NEWJoin 1M+ SaaS Professionals|Get Weekly Insights, Trends & Expert PicksSubscribe Free →

Spotsaas logo

AWeber vs MailerLite vs Campaigner vs Moosend Comparison

Last updated:

AWeber

4.2(857 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

AWeber is a fully hosted suite of email marketing software. With AWeber's easy to use email marketing features, businesses can send and manage professional HTML newsletters, automatically deliver personalized email messa…

MailerLite

4.3(949 reviews)

Starting at Contact for pricing

  • Free Trial
  • Individuals
  • Freelancers / Consultants

MailerLite software provides you with all the tools and services that you need to create, send, track and report your email campaigns. You have total control of sending email campaigns directly using the built-in SMTP se…

Campaigner

3.0(595 reviews)

Starting at $14 /month

  • Free Trial
  • Large Enterprises
  • Medium Business

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, it is simple to use, and will ha…

Moosend

4.3(416 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to cr…

MailerLite leads on user satisfaction with a 4.3-star rating across 949 reviews.

SpotSaaS Analysis

AWeberMailerLiteCampaigner

The core difference between AWeber and MailerLite lies in their target audience, with AWeber focusing on small to medium businesses and MailerLite catering to small to mid-sized teams. AWeber is ideal for businesses with 1-50 employees, while MailerLite can accommodate teams of up to 100 employees, making it more versatile for slightly larger organizations.

- Best for small to medium businesses - User-friendly for beginners and experienced marketers - Powerful automation tools for targeted email sequences - Suitable for various industries including E-commerce and Consulting - Designed for teams of 1-50 employees - Ideal for Marketing Managers and Email Marketing Specialists

- Best for small to mid-sized teams - Minimal setup complexity for quick onboarding - Powerful automation for targeted email campaigns - Suitable for diverse sectors including Nonprofits and Startups - Designed for teams of 1-100 employees - Ideal for Digital Marketers and Content Creators

AWeber vs MailerLite vs Campaigner vs Moosend — at a glance

FeatureAWeberMailerLiteCampaignerMoosend
Rating4.2 / 54.3 / 53.0 / 54.3 / 5
Reviews857949595416
Starting priceContact for pricingContact for pricing$14 /monthContact for pricing
Free trial Yes Yes Yes No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessIndividuals, Freelancers / Consultants, Large EnterprisesLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryEmail Marketing SoftwareEmail Marketing SoftwareEmail Marketing SoftwareEmail Marketing Software
Integrations7+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Online24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsGDPRSOC 2, GDPRGDPRGDPR
Data residencyUSGlobalUSUS

Key differences between AWeber and MailerLite

  • Target audience: AWeber is built for Large Enterprises and Medium Business, while MailerLite targets Individuals and Freelancers / Consultants.
  • User satisfaction: MailerLite scores higher with a 4.3-star average.
  • Deployment: AWeber supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; MailerLite supports SaaS/Web/Cloud, Mobile - iOS.

Compare AWeber vs MailerLite vs Campaigner vs Moosend — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Email Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

AWeber
Talk to an expert
Talk to an expert
MailerLite
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

AWeber

Best for small to medium businesses needing easy, automated email marketing.

Choose if
  • You want a user-friendly platform suitable for beginners and experienced marketers.
  • You need powerful automation tools for targeted email sequences.
  • You value robust real-time analytics to measure and improve campaign performance.
Consider alternatives if
  • You are a large enterprise requiring complex, multi-channel marketing automation.
  • You need highly customizable or enterprise-grade marketing automation features.

MailerLite

Best for small to mid-sized teams needing easy, automated email marketing.

Choose if
  • You want a user-friendly platform with minimal setup complexity.
  • You need powerful automation to deliver targeted email campaigns.
  • You value real-time analytics to track and optimize campaign performance.
Consider alternatives if
  • You are a large enterprise requiring highly customized or complex workflows.
  • You need fully transparent, upfront pricing and advanced enterprise features.

Campaigner

Best for

Large Enterprises, Medium Business, Small Business

Moosend

Best for

Large Enterprises, Medium Business, Small Business

AWeber: Best for small to medium businesses needing easy, automated email marketing. MailerLite: Best for small to mid-sized teams needing easy, automated email marketing.

