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Supermetrics vs Lightdash Comparison

Last updated:

Supermetrics

4.4(642 reviews)

Starting at $69 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…

Lightdash

4.6(68 reviews)

Starting at Free free

  • Free Trial
  • Small Business
  • Mid-Market

Lightdash is an open-source, dbt-native business intelligence platform designed for modern data teams. It connects directly to dbt models and metrics, letting analysts publish a governed semantic layer that non-technical…

Lightdash leads on user satisfaction with a 4.6-star rating across 68 reviews.

Supermetrics vs Lightdash — at a glance

FeatureSupermetricsLightdash
Rating4.4 / 54.6 / 5
Reviews64268
Starting price$69 /User/MonthFree free
Free trial Yes Yes
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessSmall Business, Mid-Market, Enterprise
CategoryMarketing Analytics SoftwareBusiness Intelligence Software
PlatformsSaaS/Web/Cloud, Installed - Windows, Installed - MacCloud, On-Premise, Linux
APIAvailableAvailable
Support modesBusiness Hours, OnlineEmail Support, Community Forum, Help Center, Dedicated CSM (Enterprise)
CertificationsSOC 2
Data residencyGlobal

Key differences between Supermetrics and Lightdash

  • Pricing: Supermetrics starts at $69 /User/Month, while Lightdash starts at Free free.
  • Target audience: Supermetrics is built for Large Enterprises and Medium Business, while Lightdash targets Small Business and Mid-Market.
  • User satisfaction: Lightdash scores higher with a 4.6-star average.
  • Deployment: Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac; Lightdash supports Cloud, On-Premise, Linux.

Supermetrics vs Lightdash — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Supermetrics - New SaaS Software
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Supermetrics vs Lightdash: Biggest differences

Start here before you go deeper into features.

Supermetrics

Best for

Large Enterprises, Medium Business, Small Business

Lightdash

Best for

Small Business, Mid-Market, Enterprise

Supermetrics typically suits Large Enterprises and Medium Business. Lightdash tends to fit Small Business and Mid-Market better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics

Lightdash is an open-source, dbt-native business intelligence platform designed for modern data teams. It connects directly to dbt models and metrics, letting analysts publish a governed ... Read More about Lightdash

Entry Level Pricing

  • Starts from $69 , Billed Yearly
  • Starts from Free

Free Trial Availability

SpotScore

What's this? ↗

Not Available

9.2/10

User Ratings

Based on verified Spotsaas reviews

4.41

(642)

4.6

(68)
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Lightdash

  • Single Source of Truth for Metrics: By building directly on dbt models, Lightdash confirms every dashboard uses the same metric definitions — eliminating the "two people with different numbers" problem.
  • Self-Serve Without SQL: Business stakeholders can explore data and build their own views via drag-and-drop, reducing analyst ticket backlogs without sacrificing data governance.
  • BI in Your Git Workflow: Dashboard changes go through the same review, testing, and deployment process as code — catching errors before they reach production and creating a full audit trail.
Best fit

Best fit

Lightdash

  • Data teams of 3-15 analysts supporting 50-500 internal stakeholders without per-seat BI cost overhead
  • dbt-first data stacks looking for a governed Looker alternative at lower TCO
  • Companies with strict data residency or IP requirements that need self-hosted BI

Software Demo

Demo

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Step 1 of 4

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How do Supermetrics and Lightdash Compare on Features?

Total Features

4 Features

8 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Supermetrics and Lightdash on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $69 , Billed Yearly
      • Free

      Pricing Plans

      • Hobby (Google Sheets)

        • Number of Reports : Unlimited

        • Number of License Users : 1

        • Data Sources : Google Analytics

        Show more +

      • Pro (Google Sheets)

        • Includes features of Hobby plan, plus

        • Data sources : All (excluding Adobe Analytics, Adform, Google Ad Manager, Google Campaign Manager, Google Display and Video 360, Google Search Ads 360, HubSpot Professional and Enterprise)

