NEWJoin 1M+ SaaS Professionals|Get Weekly Insights, Trends & Expert PicksSubscribe Free →

Spotsaas logo

Connexity Shopping Ad Platform vs Basis Comparison

Last updated:

Connexity Shopping Ad Platform

3.0(3 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

The Connexity DSP enables publishers to monetize their inventory by selling programmatically as a Supply Side Platform (SSP). Existing inventory can be leveraged to ad serving inventory through powerful, fully transparen…

Basis

4.4(304 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Basis is the demand side platform (DSP) from AppNexus that lets advertisers reach consumers at scale. It's built for marketers who care about performance and quality, and want to enjoy access to a combination of self-ser…

Basis leads on user satisfaction with a 4.4-star rating across 304 reviews.

Connexity Shopping Ad Platform vs Basis — at a glance

FeatureConnexity Shopping Ad PlatformBasis
Rating3.0 / 54.4 / 5
Reviews3304
Starting priceContact for pricingContact for pricing
Free trial No No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryDemand Side Platform (DSP)Demand Side Platform (DSP)
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
API
Support modesOnlineBusiness Hours, Online
Certifications
Data residencyGlobalGlobal

Key differences between Connexity Shopping Ad Platform and Basis

  • User satisfaction: Basis scores higher with a 4.4-star average.
  • Deployment: Connexity Shopping Ad Platform supports SaaS/Web/Cloud; Basis supports SaaS/Web/Cloud.

Connexity Shopping Ad Platform vs Basis — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Demand Side Platform (DSP) tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Talk to an expert
Basis - Demand Side Platform (DSP)
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

Connexity Shopping Ad Platform

Best for

Large Enterprises, Medium Business, Small Business

Basis

Best for performance-driven marketers needing hybrid self-serve and expert DSP support.

Choose if
  • You want a DSP combining self-serve programmatic buying with human campaign management support.
  • Your team values strong data enrichment integration to enhance targeting and campaign quality.
  • You represent a medium or large business focused on scalable, performance-oriented digital advertising.
Consider alternatives if
  • You are a small business with limited advertising budget and need a low-cost solution.
  • You require a fully self-serve, simple platform without the complexity of hybrid management.

Connexity Shopping Ad Platform typically suits Large Enterprises and Medium Business. Basis tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

The Connexity DSP enables publishers to monetize their inventory by selling programmatically as a Supply Side Platform (SSP). Existing inventory can be leveraged to ad serving inventory ... Read More about Connexity Shopping Ad Platform

Basis is the demand side platform (DSP) from AppNexus that lets advertisers reach consumers at scale. It's built for marketers who care about performance and quality, and want to enjoy ... Read More about Basis

Free Trial Availability

  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

8.2/10

8.7/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

Medium BusinessLarge Enterprises
Get pricing help
Get pricing help

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Connexity Shopping Ad Platform and Basis Compare on Features?

Total Features

5 Features

15 Features

Unique Features

No unique features

No unique features

Get Quote
Get Quote

Compare Connexity Shopping Ad Platform and Basis on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Pricing Page

      Pricing information not available

      Basis pricing

      Other Details

      Organization Types supported

      • Medium Business
      • Large Enterprises
      • Small Business
      • Individuals
      • Freelancers
      • Medium Business
      • Large Enterprises
      • Small Business
      • Individuals
      • Freelancers

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - iOS
      • Mobile - Android
      • Browser Based (Cloud)
      • Mobile - iOS
      • Mobile - Android

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Not Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      HIPAA

      ✗ No
      ✗ No

      Data Residency

      🌐 Global
      🌐 Global

      Connexity Shopping Ad Platform User Reviews & Rating Comparison

      User Ratings

      3

      (based on 3 reviews)

      Rating Distribution

      0

      0

      0

      0

      0

      207

      81

      14

      0

      2

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is mixed across 3 reviews, so it is worth reviewing the tradeoffs closely.

      What buyers like

      • Transparent technology
      • Seamless ad server integration
      • Full-service ad operations

      Common complaints

      • Limited to publishers
      • May require technical expertise
      • Niche market focus

      Buyer sentiment

      Buyers generally appreciate Basis for its performance and expert support but note pricing opacity and complexity as drawbacks.

      What buyers like

      • Performance
      • Human support
      • Data integration

      Common complaints

      • Pricing transparency
      • Complexity

      Pros and Cons

      • Strong integration capabilities with ad servers.

      • Comprehensive support from ad operations team.

      • Focus on maximizing publisher revenue.

      • Best suited for publishers, not advertisers.

      • Technical setup may be complex for some.

      • Access to combined self-serve technology and human support

      • Strong performance and quality focus

      • Integration with data enrichment services

      • Pricing is quotation based and not publicly available

      • May require experienced users to fully leverage platform capabilities

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Media and Screenshots

      Videos

      video-0

      1 Videos

      video-0

      1 Videos

      Top Alternatives to Connexity Shopping Ad Platform and Basis in 2026

      Expand your shortlist

      Add another option to compare side by side

      Search by product name to compare pricing, fit, and buyer feedback in one view.

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Connexity Shopping Ad Platform or Basis?
      Basis edges out the other on user ratings (4.4 vs 3.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Connexity Shopping Ad Platform and Basis offer a free trial?
      Neither Connexity Shopping Ad Platform nor Basis currently lists a free trial.
      What is the starting price of Connexity Shopping Ad Platform vs Basis?
      Connexity Shopping Ad Platform starts at Contact for pricing. Basis starts at Contact for pricing.
      What are the top alternatives to Connexity Shopping Ad Platform?
      Top alternatives to Connexity Shopping Ad Platform include StackAdapt, Amazon DSP, AppNexus Programmable Platform, dataxu, Epom Market DSP.
      What are the top alternatives to Basis?
      Top alternatives to Basis include Amazon DSP, AppNexus Programmable Platform, SmartyAds DSP, OrbitSoft DSP, Platform.io.

      Grow your pipeline with buyers who are already looking for you

      254,000+ buyers use Spotsaas every month to evaluate and shortlist software. Get in front of them — for free, or with a managed growth plan built around your category.