Description

AWeber is a fully hosted suite of email marketing software. With AWeber's easy to use email marketing features, businesses can send and manage professional HTML newsletters, automatically ... Read More about AWeber

MailerLite software provides you with all the tools and services that you need to create, send, track and report your email campaigns. You have total control of sending email campaigns ... Read More about MailerLite

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, ... Read More about Campaigner

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly ... Read More about Moosend

Entry Level Pricing

  • Not Available
  • Not Available
  • Starts from $14 , monthly
  • Not Available

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

9.4/10

9.3/10

8.8/10

8.8/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-50 employeesMedium business
1-50 employees51-100 employees
50 to 500 employees
1 to 500 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

AWeber

  • User-Friendly Interface: AWeber’s intuitive design makes it easy for both seasoned marketers and newcomers to navigate the platform, ensuring that anyone can set up and manage their email campaigns efficiently.
  • Powerful Automation Tools: With AWeber's automation features, I can effortlessly create targeted email sequences that engage subscribers at the right moments, helping to nurture leads and boost conversions.
  • Robust Analytics: AWeber provides detailed analytics and reporting tools, allowing you to track performance metrics in real-time. This data empowers you to make informed decisions and optimize your campaigns for better results.

MailerLite

  • User-Friendly Interface: MailerLite boasts an intuitive design that makes it easy for teams of all skill levels to create and manage email campaigns without any steep learning curves. You’ll find that even those new to email marketing can navigate the platform confidently.
  • Powerful Automation Features: By leveraging MailerLite’s automation capabilities, you can send targeted messages based on user behavior, ensuring your audience receives relevant content at the right time. This not only improves engagement but also enhances customer satisfaction.
  • Comprehensive Analytics: With detailed analytics at your fingertips, you can track campaign performance in real-time. Understanding open rates, click-through rates, and subscriber activity helps you make informed decisions to optimize your future marketing strategies.

Campaigner

  • Streamlined Email Marketing Automation: With Campaigner, managers can effortlessly automate their email campaigns, saving valuable time while ensuring that no customer is left behind. This means you can focus on strategy while our platform handles the routine.
  • Advanced Segmentation Capabilities: Administrators will appreciate the powerful segmentation tools that allow for highly targeted messaging. This ensures that your emails resonate with specific audience segments, ultimately driving higher engagement rates and conversions.
  • Robust Analytics and Reporting: Executives benefit from Campaigner’s comprehensive analytics dashboard, which provides actionable insights into campaign performance. You can easily track open rates, click-through rates, and ROI to make informed decisions moving forward.

Moosend

  • Streamlined Email Marketing: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.
  • Advanced Automation Features: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.
  • Real-Time Analytics: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.
Best fit

Best fit

AWeber

  • 1 to 50 employees
  • Martech, SaaS, Consulting, E-commerce, and Content Creation
  • Marketing Managers, Small Business Owners, Content Creators, and Email Marketing Specialists

MailerLite

  • 1-100 employees
  • Marketing Technology, E-commerce, SaaS, Nonprofits, Startups
  • Marketing Managers, Small Business Owners, Content Creators, Digital Marketers

Campaigner

  • 50 to 500 employees
  • Martech, Revtech, SaaS, and Consulting
  • Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, and Campaign Strategists

Moosend

  • 1 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Nonprofit sectors
  • Marketing Managers, E-commerce Managers, Digital Marketers, Content Creators, and Marketing Automation Specialists
Watchouts

Reasons buyers look elsewhere

AWeber

  • Users might consider alternatives to AWeber due to budget constraints, as some competitors offer similar features at a lower price point, making them more appealing for small businesses or startups.
  • The need for more advanced automation features could prompt users to explore alternatives, especially if they require complex workflows that AWeber may not fully support.
  • Some users may seek alternative solutions for enhanced integrations with other tools and platforms, as certain competitors provide a broader range of integrations that better fit their existing tech stack.

MailerLite

  • Users may seek alternatives to MailerLite due to the need for more advanced automation features, which can enhance their marketing workflows and improve customer engagement through personalized communication.
  • Some businesses might find MailerLite's pricing structure limiting, prompting them to explore options that offer more flexible pricing tiers or additional features at a similar cost.
  • Organizations with larger subscriber lists may look for alternatives that provide better scalability, ensuring they can grow their email marketing efforts without facing restrictions or increased costs.

Campaigner

  • Users may seek alternatives to Campaigner due to its pricing structure, which could be perceived as high for small businesses or startups looking for more budget-friendly email marketing solutions.
  • Some users might find Campaigner's user interface less intuitive compared to competitors, prompting them to explore platforms that offer a more streamlined and user-friendly experience for their email campaigns.
  • The need for advanced automation features can drive users away from Campaigner, especially if they require more sophisticated workflows that are better supported by other email marketing tools in the market.

Moosend

  • Users may seek alternatives to Moosend if they require more advanced automation features, as other platforms might offer superior workflow capabilities and customization options that better suit their marketing strategies.
  • Businesses with specific budget constraints might explore alternatives that provide similar functionalities at a lower cost, ensuring they stay within budget while still achieving effective email marketing results.
  • Users looking for enhanced customer support and training resources may consider other platforms that offer more comprehensive onboarding and responsive assistance, ensuring they maximize their use of the software.