        • Scheduled refresh : Daily, Weekly, Monthly

        Show more +

      • Super Pro (Google Sheets)

        • Includes features of Pro plan, plus

        • Data sources : All (excluding HubSpot Professional and Enterprise)

        • Scheduled Refresh : Hourly

        Show more +

      • Browse all pricing plans
      • Developer

        Free

        • Open source

        • Self-hosted

        • Unlimited users

        Show more +

      • Pro

        $299

        paid

        • Cloud-hosted

        • Unlimited users

        • SSO

        Show more +

      • Enterprise

        Custom

        paid

        • Custom deployment

        • Advanced security

        • SLA

        Show more +

      Pricing Page

      Supermetrics pricing

      Pricing information not available

      Supermetrics vs Lightdash: Other Details

      Organization Types supported

      • Medium Business
      • Freelancers
      • Large Enterprises
      • Small Business
      • Individuals
      • Medium Business
      • Freelancers
      • Large Enterprises
      • Small Business
      • Individuals

      Platforms Supported

      • Mobile - Android
      • Browser Based (Cloud)
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Browser Based (Cloud)
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Supermetrics vs Lightdash Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No

      Data Residency

      🌐 Global

      Supermetrics User Reviews & Rating Comparison

      User Ratings

      4.6

      (based on 68 reviews)

      Rating Distribution

      460

      211

      21

      6

      13

      0

      0

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is positive across 711 reviews, with strong overall satisfaction.

      What buyers like

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.
      • A wide variety of connectors lets users combine many data sources in one place.
      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      Common complaints

      • Many reviewers find the pricing high, especially for sole traders or small users.
      • Some report occasional bugs, instability or needing to reconnect data sources.
      • A few note limits on the number of connections or datasources.

      Buyer sentiment

      Buyer sentiment is very strong across 68 reviews, with consistently positive feedback.

      What buyers like

      • Dbt-native design means metrics and models defined in dbt are automatically available in Lightdash — no double-definition, no drift between dbt and BI layer.
      • No per-seat pricing is a significant cost advantage over Looker and Tableau for teams with broad internal data access needs.
      • Open-source and self-hostable gives data teams full control over their BI infrastructure — critical for regulated industries or companies with strict data residency requirements.

      Common complaints

      • Dbt dependency is a hard prerequisite — teams not already on dbt need to invest in migration before Lightdash delivers its full value.
      • The visualization options are narrower than Tableau or Power BI for complex custom charts; some advanced visualization requirements need workarounds.

      Pros and Cons

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

      • A wide variety of connectors lets users combine many data sources in one place.

      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      • Many reviewers find the pricing high, especially for sole traders or small users.

      • Some report occasional bugs, instability or needing to reconnect data sources.

      • dbt-native design means metrics and models defined in dbt are automatically available in Lightdash — no double-definition, no drift between dbt and BI layer.

      • No per-seat pricing is a significant cost advantage over Looker and Tableau for teams with broad internal data access needs.

      • Open-source and self-hostable gives data teams full control over their BI infrastructure — critical for regulated industries or companies with strict data residency requirements.

      • dbt dependency is a hard prerequisite — teams not already on dbt need to invest in migration before Lightdash delivers its full value.

      • The visualization options are narrower than Tableau or Power BI for complex custom charts; some advanced visualization requirements need workarounds.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Supermetrics or Lightdash? Tell buyers what actually differs.

      Media and Screenshots

      Screenshots

      Supermetrics API screenshot

      8 Screenshots

      No screenshots available.

      Videos

      video-0

      5 Videos

      No videos available.

      Top Alternatives to Supermetrics and Lightdash in 2026

      Alternatives

      No Alternative products available.

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Supermetrics or Lightdash?
      Lightdash edges out the other on user ratings (4.6 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Supermetrics and Lightdash offer a free trial?
      Yes, both Supermetrics and Lightdash offer a free trial.
      What is the starting price of Supermetrics vs Lightdash?
      Supermetrics starts at $69 /User/Month. Lightdash starts at Free free.
      What are the top alternatives to Supermetrics?
      Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.