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Kapwing vs Canva vs Looka Comparison

Last updated:

Kapwing

Starting at Free free

  • Individuals
  • Freelancers / Consultants

Kapwing is a modern AI video platform for creative teams. Create complex, multimedia-rich videos from simple prompts, or edit with a full browser-based timeline — no downloads or professional editing experience required.…

Canva

4.4(3,372 reviews)

Starting at $9.99 /Month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

Canva is an AI-powered visual communication and collaboration platform that empowers users to design various visual content, including presentations, infographics, videos, documents, websites, social media graphics, and…

Looka

4.8(836 reviews)

Starting at $4.99 /Month

  • Individuals
  • Medium Business

The looka design suite comprises a full software environment for every stage of a designer's work. The suite enables designers to create and share a seamless style in every image. With looka, any image can have a consist…

Canva leads on user satisfaction with a 4.4-star rating across 3,372 reviews.

Kapwing vs Canva vs Looka — at a glance

FeatureKapwingCanvaLooka
Rating4.4 / 54.8 / 5
Reviews3,372836
Starting priceFree free$9.99 /Month$4.99 /Month
Free trial No Yes No
Free version No No No
Best forIndividuals, Freelancers / Consultants, Large EnterprisesIndividuals, Freelancers / Consultants, Large EnterprisesIndividuals, Medium Business, Small Business
CategoryVideo Editing SoftwareGraphic Design SoftwareGraphic Design Software
Integrations4+ apps
PlatformsSaaS/Web/Cloud, Browser Based (Cloud)SaaS/Web/Cloud, Mobile - Android, Installed - Windows, Installed - MacSaaS/Web/Cloud
APIAvailableAvailable
Support modes24/7 (Live rep), Business Hours, OnlineBusiness Hours, OnlineOnline
CertificationsGDPRSOC 2, GDPRGDPR
Data residencyUnited StatesGlobalUS

Key differences between Kapwing and Canva

  • Pricing: Kapwing starts at Free free, while Canva starts at $9.99 /Month.
  • Free trial: Canva offers a free trial; Kapwing does not.
  • Deployment: Kapwing supports SaaS/Web/Cloud, Browser Based (Cloud); Canva supports SaaS/Web/Cloud, Mobile - Android, Installed - Windows, Installed - Mac.

Compare Kapwing vs Canva vs Looka — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Video Editing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Kapwing - Video Editing Software
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Talk to an expert
Canva - Graphic Design Software
Talk to an expert
Talk to an expert

Free PDF comparison

Download this Kapwing vs Canva vs Looka comparison

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  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
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Biggest differences

Start here before you go deeper into features.

Kapwing

Best for quick, cloud-based video edits for social media and web content.

Choose if
  • You need simple, fast video creation without installing software.
  • You are a small marketing team or freelancer focused on social media.
  • You want device-agnostic editing accessible from anywhere via the cloud.
Consider alternatives if
  • You require advanced, professional-grade video editing features.
  • You prefer offline or desktop-based video editing tools.

Canva

Best for small to mid-sized teams needing easy, AI-assisted visual content creation.

Choose if
  • You want a simple, user-friendly interface for quick design workflows.
  • Your team needs access to a vast library of templates and stock assets.
  • You value strong customer support with prompt issue resolution.
Consider alternatives if
  • Your enterprise requires deep integrations with code editors or e-commerce platforms.
  • You need highly advanced customization and professional-grade image manipulation tools.

Looka

Best for quick, easy logo and brand identity design for small teams.

Choose if
  • You need fast, simple logo creation with minimal learning curve.
  • You want consistent brand styling across multiple images effortlessly.
  • You value responsive, personalized customer support for design issues.
Consider alternatives if
  • Your team requires advanced design features and deep customization.
  • You represent a large enterprise needing complex design workflows.

Kapwing: Best for quick, cloud-based video edits for social media and web content. Canva: Best for small to mid-sized teams needing easy, AI-assisted visual content creation.

Description

Kapwing is a modern AI video platform for creative teams. Create complex, multimedia-rich videos from simple prompts, or edit with a full browser-based timeline — no downloads or ... Read More about Kapwing

Canva is an AI-powered visual communication and collaboration platform that empowers users to design various visual content, including presentations, infographics, videos, documents, ... Read More about Canva

The looka design suite comprises a full software environment for every stage of a designer's work. The suite enables designers to create and share a seamless style in every image. With ... Read More about Looka

Entry Level Pricing

  • Starts from Free , Billed Monthly
  • Starts from $9.99 , Billed Yearly
  • Starts from $4.99

Free Trial Availability

  • No free trial
  • No free trial

SpotScore

What's this? ↗

9.5/10

9.8/10

9.1/10

User Ratings

Based on verified Spotsaas reviews

4.39

(3372)

4.76

(836)

Best Company Size

1-50 employees51-500 employees
1-50 employees51-500 employees
1-50 employees51-200 employees
Get pricing help
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Software Demo

Demo

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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How do Kapwing, Canva and Looka Compare on Features?