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do AWeber, MailerLite, Campaigner and Moosend Compare on Features?

Total Features

24 Features

24 Features

20 Features

22 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare AWeber, MailerLite, Campaigner and Moosend on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • Not Available
          • $14 , monthly
          • Not Available

          Pricing Plans

          • Not Available
          • Not Available
          • Essentials

            $14

            /month

            • Great for those wanting the basics of great email marketing

            • Drag and drop editor

            • Email templates

            Show more +

          • Advanced

            $35

            /month

            • Great for experienced users with advanced needs

            • Automation workflows - simple and multi-path

            • Advanced segmentation

            Show more +

          • Custom

            Custom

            • Great for those sending at scale

            • Full suite of features

            • Dedicated Account Management

            Show more +

          • Not Available

          Pricing Page

          AWeber pricing
          MailerLite pricing
          Campaigner pricingMoosend pricing

          Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✗ No

          Single Sign-On (SSO)

          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Data Residency

          🇺🇸 US
          🌐 Global

          AWeber vs MailerLite vs Campaigner User Reviews & Rating Comparison

          User Ratings

          4.2

          (based on 857 reviews)

          4.3

          (based on 949 reviews)

          3

          (based on 595 reviews)

          4.3

          (based on 416 reviews)

          Rating Distribution

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Overall positive sentiment highlights ease of use, effective automation, and strong analytics, with some concerns about pricing transparency and suitability for large enterprises.

          What buyers like

          • Ease of use
          • Automation capabilities
          • Analytics and reporting

          Common complaints

          • Pricing transparency
          • Limited advanced features for large enterprises

          Buyer sentiment

          Overall positive sentiment highlights ease of use, automation capabilities, and analytics, with some concerns about pricing transparency and advanced feature limitations.

          What buyers like

          • Ease of use
          • Automation features
          • Analytics and reporting

          Common complaints

          • Pricing transparency
          • Advanced customization limitations

          Buyer sentiment

          Buyer sentiment is mixed across 595 reviews, so it is worth reviewing the tradeoffs closely.

          What buyers like

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.
          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.
          • Supports email and social channel integration for cohesive campaigns across platforms.

          Common complaints

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.
          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.
          • Compared to platforms with extensive app ecosystems, Campaigner’s built-in direct connectors are narrower, often relying on Zapier for third-party syncs.

          Buyer sentiment

          Buyer sentiment is positive across 416 reviews, with strong overall satisfaction.

          What buyers like

          • Affordable pricing
          • User-friendly interface
          • Robust feature set

          Common complaints

          • Limited advanced features
          • Basic templates
          • No SMS marketing

          Pros and Cons

          • User-friendly interface suitable for beginners and experienced marketers

          • Powerful automation tools for targeted email sequences

          • Robust real-time analytics and reporting capabilities

          • Limited suitability for very large enterprises

          • May lack advanced customization options needed by complex marketing teams

          • User-friendly interface suitable for all skill levels

          • Powerful automation features for targeted messaging

          • Comprehensive real-time analytics for campaign performance

          • Limited suitability for very large enterprises

          • Potential lack of advanced customization for complex workflows

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.

          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.

          • Supports email and social channel integration for cohesive campaigns across platforms.

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.

          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.

          • **Streamlined Email Marketing**: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.

          • **Advanced Automation Features**: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.

          • **Real-Time Analytics**: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.

          • Limited advanced features may not satisfy larger businesses.

          • Basic templates may not appeal to all users.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          No Customers information available.

          No Customers information available.

          LG

          LG

          The UPS Store

          The UPS Store

          CLARINS

          CLARINS

          No Customers information available.

          Media and Screenshots

          Screenshots

          Landing Page Builder

          4 Screenshots

          Preview and test

          6 Screenshots

          Videos

          video-0

          2 Videos

          video-0

          5 Videos

          Expand your shortlist

          Add another option to compare side by side

          Search by product name to compare pricing, fit, and buyer feedback in one view.

          Compare similar software options

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, AWeber or MailerLite?
          MailerLite edges out the other on user ratings (4.3 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do AWeber and MailerLite offer a free trial?
          Yes, both AWeber and MailerLite offer a free trial.
          What is the starting price of AWeber vs MailerLite?
          AWeber starts at Contact for pricing. MailerLite starts at Contact for pricing.
          What are the top alternatives to AWeber?
          Top alternatives to AWeber include Campaigner, Moosend, SMTP, Zoho Campaigns, Constant Contact.
          What are the top alternatives to MailerLite?
          Top alternatives to MailerLite include Campaigner, Moosend, SMTP, Zoho Campaigns, SendPulse.

          Grow your pipeline with buyers who are already looking for you

          254,000+ buyers use Spotsaas every month to evaluate and shortlist software. Get in front of them — for free, or with a managed growth plan built around your category.