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List of Marketing Automation Software

What is Marketing Automation Software?

Marketing automation software is more than email integration. It involves marketing systems that are designed to help business owners improve the lead generation process. This is done by improving the efficiency of buying processes, making sure that all sales leads are engaged in a timely...  Read more

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Researched and Edited by Rajat Gupta

Last updated: June 2025

Marketing Automation Software overview

Read buyer's guide
page-author

Researched and Edited by Rajat Gupta

Last updated: June 2025

Common Features

  • Campaign Segmentation

  • Analytics (ROI Tracking)

  • Email Drip Campaigns

  • Website Visitor Tracking

+ 69 more

Unique Features

  • Contact Database

  • Order Management

  • Document Management

  • Content Management

+ 133 more

Pricing

  • 46% Software offers Free Trial

  • 19% Software offers Freemium

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Showing 101-120 out of 235

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List of the Top Marketing Automation Software as of June 2025

8.2

Spot Score

DevHub - Marketing Automation Software

DevHub

Empower your brand with DevHub.

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Product Description

DevHub is the perfect promixity-targeted, enterprise platform for any brand. Our intuitive setup is configured to fulfill the distinct requirements of your brand on a local and global level. You will be up and running quickly and efficiently with our proven implementation process that has been ...

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Pricing

Starts from $1,999/Month

Pros & Cons

  • Enables quick and efficient creation of websites and landing pages, significantly reducing time and effort required for multi-location businesses.

  • User-friendly platform with features like drag-and-drop functionality, accessible even for non-technical users.

  • Excellent customer support team that promptly addresses issues and provides assistance.

  • Centralized project management with tools for collaboration, version control, and streamlined workflows for distributed or remote teams.

  • An initial learning curve and effort may be required to fully utilize the platform and its extensive settings.

  • Navigation and UI, although functional, could be modernized for a more seamless user experience.

8.2

Spot Score

Growmatik - Marketing Automation Software

Growmatik

Personalized marketing made easy.

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5.0

(13)

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Product Description

Growmatik is the ultimate personalized marketing tool for WordPress & WooCommerce. Empower your customers with tailored journeys to boost sales. Segment targets with targeted emails or newsletters. Create amazing landing pages and product pages using templates. Track the performance of your ...

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Pricing

Free Trial available, Try Now

Starts from $49/Month

Pros & Cons

  • Clean, intuitive UI that is easy to use, even for beginners.

  • Comprehensive omni-channel marketing tool that integrates email, web, and pop-ups seamlessly.

  • Allows detailed audience segmentation based on e-commerce behavior and other metrics for highly personalized campaigns.

  • Affordable pricing compared to competitors, offering features typically found in high-end tools.

  • Learning curve for some advanced features might be challenging for newcomers.

  • Limited brand recognition compared to larger "big player" tools, which may deter cautious users.

8.2

Spot Score

Revamp CRM - CRM Software

Revamp CRM

Empower your business with Revamp CRM.

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4.2

(17)

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Product Description

Revamp CRM is a cloud-based software that helps you manage and grow your business. It comes with all standard features required for a smooth start with CRM, and also has some of the top features required by experienced Users.

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Pricing

Free Trial available

Starts from $19/User/Month, also offers free forever plan

Pros & Cons

  • Cost-effective solution, combining sales and marketing tools into one product, significantly reducing costs and creating synergies.

  • Easy-to-use interface with intuitive navigation, enabling quick onboarding for non-technical users and new employees.

  • Seamless ecommerce integration, particularly with platforms like BigCommerce, improving customer monitoring and sales tracking.

  • All-in-one CRM functionality, streamlining sales, marketing, and contact management in one centralized system.

  • Lack of or unreliable automation features, a critical need for some users to enhance productivity.

  • Limited social media integration and lack of quotes/proposal features, which restrict some advanced sales and marketing capabilities.

8.2

Spot Score

Dynamics 365 Marketing - Marketing Automation Software

Dynamics 365 Marketing

Streamline your marketing efforts with powerful automation.

