Researched and Edited by Rajat Gupta
Last updated: June 19, 2026 · How we review
URL Shorteners overview
Spotsaas tracks 36 products in URL Shorteners, ranked by SpotScore — a blend of feature coverage, verified review ratings, and value. 54 let you start on a free trial, and 100 keep a free plan you can stay on. Most buyers here are Marketing managers running digital marketing campaigns who need branded and trackable links.
- 36
- products listed
- 54
- offer a free trial
- 100
- have a free plan
- 121
- priced per subscription
- 53
- quote on request
Editor's Summary · URL Shorteners
Bitly holds a SpotScore of 9.8 and 857 reviews, giving it the broadest adoption among marketing teams that need branded short links at scale across email, social, and print campaigns with reliable uptime on redirect. Rebrandly at 4.5/5 and SpotScore 9.5 is the preferred pick for teams that want custom domains on every link along with per-link click analytics and UTM builder tools without needing the enterprise price tag. BL.INK earns a 4.8/5 from 355 reviewers and suits brand compliance teams that need audit trails, role-based access, and consistent UTM parameters enforced across every shortened URL sent by any team member.
URL shorteners compress long web addresses into shareable links, track click data, and let brands apply custom domains to outbound links in every channel. They're used by social media managers, email marketers, and affiliate teams who need to measure link performance and maintain brand consistency across campaigns.
Quick picks for URL Shorteners
- Best overall — Bitly
- Best for custom branded domains — Rebrandly
- Best for link compliance and auditing — BL.INK
- Best free option — Bitly
Who gets the most from URL Shorteners
- 1Marketing managers running digital marketing campaigns who need branded and trackable links
- 2Social media managers managing multiple social accounts requiring quick link shortening and analytics
- 3Affiliate marketing managers tracking link performance and managing multiple destination URLs
How to choose URL Shorteners
If you prioritize branded links and domain customization, filter by Custom Domain support and sort by user Rating; for advanced tracking and retargeting features, filter by Analytics depth and integration options. To evaluate cost-effectiveness, filter by Free Trial or Freemium plans and consider pricing transparency.
Showing 21-36 out of 36
8.1
SpotScore

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What is SHORBY?
SHORBY is a URL shortener. Shorten, share and get analytics for links! SHORBY will automatically shorten any link to give it and track hits on the shortened link via Google Analytics - which will then be displayed nicely in a web UI or via API if user wants to integrate it into the application. ...
Read more about SHORBY8.0
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What is T.LY?
T.LY uses the super short URLs (tly.cc) so it is easy to share with others. It also provides a built in interface for creating custom QR codes that can be used to store real information and can be read by a QR Code reader app on the phone, without having to go to tly.cc or any other third party ...
Read more about T.LY8.0
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What is ShortSwitch?
ShortSwitch is a URL shortener for Mac OS X. With ShortSwitch, user can shorten long urls that are unwieldy to remember and/or type. Using a short url can help to be more productive as well as simplifying the process of sharing links on email or twitter. It allows user to create their own short ...
Read more about ShortSwitch
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7.9
SpotScore

LinkActions
Boost your website's ranking with effortless internal linking.
Best for: SMB teams · Mid-market · Enterprise
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What is LinkActions?
Introducing LinkActions – the innovative solution for effortlessly building internal links that enhance website ranking automatically. Say farewell to overlooking valuable internal linking opportunities and welcome a heightened presence in Google search results. Elevate organic traffic and ...
Read more about LinkActionsLinkActions offers custom pricing plan
7.9
SpotScore

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What is FireLinks?
FireLinks is a revolutionary cloud-based, server-less URL shortening platform that uses cutting-edge AI technology to track real-time user engagement and improve business results. With its efficient APIs and integration solutions, users can easily enhance their existing workflow systems. ...
Read more about FireLinks7.9
SpotScore

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What is RoQR?
Revamp every game and get ready to rock with RoQR! Our open source, privacy-focused QR code solution is the perfect way to switch up your routine. Simple and effective, this no-fuss approach makes it easy to get up and running. Customize your codes with the full range of features, or take ...
Read more about RoQR7.9
SpotScore

