Researched and Edited by Rajat Gupta
Last updated: July 22, 2026 · How we review
Pop-Up Builder Software overview
Spotsaas tracks 36 products in Pop-Up Builder Software, ranked by SpotScore — a blend of feature coverage, verified review ratings, and value. 21 let you start on a free trial, and 19 keep a free plan you can stay on. Most buyers here are Marketing managers at e-commerce businesses aiming to reduce cart abandonment.
- 36
- products listed
- 21
- offer a free trial
- 19
- have a free plan
- 36
- priced per subscription
- 14
- quote on request
Featured Sponsored
- Justuno — Build a stunning website in minutes.
Featured placements are paid. Rankings, ratings, and SpotScore are not — see how we review.
Editor's Summary · Pop-Up Builder Software
Convertful and Justuno both sit at the top of the review count with 168–173 reviews and cover advanced targeting rules — exit intent, scroll depth, and segment-based triggers — that go well beyond the basics of timed overlays. OptinMonster at 4.4/5 from 113 reviews is the long-standing choice for WordPress sites, with a drag-and-drop visual builder and extensive A/B testing that lets marketers optimize opt-in campaigns without developer help. OptiMonk at 4.74/5 from 31 reviews is gaining ground with e-commerce teams because of its product-recommendation popups and smart personalization based on cart contents and browsing behavior.
Pop-up builder software creates timed, exit-intent, scroll-triggered, and targeted overlays that capture email addresses, promote offers, or guide visitors toward specific conversion actions on a site. E-commerce marketers, growth teams, and conversion specialists use it to convert more of the traffic they already have without increasing ad spend.
Quick picks for Pop-Up Builder Software
- Best overall — Justuno
- Best for WordPress sites — OptinMonster
- Best for e-commerce personalization — OptiMonk
- Best free option — Poptin
Who gets the most from Pop-Up Builder Software
- 1Marketing managers at e-commerce businesses aiming to reduce cart abandonment
- 2Growth hackers at digital marketing agencies running lead generation campaigns
- 3Marketing managers at SaaS companies optimizing user engagement through on-site messaging
How to choose Pop-Up Builder Software
If you need quick deployment without coding skills, filter by 'No coding required' or 'Drag-and-drop interface'; for budget-conscious buyers, filter by 'Freemium' or 'Affordable pricing'. To prioritize effectiveness, sort by user rating and look for features like A/B testing and advanced targeting options.
Showing 1-20 out of 36

Justuno
RECOMMENDED
Build a stunning website in minutes.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Justuno?
Justuno is a drag-and-drop website builder that allows to create a fully functional, beautiful web site in minutes. It's easy to use and no longer need special web programming skills to have a great looking, SEO optimized website. Justuno is designed around user choice. With no limitations on ...
Read more about Justuno
Add to compare
What is PoopUp?
PoopUp is a pop-up notification tool for websites that displays targeted messages to visitors based on their on-site behavior. Businesses can configure pop-ups to highlight specific offers, address visitor objections, or prompt action at key moments in the browsing session to increase ...
Read more about PoopUp
Fluentos
Empower your marketing with personalized popups.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Fluentos?
Fluentos is a popup builder for e-commerce that lets merchants create personalized popups for different audience segments, with targeting controls for page, timing, and visitor behavior. It is designed to run promotions and retention campaigns that vary by customer profile, helping businesses ...
Read more about FluentosFluentos offers custom pricing plan
Spotsaas Buyer Intelligence
See the companies researching Pop-Up Builder software right now — while they're still comparing options.

- Matched in minutes, not days
- Matched to your business
- Trusted by 2M+ software buyers every year
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.

Add to compare
What is Taku?
Taku is a website widget that lets owners push alerts and updates to visitors and collect real-time feedback through quick voting mechanisms. It helps website owners gauge audience reactions to their content without requiring custom development.
Read more about Taku
Add to compare
What is Aiva Labs?
Aiva Labs is a cutting-edge online campaign solution that boosts visitor conversion rates. With Aiva Labs, creating and deploying interactive popups and web elements, such as quizzes, product finders, and video highlights, is a breeze. The platform requires no coding skills and offers hundreds ...
Read more about Aiva LabsStarts from $190/Year, also offers free forever plan

KyLeads
Transform visitors into leads, watch your business thrive.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is KyLeads?
KyLeads is an essential resource for maximizing the potential of your mailing list. With its innovative features, it empowers you to transform website visitors into valuable leads. Create popups, gather feedback, and conduct surveys to drive conversions and grow your customer base. Trusted by ...
Read more about KyLeads
Linkz.ai
Enhance websites with visually engaging link previews.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Linkz.ai?
Linkz.ai brings life to any website, blog and e-commerce shop by creating smart popups with link previews. Simply hover over hyperlinks to view a visually appealing popup. Click on video and audio links to get an immersive view. Advanced customization features enable disabling previews for ...
Read more about Linkz.aiLeadforza
Boost your leads and sales with Leadforza's popups.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Leadforza?
Leadforza is the perfect tool for creating irresistible, tailored popups to generate more leads and sales. All templates are highly customizable, so you can craft an experience that works for your specific needs. Timed popups accept visitors at designated moments for maximum engagement and ...
Read more about LeadforzaStarts from $7.50/Month when Billed Yearly, also offers free forever plan

