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OptinMonster vs Popup Maker vs GrooveJar vs Justuno Comparison

Last updated:

OptinMonster

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

OptinMonster makes creating pop-ups, overlays, and modals easy on any website. Create highly targeted campaigns that convert site visitors into customers, subscribers, and fans. By using a simple point-and-click interfac…

Popup Maker

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Popup Maker is an all-in-one solution to creating professional popups. Create incredible looking popups with plenty of animation, or create no-animation popups for faster load times and better conversions. Thousands of p…

GrooveJar

Starting at $99 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

GrooveJar is a pop-up builder and marketing platform that makes it easier to create, publish, and convert pop-ups without having to rely on another company. GrooveJar allows to present customers with an effective offer a…

Justuno

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Justuno is a drag-and-drop website builder that allows to create a fully functional, beautiful web site in minutes. It's easy to use and no longer need special web programming skills to have a great looking, SEO optimize…

OptinMonster vs Popup Maker vs GrooveJar vs Justuno — at a glance

FeatureOptinMonsterPopup MakerGrooveJarJustuno
Rating
Reviews12930168
Starting priceContact for pricingContact for pricing$99 /MonthContact for pricing
Free trial No Yes Yes Yes
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryPop-Up Builder SoftwarePop-Up Builder SoftwarePop-Up Builder SoftwarePop-Up Builder Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
API
Support modesBusiness HoursOnlineOnlineBusiness Hours, Online
CertificationsGDPRGDPR
Data residencyUSUSUSUS

Key differences between OptinMonster and Popup Maker

  • Free trial: Popup Maker offers a free trial; OptinMonster does not.
  • Deployment: OptinMonster supports SaaS/Web/Cloud; Popup Maker supports SaaS/Web/Cloud.

Compare OptinMonster vs Popup Maker vs GrooveJar vs Justuno — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Pop-Up Builder Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

OptinMonster
Talk to an expert
Talk to an expert
Popup Maker
Talk to an expert
Talk to an expert
GrooveJar - Pop-Up Builder Software
Talk to an expert
Talk to an expert

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Download this OptinMonster vs Popup Maker vs GrooveJar vs Justuno comparison

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  • Plus the category top 10, scored & ranked
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Biggest differences

Start here before you go deeper into features.

OptinMonster

Best for small to mid-size businesses needing easy, targeted pop-up campaigns.

Choose if
  • You want a simple, point-and-click tool to create diverse pop-up types quickly.
  • Your focus is converting visitors with targeted campaigns like exit intent and countdown timers.
  • You are a marketing manager or growth hacker at a company with up to 500 employees.
Consider alternatives if
  • You require complex CRM integrations or advanced marketing workflow automation.
  • You need highly customizable pop-up designs beyond basic templates and options.

Popup Maker

Best for creating customizable, animated popups with professional templates.

Choose if
  • You need a wide variety of professionally designed popup templates ready to use.
  • You want an easy point-and-click interface to customize popups quickly.
  • You require options for both animated and no-animation popups to optimize load times.
Consider alternatives if
  • You prioritize tools with strong user ratings and extensive positive reviews.
  • You need a popup builder with advanced analytics or integration features not mentioned.

GrooveJar

Best for

Large Enterprises, Medium Business, Small Business

Justuno

Best for

Large Enterprises, Medium Business, Small Business

OptinMonster: Best for small to mid-size businesses needing easy, targeted pop-up campaigns. Popup Maker: Best for creating customizable, animated popups with professional templates.

Description

OptinMonster makes creating pop-ups, overlays, and modals easy on any website. Create highly targeted campaigns that convert site visitors into customers, subscribers, and fans. By using a ... Read More about OptinMonster

Popup Maker is an all-in-one solution to creating professional popups. Create incredible looking popups with plenty of animation, or create no-animation popups for faster load times and ... Read More about Popup Maker

GrooveJar is a pop-up builder and marketing platform that makes it easier to create, publish, and convert pop-ups without having to rely on another company. GrooveJar allows to present ... Read More about GrooveJar

Justuno is a drag-and-drop website builder that allows to create a fully functional, beautiful web site in minutes. It's easy to use and no longer need special web programming skills to ... Read More about Justuno

Entry Level Pricing

  • Not Available
  • Not Available
  • Starts from $99
  • Not Available

Free Trial Availability

  • No free trial

Best Company Size

1-50 employees51-500 employees
1-50 employees51-500 employees
1-50 employees51-500 employees
Get pricing help
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

OptinMonster has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

No software demo available

Popup Maker has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

Need a second opinion?