Total Features

51 Features

10 Features

6 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Kapwing, Canva and Looka on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Free , Billed Monthly
        • $9.99 , Billed Yearly
        • $4.99

        Pricing Plans

        • Free

          Free

          • 10 AI credits

          • Unlimited exports with a watermark

          • 720p video quality

          Show more +

        • Pro

          $24

          /user/month

          • 1,000 AI credits per month

          • No Kapwing watermark

          • Upload files up to 6 GB

          Show more +

        • Business

          $64

          /user/month

          • 4,000 AI credits per month

          • Everything in Pro

          • Custom voice clones

          Show more +

        • Browse all pricing plans
        • Free

          • 250,000+ free templates

          • 100+ design types (social media posts, presentations, letters, and more)

          • Hundreds of thousands of free photos and graphics

          Show more +

        • Pro

          • Includes features of Free plan, plus

          • 75+ million premium stock photos, videos, audio and graphics

          • 420,000+ free templates with new designs daily

          Show more +

        • Enterprise

          • Includes features of Pro plan, plus

          • Establish your brand’s visual identity with logos, colors and fonts across multiple Brand Kits

          • Control your team’s access to apps, graphics, colors, logos and fonts with brand controls

          Show more +

        • Browse all pricing plans
        • Not Available

        Pricing Page

        Kapwing pricing

        Pricing information not available

        Looka pricing

        Other Details

        Organization Types supported

        • Individuals
        • Small Business
        • Medium Business
        • Freelancers
        • Large Enterprises
        • Individuals
        • Small Business
        • Medium Business
        • Freelancers
        • Large Enterprises
        • Individuals
        • Small Business
        • Medium Business
        • Freelancers
        • Large Enterprises

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Not Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✗ No
        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        ISO 27001

        ✗ No

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Data Residency

        🇺🇸 United States
        🌐 Global

        Kapwing vs Canva User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        1

        0

        0

        0

        2

        2801

        325

        43

        44

        334

        816

        44

        7

        10

        29

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Mixed to negative sentiment with concerns about usability and limited features.

        What buyers like

        • Ease of use
        • Cloud accessibility
        • Quick video creation

        Common complaints

        • Limited advanced features
        • Performance issues

        Buyer sentiment

        Overall positive sentiment highlights Canva's ease of use, extensive features, and excellent customer support, tempered by concerns over premium feature restrictions and limited integrations.

        What buyers like

        • Ease of use
        • Customer service
        • Feature richness

        Common complaints

        • Premium feature limitations
        • Limited integrations

        Buyer sentiment

        Users generally appreciate Looka for its ease of use and outstanding customer support, though some note limitations in advanced features and occasional technical issues.

        What buyers like

        • Customer support responsiveness
        • Ease of use
        • Diverse design options

        Common complaints

        • Limited advanced customization
        • Technical hiccups

        Pros and Cons

        • Cloud-based with no need for additional software installation

        • Easy and quick video editing for web and social media content

        • Compatibility with various devices without extra programs

        • Limited advanced editing features compared to professional software

        • Low user rating indicating potential usability or performance issues

        • User-friendly interface suitable for beginners and professionals

        • Extensive library of free and paid templates and assets

        • Excellent customer service with prompt issue resolution

        • Premium features can be restrictive and lead to unexpected costs

        • Limited integrations with other platforms, affecting workflow efficiency

        • Excellent and responsive customer support with quick issue resolution

        • Easy-to-use platform enabling seamless and fast logo creation

        • Diverse design options allowing for consistent brand styling

        • Limited advanced functionalities and customization beyond logo creation

        • Occasional technical issues such as SSL challenges

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used Kapwing, Canva, or Looka? Tell buyers what actually differs.

        Integrations

        Integration with other apps

        No Integration information available.

        No Integration information available.

        List of Customers

        Customers

        Verizon

        Verizon

        Amazon

        Amazon

        Sony

        Sony

        Hubspot

        Hubspot

        Zoom

        Zoom

        Reddit

        Reddit

        No Customers information available.

        Media and Screenshots

        Screenshots

        Kapwing's AI Assistant tool, Kai

        6 Screenshots

        Canva design

        2 Screenshots

        Videos

        video-0

        1 Videos

        video-0

        4 Videos

        Alternatives

        Expand your shortlist

        Add another option to compare side by side

        Search by product name to compare pricing, fit, and buyer feedback in one view.

        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Kapwing or Canva?
        Canva edges out the other on user ratings (4.4 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Kapwing and Canva offer a free trial?
        Canva offers a free trial. Kapwing does not.
        What is the starting price of Kapwing vs Canva?
        Kapwing starts at Free free. Canva starts at $9.99 /Month.
        What are the top alternatives to Kapwing?
        Top alternatives to Kapwing include Moovly, Promo.com, ClipChamp, WeVideo, Animoto.
        What are the top alternatives to Canva?
        Top alternatives to Canva include Looka, Adobe XD, Figma, Adobe Photoshop, Adobe Photoshop Express.