What does OpinionX offer?

OpinionX is an advanced survey platform that helps product teams and user researchers measure user preferences, prioritize features, segment customer needs, and model pricing decisions. It is designed for product managers, UX researchers, founders, and growth teams who want to run sophisticated research studies using methods like conjoint surveys and MaxDiff analysis directly with their own customers. The platform makes advanced quantitative research — historically the domain of specialist agencies and expensive enterprise tools, accessible to in-house teams without statistical training. Key Features - Advanced methods: Conjoint analysis, MaxDiff, pairwise comparison, points-based ranking, and ranked choice voting, with automated calculations that remove manual math. - Segmentation: One-click filters, automated crosstabs, and AI-powered clustering analysis for comparing preferences across user types. - Enrichment: Import external data such as CRM attributes, revenue data, or product usage metrics to deepen segmentation. - Pricing analytics: Marginal willingness to pay, market simulators, and rejection rate analysis to model demand under different pricing or bundling scenarios. - Expert support: Premium plans include 90 minutes of prepaid consulting time with expert researchers for survey setup and analysis. Benefits & ROI - Cost efficiency: For a team of five, OpinionX costs 96% less than Sawtooth Discover and 98% less than Lighthouse Studio. - Customer-validated value: 76% of customers say segmentation is OpinionX's most valuable feature. - In-house efficiency: Case studies show teams completing the vast majority of analysis inside the tool, reducing reliance on spreadsheets and agencies. Differentiators With OpinionX, you get the look and feel of Typeform together with the advanced toolkit of Qualtrics Enterprise, all at an affordable price. A free tier supports up to 10 respondents per survey, and premium plans include unlimited researcher seats.

Is OpinionX right for my team?

OpinionX is designed for Individuals, Medium Business, Small Business, Freelancers, Large Enterprises. No free trial is listed.

OpinionX Comparison

Last updated: May 21, 2026

OpinionX

Starting at $0 free

Individuals
Medium Business

OpinionX is an advanced survey platform that helps product teams and user researchers measure user preferences, prioritize features, segment customer needs, and model pricing decisions. It is designed for product manager…

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OpinionX — find the better fit before you commit.

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Where each product wins, per real buyers

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OpinionX

Best for

Individuals, Medium Business, Small Business

Description	OpinionX is an advanced survey platform that helps product teams and user researchers measure user preferences, prioritize features, segment customer needs, and model pricing decisions. It ... Read More about OpinionX
Entry Level Pricing	Starts from $0 , Custom
Free Trial Availability	No free trial
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Features

Total Features	43 Features
Unique Features	No unique features
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Pricing and trial details

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Pricing Option
Starting From	$0 , Custom
Pricing Plans	Not Available
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Other Details

Organization Types supported	Freelancers Large Enterprises Medium Business Small Business Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online
API Support	Not Available
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Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

HIPAA	✗ No	—
Data Residency	🌐 Global	—

User Reviews & Rating Comparison

Spotsaas Editor’s POV generated by AI	What buyers like Collects qualitative and quantitative data User-friendly interface Dynamic conversation capabilities Common complaints Limited advanced analytics features May not suit all industries Requires user engagement for effectiveness
Pros and Cons	Revolutionizes user research methodology Easy to use for participants Scalable for growing companies May lack depth in advanced analytics Not suitable for all industries