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Product Description

Microsoft Dynamics Marketing is a marketing automation solution that enables you to better understand who owns your database of prospects, build stronger relationships with customers, gain timely insights into customer experiences, create targeted marketing campaigns in real time, and measure ...

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Pros & Cons

  • Seamless integration with other Microsoft tools (e.g., Microsoft 365, Power BI, Azure) provides a unified platform for marketing and customer engagement.

  • Highly effective marketing automation features, including email campaigns, lead management, and customer journey mapping.

  • Personalization capabilities enhance customer engagement and marketing efficiency.

  • User-friendly interface that's easy to navigate, even for non-technical users.

  • Overwhelming richness of features can make the platform complex for beginners without proper onboarding or prior experience.

  • Requires significant configuration and setup to fully utilize advanced features, which can be time-consuming.

8.2

Spot Score

INBOX25 - Marketing Automation Software

INBOX25

Accelerate your email marketing success.

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4.4

(25)

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Product Description

INBOX25 is a marketing automation software company built to help digital marketers close their sales faster, expand the size of their lists and email list segments, and lower unsubscribes. Its integrated code driven solutions ensure quick time to market.

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Pricing

Free Trial available

Starts from $1,499/Month

Pros & Cons

  • Seamless and deep integration with CRM platforms like SugarCRM and Salesforce, enhancing functionality and usability.

  • Excellent customer support with proactive and responsive teams, especially praised individuals like Alex and Brandon.

  • Intuitive and user-friendly design with WYSIWYG interfaces, making it easy to learn and use, even for non-tech-savvy users.

  • Comprehensive marketing automation features supporting workflows, analytics, email campaigns, and lead tracking.

  • Initial setup and data structure requirements can present integration challenges for some users.

  • The platform's rich feature set can feel overwhelming for beginners without sufficient onboarding or training.

8.2

Spot Score

Acoustic Campaign - Marketing Automation Software

Acoustic Campaign

Engage, track, and convert with ease.

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Product Description

Acoustic is a marketing automation and lead generation software. It features real-time engagement and activity reporting to fully empower and inform marketing and sales teams. Acoustic helps you capture the right content at the right time from the right people for smarter decisions.

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Pricing

Acoustic Campaign offers custom pricing plan

Pros & Cons

  • Comprehensive platform for marketing automation, with features like email marketing, lead scoring, and workflow automation.

  • User-friendly design with drag-and-drop campaign builders and customizable dashboards.

  • Robust tools for personalization, segmentation, and customer insights to enhance targeting efficiency.

  • Seamless integration with some CRMs and data sources, supporting centralized marketing operations.

  • Interface can be clunky and outdated, especially for features like the email builder and navigation.

  • Reporting features are often slow and lack grouping capabilities, making data visualization cumbersome.

8.2

Spot Score

Makesbridge - Marketing Automation Software

Makesbridge

Nurture leads, maximize sales.

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4.2

(20)

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Product Description

MakesBridge is a cloud based B2B marketing Automation software platform that enables marketers to automatically and systematically follow up with leads and nurture them through the buying cycle, performing both sales-focused and business productivity focused tasks.

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Pricing

Free Trial available, Try Now

Starts from $330/Month when yearly

Pros & Cons

  • Exceptional support and onboarding team that is highly responsive and assists with implementation and troubleshooting.

  • Beginner-friendly platform with intuitive and straightforward usability, designed to save time and effort.

  • Streamlined advanced marketing automation functionalities for email nurturing, lead scoring, and campaign deployment.

  • Offers strong ROI by automating repetitive tasks, saving significant time, and improving delivery rates.

  • Limited graphical visualization capabilities for features like email funnels and social monitoring.

  • Restricted API functionality for large-scale integration environments or complex customizations, making it less appealing to enterprise organizations.

8.2

Spot Score

Cordial - Marketing Automation Software

Cordial

Streamline your marketing efforts with Cordial.