Add to compare
What is Claspo?
Claspo helps boost sales and engagement, as well as provides custom solutions for every purpose with seamless integration to platforms. Our analytics instrument allows user to monitor the exact number of subscribers generated from each form within a specified time frame, and more. Create ...
Read more about ClaspoStarts from $8/Month when Billed Yearly, also offers free forever plan

Smart Notification Bar
Engage visitors, drive sales - without the hassle!
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Smart Notification Bar?
Smart Notification Bar is the perfect tool for website owners and marketers! With its help, businesses can easily communicate the right message to the right visitor and drive sales, user engagement and loyalty. This innovative WordPress plugin allows users to tailor notifications to visitors ...
Read more about Smart Notification Bar
ConvertPath by 500apps
Convert your leads into loyal customers.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is ConvertPath by 500apps?
ConvertPath by 500apps is a powerful B2B lead generation tool that offers personalized and engaging customer experiences. With this platform, clients can create tailored user journeys, personalize content based on the user's profile, and track website popups with smart analytics for profitable ...
Read more about ConvertPath by 500appsConvertPath by 500apps offers custom pricing plan

Popupular
Revolutionize your website with dynamic popups.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Popupular?
"Introducing Popupular – the ideal solution for easily embedding dynamic content from hundreds of web products into a popup on your site. Whether it's an iframe or a web page, Popupular eliminates the need for coding. Trigger your popup with a simple click or hover over a selected page element. ...
Read more about PopupularPopupular offers custom pricing plan

Add to compare
What is Picreel?
Introducing Picreel - a powerful exit popup software that lets you captivate your customers with irresistible offers in just a few minutes. This solution has earned a reputation for driving conversions, sales, and leads through its impressive features. By tracking customer behavior in ...
Read more about PicreelPicreel offers custom pricing plan

Social Proofy
Boost your credibility and conversions with Social Proofy.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Social Proofy?
Social Proofy is a easy way to build a natural looking list. With the power of automation and the ability to sync in real-time, it empowers user to drive traffic to multiple websites, capture leads, and build an email list in as little as 15 minutes per day. The Pop-Up Builder allows to build ...
Read more about Social Proofy
Salesfire
Boost your website's conversions with Salesfire's powerful pop-ups.
Best for: SMB teams · Mid-market
Add to compare
What is Salesfire?
Salesfire is a pop-up builder software that lets you create eye-catching and converting popup on your website. It is ridiculously easier to design attention getting popup with Salesfire. Regardless you are a beginner or professional in web development, in just minutes you can have a working ...
Read more about SalesfireSalesfire offers custom pricing plan

Add to compare
What is Optinly?
Optinly is a simple, easy to use pop-up software. If user have ever wanted to start using video marketing for effective lead generation, this is a solution. The use of the word "pop-up" in describing the software gives an insight into how it operates, which will help educate the potential ...
Read more about Optinly
Optingun
Effortlessly create stunning websites in minutes.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Optingun?
Optingun is the fast, efficient, and affordable tool that all web design needs. The unique and easy to use interface allows to build websites in minutes. It has a comprehensive database of images, text, and flash templates for user to choose from. Optingun includes over 150 ready to use ...
Read more about Optingun
Popconvert
Turn visitors into customers effortlessly with PopConvert.
Best for: SMB teams · Mid-market · Enterprise
Add to compare
What is Popconvert?
PopConvert is a simple yet powerful tool to transform the website and grow business online. User can create Video and Image Pop-Ups for website, blog or Facebook Page. If anyone want more traffic and leads, just convert website pop-ups into a money making machine using PopConvert. No graphic ...
Read more about Popconvert
Add to compare
What is MiloTree?
MiloTree is a 3D Pop-up Builder that helps to create models for paper folding. The software features an intuitive interface, enabling even the non-technical users to easily create models for paper folding. With MiloTree, user can create unlimited models with just a few clicks and share them ...
Read more about MiloTree
Add to compare
What is Listagram?
Listagram is a great pop-up builder. With Listagram user can create beautiful popup forms that convert better, and with less effort than other tools. Listagram is also "mobile-friendly", so the popups will work on all devices. It built Listagram using HTML5 and CSS3. Add text effects, ...
Read more about ListagramRelated to Pop-Up Builder Software
Looking to replace a Pop-Up Builder Software tool?
Each round-up compares that product against the closest options on features, pricing and user ratings.





