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Bitly vs Plip.io vs CampaignTracker Comparison

Last updated:

Bitly

4.3(857 reviews)

Starting at $21 /Month

  • Freelancers / Consultants
  • Large Enterprises

Shorten any long URL, with all the features loved, such as analytics. Developers understand that a great user experience is how one makes money, so they started from scratch and built this app to make shortening URLs eas…

Plip.io

Starting at $15 /Month

  • Medium Business
  • Small Business

Plip.io is a URL shortener that does not require to install anything! Instead, once log into plip.io (either via browser or mobile application), anyone can share links from anywhere by clicking the plip.io icon on phone,…

CampaignTracker

Starting at $10 /Month

  • Large Enterprises
  • Medium Business

CampaignTracker is easy to use software which allows to manage campaign promotion through URL shorteners like goo.gl and bit.ly. CampaignTracker has the best of both worlds; it's simple, and yet powerful enough for the e…

Bitly leads on user satisfaction with a 4.3-star rating across 857 reviews.

Bitly vs Plip.io vs CampaignTracker — at a glance

FeatureBitlyPlip.ioCampaignTracker
Rating4.3 / 5
Reviews857
Starting price$21 /Month$15 /Month$10 /Month
Free trial No No No
Free version No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessMedium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryURL ShortenersURL ShortenersURL Shorteners
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailable
Support modesOnlineOnlineOnline
CertificationsSOC 2, GDPR
Data residencyUSUSUS

Key differences between Bitly and Plip.io

  • Pricing: Bitly starts at $21 /Month, while Plip.io starts at $15 /Month.
  • Target audience: Bitly is built for Freelancers / Consultants and Large Enterprises, while Plip.io targets Medium Business and Small Business.
  • Deployment: Bitly supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Plip.io supports SaaS/Web/Cloud.

Compare Bitly vs Plip.io vs CampaignTracker — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most URL Shorteners tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Bitly - URL Shorteners
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Plip.io - URL Shorteners
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CampaignTracker - URL Shorteners
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Talk to an expert

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Biggest differences

Start here before you go deeper into features.

Bitly

Best for marketers needing easy, analytics-rich URL shortening with generous free limits.

Choose if
  • You run digital marketing or social media campaigns requiring quick link creation and tracking.
  • You want integrated analytics to monitor link performance without complex setup.
  • You prefer a simple, streamlined tool with a generous free plan for personalized links.
Consider alternatives if
  • You need transparent, flexible monthly billing without hidden annual commitments.
  • You require responsive and reliable customer support for urgent issues.

Plip.io

Best for

Medium Business, Small Business

CampaignTracker

Best for

Large Enterprises, Medium Business, Small Business

Bitly typically suits Freelancers / Consultants and Large Enterprises. Plip.io tends to fit Medium Business and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Shorten any long URL, with all the features loved, such as analytics. Developers understand that a great user experience is how one makes money, so they started from scratch and built this ... Read More about Bitly

Plip.io is a URL shortener that does not require to install anything! Instead, once log into plip.io (either via browser or mobile application), anyone can share links from anywhere by ... Read More about Plip.io

CampaignTracker is easy to use software which allows to manage campaign promotion through URL shorteners like goo.gl and bit.ly. CampaignTracker has the best of both worlds; it's simple, ... Read More about CampaignTracker

Entry Level Pricing

  • Starts from $21 , Billed Yearly
  • Starts from $15
  • Starts from $10 , Billed Yearly

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

9.8/10

7.4/10

8.2/10

User Ratings

Based on verified Spotsaas reviews

4.31

(857)

Best Company Size

Small BusinessMedium Business
Get pricing help
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Plip.io has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

No software demo available

CampaignTracker has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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How do Bitly, Plip.io and CampaignTracker Compare on Features?