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

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  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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Compare OptinMonster, Popup Maker, GrooveJar and Justuno on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • Not Available
          • $99
          • Not Available

          Pricing Plans

          • Not Available
          • Not Available
          • Not Available
          • Not Available

          Pricing Page

          OptinMonster pricing
          Popup Maker pricing
          GrooveJar pricing
          Justuno pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers

          Platforms Supported

          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Not Available
          • Not Available
          • Not Available
          • Not Available
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ✓ Yes

          Data Encryption

          ✓ Yes

          Data Residency

          🇺🇸 US
          🇺🇸 US
          🇺🇸 US

          OptinMonster vs Popup Maker vs GrooveJar User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Rating Distribution

          52

          9

          6

          3

          8

          1

          0

          0

          0

          0

          1

          0

          0

          0

          0

          10

          9

          0

          1

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Insufficient review data to determine overall buyer sentiment.

          What buyers like

          • Highly targeted campaigns
          • Simple point-and-click interface
          • Variety of pop-up types

          Common complaints

          • Can be overwhelming for beginners
          • Limited customization options
          • Higher pricing tiers for advanced features

          What buyers like

          • Wide range of templates
          • Easy customization
          • Animation options available

          Common complaints

          • Limited free version features
          • Can be overwhelming for beginners
          • Animation may slow down loading

          Buyer sentiment

          Insufficient public user feedback to determine overall sentiment.

          What buyers like

          • Ease of use
          • Offline lead collection
          • Simple setup

          Common complaints

          • Lack of pricing transparency
          • Limited feature set

          Buyer sentiment

          User sentiment is unclear due to lack of rating data, but the product emphasizes ease of use and flexibility.

          What buyers like

          • Ease of use
          • Flexible template options
          • Quick site setup

          Common complaints

          • Pricing transparency
          • Limited advanced features

          Pros and Cons

          • Easy to create various types of pop-ups with point-and-click interface

          • Effective targeting options to convert visitors into customers

          • Supports multiple pop-up formats including exit intent and countdown timers

          • Lack of transparent pricing information

          • Limited advanced customization options

          • Extensive library of professionally designed templates.

          • User-friendly point-and-click interface simplifies customization.

          • HTML export feature allows for easy integration into websites.

          • Free version may lack essential features.

          • Animation effects can impact page load speed.

          • Easy to create and publish pop-ups without technical skills

          • Ability to collect leads even offline

          • Simple and beautiful user interface

          • Lack of detailed pricing information

          • No publicly available user ratings or reviews

          • Drag-and-drop interface enabling quick site creation

          • No coding skills required for building and updating sites

          • Unlimited templates and pages with monthly template additions

          • Lack of detailed pricing information may complicate budgeting

          • Limited information on advanced features or integrations

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Media and Screenshots

          Screenshots

          Conversions tracking

          2 Screenshots

          Email Autoresponder Template

          2 Screenshots

          Collect Convert

          1 Screenshots

          Videos

          No videos available.

          No videos available.

          video-0

          2 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, OptinMonster or Popup Maker?
          OptinMonster and Popup Maker are closely matched with equal user ratings of -1.0. The right choice depends on your team size, budget, and specific Pop-Up Builder Software needs.
          Do OptinMonster and Popup Maker offer a free trial?
          Popup Maker offers a free trial. OptinMonster does not.
          What is the starting price of OptinMonster vs Popup Maker?
          OptinMonster starts at Contact for pricing. Popup Maker starts at Contact for pricing.
          What are the top alternatives to OptinMonster?
          Top alternatives to OptinMonster include Justuno, Poptin, Getsitecontrol, Hello Bar, Popup Maker.
          What are the top alternatives to Popup Maker?
          Top alternatives to Popup Maker include Justuno, Getsitecontrol, Ampry, Wisepops, GrooveJar.

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