SocialPort.io
Securely shorten and share social links with data control.
Best for: SMB teams · Mid-market · Enterprise
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What is SocialPort.io?
SocialPort.io is a URL shortener with embedded links to share across social networks, keeping the data on own server. This makes SocialPort the secure URL shortener in existence – user control their data and can take it go. With a wide variety of statistics related to each shortened URL, user ...
Read more about SocialPort.io7.7
SpotScore
Previewify
Boost your social presence with stunning previews.
Best for: SMB teams · Mid-market · Enterprise
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What is Previewify?
Previewify is an automated tool that allows you to create eye-catching social previews for your website without the need to hire designers. Our pre-made templates are optimised for conversions, giving your social feed the attention it deserves. Customise the general, blog, ecommerce or software ...
Read more about Previewify7.7
SpotScore

Shortener & Simplicity
Maximize clicks, insights, and success with one link.
Best for: SMB teams · Mid-market · Enterprise
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What is Shortener & Simplicity?
Shortener & Simplicity offers an effective solution to analyse and monitor user engagement in a concise manner. One short link simplifies navigation while providing infinite possibilities to track conversions and gain insights into customers. With this system, you can track website clicks, ...
Read more about Shortener & Simplicity7.7
SpotScore
Feed.link
Simplify your links, save time, impress followers.
Best for: SMB teams · Mid-market · Enterprise
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What is Feed.link?
Feed.link is the ideal solution for simplifying links shared in your bio. With our comprehensive link-in-bio tool, you'll get a custom landing page that allows followers to access all your important links within one single URL. No sifting through posts or caption clutter - just a ...
Read more about Feed.link7.7
SpotScore

Short-me.me
Transform long URLs into shareable strings with ease.
Best for: SMB teams · Mid-market · Enterprise
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What is Short-me.me?
short-me.me URL Shorteners are easy to use, free to set up and powerful tools for increasing online traffic, brand exposure and user interaction with a website or news content. The short-me.me URL Shorteners makes sharing links simple by turning long, complicated URLs into easy-to-read, ...
Read more about Short-me.meStarts from $5.83/Month when Billed Yearly, also offers free forever plan
7.7
SpotScore

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What is Jelly URL?
Jelly is a great new URL Shortener that allows for custom URLs to be generated for shortening, whether it be Twitter or Tumblr URLs. Instead of using LongURL.com, TinyURL.com, or any of the other giant URLS that have been cluttering the internet for years, use Jelly! With JellyURL it's never ...
Read more about Jelly URLStarts from $11/Month
7.6
SpotScore

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What is Shre.ly?
Shre.ly is a suite of URL shortening online services that provides with great ways to share and promote personal, favorite, or business URLs. Using this URL shortener will generate an QR code, which will send out the shortened link via SMS to any mobile phone in the world, even if they do not ...
Read more about Shre.ly7.2
SpotScore

Team Bio
Empower your team, connect and thrive together.
Best for: SMB teams · Mid-market · Enterprise
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What is Team Bio?
Introduce your team to Team Bio - the perfect way to collaborate, stay energetic and grow your professional network. Team Bio simplifies locating and discovering new and old team members who share your ambitions and motivations. Ideal for entrepreneurs, freelancers and professionals alike, this ...
Read more about Team Bio7.2
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What is Goat?
Goat is a URL shortener that saves URLs and makes them shorter. A summary of the article will be shown along with the short URL in the address bar when the page loads. The real URL will be shown when user click on the truncated address in the address bar. Shorten long and awkward URLs into ...
Read more about Goat
Short.cm
Maximize Efficiency with Customized Short URLs!
Best for: SMB teams · Mid-market · Enterprise
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What is Short.cm?
Short.cm is a URL shortener that automatically shortens links and includes optional features like an internet speed test and a Google PageRank checker. Users can customize how links are shortened and access additional functionality not commonly found in standard URL shortening services.
Read more about Short.cmRelated to URL Shorteners
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