerging tech areas, aiding in research and analysis.
      • Offers curated collections of vendors and startups with scoring, enhancing procurement and discovery processes.
      • Delivers insightful research reports and market insights in a user-friendly format, helping users stay informed about trends.

      Common complaints

      • The UI can be complex, especially the advanced search functionality, requiring improvements for better user experience.
      • Limited "expert collections" compared to competitors like Tracxn, leading to the need for manual collection creation in some cases.
      • Higher price point may be a deterrent for some users, suggesting a need for more cost-effective subscription options.

      Pros and Cons

      • Quick setup allows for immediate use.

      • No coding makes it accessible for all users.

      • Affordable pricing appeals to budget-conscious marketers.

      • Limited advanced features may restrict growth.

      • Basic analytics may not meet all needs.

      • Provides an excellent database of vendors and VC funding in emerging tech areas, aiding in research and analysis.

      • Offers curated collections of vendors and startups with scoring, enhancing procurement and discovery processes.

      • Delivers insightful research reports and market insights in a user-friendly format, helping users stay informed about trends.

      • The UI can be complex, especially the advanced search functionality, requiring improvements for better user experience.

      • Limited "expert collections" compared to competitors like Tracxn, leading to the need for manual collection creation in some cases.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      Used TrackMaven or CB Insights? Tell buyers what actually differs.

      TrackMaven and CB Insights Customers

      Customers

      KIND

      KIND

      Penn Mutua

      Penn Mutua

      USbank

      USbank

      CISCO

      CISCO

      Salesforce

      Salesforce

      ADP

      ADP

      Media and Screenshots

      Screenshots

      No screenshots available.

      Mosaic

      2 Screenshots

      Videos

      video-0

      1 Videos

      video-0

      3 Videos

      Top Alternatives to TrackMaven and CB Insights in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, TrackMaven or CB Insights?
      CB Insights edges out the other on user ratings (4.6 vs 3.9). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do TrackMaven and CB Insights offer a free trial?
      Neither TrackMaven nor CB Insights currently lists a free trial.
      What is the starting price of TrackMaven vs CB Insights?
      TrackMaven starts at Contact for pricing. CB Insights starts at Contact for pricing.
      What are the top alternatives to TrackMaven?
      Top alternatives to TrackMaven include TapAnalytics, Improvado, Datorama, Singular, Nudge.
      What are the top alternatives to CB Insights?
      Top alternatives to CB Insights include Pathmatics, Bitclu, Trackier, Funnel.io, Improvado.