Total Features

5 Features

2 Features

4 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote
Get Quote

Compare Bitly, Plip.io and CampaignTracker on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $21 , Billed Yearly
        • $15
        • $10 , Billed Yearly

        Pricing Plans

        • Free

          • Custom Back-half : 50 per month

          • Link Creation : 1,000 per month

          • Link Clicks : Unlimited

          Show more +

        • Basic

          • Up to 1,500 branded links / month

          • Branded Link Redirects : 10

          • bit.ly Link Redirects : 5

          Show more +

        • Premium

          • Up to 3,000 branded links / month

          • Branded Link Redirects : 50

          • bit.ly Link Redirects : 10

          Show more +

        • Browse all pricing plans
        • Not Available
        • Starter

          • 25,000 monthly unique visitors

          • Unlimited tagged URLs

          • Unlimited team members

          Show more +

        • Growth

          • 250,000 monthly unique visitors

          • Unlimited tagged URLs

          • Unlimited team members

          Show more +

        • Business

          • 1,000,000 monthly unique visitors

          • Unlimited tagged URLs

          • Unlimited team members

          Show more +

        Pricing Page

        Bitly pricing
        Plip.io pricing
        CampaignTracker pricing

        Other Details

        Organization Types supported

        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals
        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals
        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Not Available
        Get help choosing
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✗ No
        ✗ No
        ✗ No

        GDPR

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US
        🇺🇸 US

        Bitly vs Plip.io User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        No reviews available for the product

        Rating Distribution

        599

        170

        26

        1

        61

        No reviews available for this product

        No reviews available for this product

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Users appreciate Bitly's ease of use and analytics but express frustration over pricing transparency and customer support.

        What buyers like

        • Ease of use
        • Link analytics
        • Free plan generosity

        Common complaints

        • Pricing transparency
        • Customer support responsiveness

        What buyers like

        • No installation required
        • Mobile app available
        • Link tracking capabilities

        Common complaints

        • Credit system may limit usage
        • Browser cache refresh needed
        • Limited customization options

        What buyers like

        • Syncs with project managers
        • Supports multiple URL shorteners
        • User-friendly interface

        Common complaints

        • Limited to specific URL shorteners
        • May overwhelm beginners
        • No advanced analytics

        Pros and Cons

        • Easy creation and organization of shortened links

        • Provides valuable analytics on link performance

        • Generous monthly limit for personalized links on free plan

        • Misleading pricing with hidden annual payment commitments

        • Lack of customer support responsiveness

        • User-friendly interface makes link sharing effortless.

        • Mobile app enhances accessibility on-the-go.

        • Link tracking helps users monitor engagement.

        • Users may find credit limitations restrictive.

        • Requires browser cache refresh for token regeneration.

        • Integrates seamlessly with project management tools.

        • User-friendly design caters to both novices and experts.

        • Real-time updates keep users informed on link performance.

        • Limited to specific URL shorteners may restrict options.

        • Beginners might find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        Amazon

        Amazon

        Gartner

        Gartner

        The New York Times

        The New York Times

        No Customers information available.

        No Customers information available.

        Media and Screenshots

        Screenshots

        Support

        3 Screenshots

        No screenshots available.

        CampaignTracker screenshot

        1 Screenshots

        Videos

        video-0

        3 Videos

        No videos available.

        No videos available.

        Alternatives

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        Related Blogs and Articles for Url Shorteners

        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Bitly or Plip.io?
        Bitly edges out the other on user ratings (4.3 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Bitly and Plip.io offer a free trial?
        Neither Bitly nor Plip.io currently lists a free trial.
        What is the starting price of Bitly vs Plip.io?
        Bitly starts at $21 /Month. Plip.io starts at $15 /Month.
        What are the top alternatives to Bitly?
        Top alternatives to Bitly include Rebrandly, Geniuslink, ShortURL, Cutt.ly, MyShorten.
        What are the top alternatives to Plip.io?
        Top alternatives to Plip.io include Bitly, Clkim, PixelMe, Sniply, ShortURL.

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