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4.3

(46)

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Product Description

Cordial is an easy-to-use marketing automation software that empowers your marketing team to create deals, execute multichannel campaigns, deliver personalized content via email, voice and SMS and publish across all social media channels. It is designed to eliminate manual processes, save time ...

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Pricing

Cordial offers custom pricing plan

Pros & Cons

  • Extensively customizable, allowing for tailored solutions to specific needs and seamless integration with various systems.

  • User-friendly interface that is easy to navigate, even for non-technical users.

  • Exceptional customer support team that is highly responsive, knowledgeable, and proactive in solving issues and recommending strategies.

  • Fast and efficient data handling, including quick data queries, exports, and automation setup.

  • While customizable, the extensive options and flexibility may overwhelm new users without strong initial guidance or support.

  • Requires some technical expertise to fully leverage advanced features like API integration and complex automations.

8.2

Spot Score

ExpertSender - Marketing Automation Software

ExpertSender

Maximize conversions with powerful marketing automation.

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4.6

(51)

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Product Description

ExpertSender is Marketing Automation Software that helps you increase conversions and sales. The drag-and-drop campaign builder makes it easy to create complex workflows designed to shorten your sales cycle using automated email marketing, social media marketing, lead nurturing, and webinar

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Pricing

ExpertSender offers custom pricing plan

Pros & Cons

  • Enables effective email automation for marketing campaigns, increasing productivity and sales conversion rates.

  • Robust personalization and segmentation features, allowing targeted, data-based marketing.

  • High deliverability rates and exceptional performance in maintaining email reputation.

  • Exceptional customer support and dedicated account managers who assist in problem-solving and onboarding.

  • Interface can be overwhelming or complex for beginners, with a steep learning curve.

  • Some features, like the drag-and-drop editor or onboarding processes, could be improved for ease of use.

8.2

Spot Score

Boingnet - Marketing Automation Software

Boingnet

Streamline, automate, and measure your marketing efforts.

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2.9

(5)

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Product Description

Boingnet is a marketing automation software solution that allows marketers to organize, execute and measure the impact of their marketing campaigns. Boingnet is a cloud-based platform which works with most major marketing automation platforms out of the box, providing highly visual dashboards ...

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Pricing

Free Trial available

Starts from $299/Month

8.2

Spot Score

BuzzyBooth - Marketing Automation Software

BuzzyBooth

Boost sales and relationships with BuzzyBooth.

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Product Description

BuzzyBooth is marketing automation software that enables you to build and nurture relationships with your customers. It is the most affordable, all-in-one solution that provides you with the tools to make your website more effective, to generate more leads and sales

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Pricing

Starts from $150/Month

8.2

Spot Score

DotcomPal - Marketing Automation Software

DotcomPal

Automate your marketing for maximum impact!

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4.5

(3)

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Product Description

DotcomAutomation offers easy-to-use marketing automation software that makes creating and mailing Customized Autoresponders (CAs) and building landing pages a snap! Perfect for promoting websites and web affiliate products, Dotcomautomation's powerful features also make it useful for email ...

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Pricing

Starts from $27/Month when yearly, also offers free forever plan

8.2

Spot Score

AiTrillion - Marketing Automation Software

AiTrillion

Effortlessly transform leads into loyal customers.

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4.9

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Product Description

AiTrillion is an all-in-one suite of marketing automation software for automating various aspects of your business that keep your leads and customers coming back. It features one-click setup, drag-and-drop form builder, auto webinar scheduling, lead capture tools, contact management, ...

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Pricing

Free Trial available, Try Now

Starts from $15/Month when Billed Yearly

8.2

Spot Score

Ruler Analytics - Marketing Automation Software

Ruler Analytics

Unleash your marketing potential.

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4.8

(25)

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Product Description

Ruler Analytics is the next generation marketing analytics and automation platform for companies of all sizes. Ruler Analytics serves as the central data warehouse for all marketing data, automating marketing processes through its tightly integrated business applications, and providing ...

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Pricing

Free Trial available

Starts from $109/Month

8.2

Spot Score

Segmentino - Marketing Automation Software

Segmentino

Boost sales with intelligent marketing automation.

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Product Description

Segmentino is a new and revolutionary marketing automation software that helps you to increase your online sales by providing you with powerful solutions for email marketing, social media analysis, customer feedback analysis, lead management, and web analytics. It is the solution that enables ...

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Pricing

Free Trial available

Segmentino offers custom pricing plan

8.2

Spot Score

Smartech - Marketing Automation Software

Smartech

Boost sales and customer service with Smartech's automation.

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4.5

(20)

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Product Description

Smartech is a leading marketing automation provider. It provides a comprehensive set of software applications for sales, marketing, and customer service. The software is easy to use, helping businesses from start-ups to global enterprises be smarter about using their data and increasing revenue ...

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Pricing

Free Trial available, Try Now

Starts from $999/Month, also offers free forever plan

Pros & Cons

  • Improves email deliverability and open rates with effective inbox placement and bulk email handling.

  • Multi-channel marketing capabilities, including email, SMS, push notifications, and web messaging, enhancing user engagement.

  • User-friendly application with intuitive UI and customization features for campaign management, reducing manual effort.

  • Strong analytics and reporting tools to track campaign performance and customer engagement in real-time.

  • Some features, like drag-and-drop functionality and automation workflows, need better optimization for ease of use.

  • Limited social media marketing capabilities, with requests for more features in this area.

8.2

Spot Score

erxes - Marketing Automation Software

erxes

Streamline your marketing with smarter automation.

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Product Description

Erxes Marketing Automation software is the only all-in-one marketing platform in the world to offer full multichannel campaign orchestration, real-time analytics, predictive modeling and social media management. It is an affordable, easy to use, software solution that can be accessed from a ...

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Pricing

Starts from $29/Month when Billed Yearly, also offers free forever plan

8.1

Spot Score

Dittofeed

Dittofeed

Revolutionize customer engagement. Boost growth.

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Product Description

Dittofeed, with the powerful tagline "The Omni-Channel Customer Engagement Platform," is a cutting-edge solution tailored for developers seeking to revolutionize customer engagement. Setting itself apart as the pioneering open-source omni-channel customer engagement tool on the market, ...

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Pricing

Free Trial available

Dittofeed offers custom pricing plan

8.1

Spot Score

Zift Solutions - Marketing Automation Software

Zift Solutions

Empower Your Channel Strategies, Boost Sales.

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Product Description

Zift Solutions is the ultimate tool for driving channel program success. Leveraging a cloud-based platform, companies can automate their co-branding approach, foster more collaborative selling and maximize marketing results with insights and analytics. Get ready to bolster your channel sales ...

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Pricing

Zift Solutions offers custom pricing plan

Pros & Cons

  • Offers integrated features like Deal registration, MDF, and Content Syndication, streamlining partner and marketing workflows.

  • User-friendly interface with intuitive navigation, enabling ease of use even for beginners.

  • Enhances productivity by providing ready-made marketing campaigns and templates for various branding needs.

  • Strong customer support with quick responses, detailed resolutions, and user training.

  • Limited flexibility in customization—users must adapt workflows to Zift's framework, which can feel restrictive.

  • Specialty coding and support-required adjustments hinder the platform's agility in making user-driven changes.

8.1

Spot Score

Contactspot - Marketing Automation Software

Contactspot

Streamline your marketing efforts with intelligent automation.

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Product Description

With the tagline "The smart marketing automation software for you," Contactspot is a powerful tool for streamlining your marketing efforts. It offers features such as email marketing, lead scoring, and channel management to help you make informed decisions in real-time. With Contactspot, you ...

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Pricing

Contactspot offers custom pricing plan

Marketing Automation Software Buyer's Guide

Buyers Guide for Marketing Automation Software (2024)

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].