Researched and Edited by Rajat Gupta
Last updated: · How we review
Editor's Summary · Customer Advocacy Software
Prefinery leads the pack with a stellar 4.7/5 rating, making it a top choice for those seeking high customer satisfaction. Sendoso, with 686 ratings, offers a strong solution backed by extensive user feedback. Influitive matches Sendoso's 4.6/5 rating, providing another strong option for those valuing proven performance.
Customer advocacy software empowers marketing teams to harness the power of word-of-mouth by turning satisfied customers into brand advocates. This category is particularly sought after by marketing departments in mid-sized to large enterprises looking to amplify their brand reach and engagement.
Quick picks for Customer Advocacy Software
- Best overall — Prefinery
- Best for large enterprises — Sendoso
- Best for proven performance — Influitive
- Best free option — Smile.io
Who gets the most from Customer Advocacy Software
- 1Customer success managers coordinating customer advocacy programs
- 2Marketing managers running referral and brand advocacy campaigns
- 3Product managers integrating user feedback into product development
How to choose Customer Advocacy Software
If you need strong automation to reduce manual advocacy tasks, filter by products highlighting automation features like Forewards. For programs focused on referral tracking and affiliate management, sort by user ratings and filter for customizable reward options. When targeting enterprise-level advocacy with extensive customization, filter by platforms offering high configurability and sort by customer satisfaction scores.
Showing 21-40 out of 40

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What is Repshift?
Repshift is the customer advocacy software that helps companies listen to customer feedback, resolve their issues, and turn them into loyal brand advocates. This cloud-based application is essential for any company looking to provide an exceptional customer experience. Repshift arms companies ...
Read more about RepshiftRepshift offers custom pricing plan

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What is Extole?
Extole is the a customer advocacy marketing software platform. It's the tool business can use to do free customer advocacy marketing, be it brand advocacy or content generated by advocates. It's super easy to use, and gives company tools to measure and tune every single important aspect of ...
Read more about ExtoleExtole offers custom pricing plan

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What is Friendbuy?
Friendbuy is a software company that powers social commerce. It specialize in creating communities, building brands, and generating revenue from customer advocacy. Its intuitive and integrated system is designed to enable brands to engage with the people who buy their products, both online and ...
Read more about FriendbuyFriendbuy offers custom pricing plan

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Perkville
Elevate customer loyalty with our rewards program.
Best for: SMB teams · Mid-market · Enterprise
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What is Perkville?
With Perkville customer advocacy software, customers can easily and intelligently champion brand. Award points to customers for activities such as submitting ideas, participating in contests, following on social media, and more. Collect all of their points with a fully integrated reward program ...
Read more about PerkvillePerkville offers custom pricing plan

Referral SaaSquatch
Drive customer loyalty with SaaSquatch.
Best for: SMB teams · Mid-market · Enterprise
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What is Referral SaaSquatch?
SaaSquatch is customer advocacy software for small businesses. With SaaSquatch business can run real-time customer advocacy campaigns, deliver targeted coupons to convert them into buyers and send targeted emails to deliver a personalized experience. It's perfect for small businesses in the ...
Read more about Referral SaaSquatchReferral SaaSquatch offers custom pricing plan

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What is ExpertVoice?
Swagbucks is a customer advocacy software that allows online businesses to reward customers for doing their regular shopping in many different ways including cash rewards, gift cards, digital coupons and merchandise. Businesses can use it as an online loyalty program and allow their customers ...
Read more about ExpertVoiceExpertVoice offers custom pricing plan

Swagbucks
Maximize customer satisfaction through actionable feedback.
Best for: SMB teams · Mid-market
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What is Swagbucks?
Proven Customer Advocacy Software Delivers: Improved customer satisfaction. Increased loyalty and retention. Early warning of potential risk and compliance problems. Deliverables: Tools to more effectively elicit, manage, and act upon customer feedback. Action Planning worksheet with associated ...
Read more about SwagbucksSwagbucks offers custom pricing plan

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What is Mention Me?
Mention Me is a customer advocacy platform that allows companies to engage with every customer, not just a select few. It help consumers tell meaningful stories about their experiences with the company that convert into brand advocates, increased engagement, and ultimately more sales. Mention ...
Read more about Mention MeMention Me offers custom pricing plan

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What is Zuberance?
Zuberance is the customer advocacy software for service businesses. With a unique approach to revenue sharing, it empowers customers to make suggestions. Then business can reward customer experience advocates by rewarding them when implement their ideas. Zuberance is easy to set up and there ...
Read more about ZuberanceZuberance offers custom pricing plan

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What is Smile.io?
Smile.io unifies customer service, social media and engagement in one all-inclusive platform. It help brands connect with customers over multiple channels, effortlessly engage them across different social platforms, measure customer feedback and sentiment, and take action based on that data, ...
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TrafficManager
Connect with your customers at every touchpoint.
Best for: SMB teams · Mid-market · Enterprise
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What is TrafficManager?
TrafficManager is a customer advocacy (voice of the customer) software that helps companies listen and respond to their customers at the right time and right place across all channels and media. This software provides multichannel, multilingual auto-translation capabilities that are flexible ...
Read more about TrafficManager
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What is GrowSurf?
GrowSurf software helps customer advocates grow their customer base on social media by sending out email and social media messages in a timely manner. This software is designed to support large advocacy programs involving hundreds, if not thousands, of advocates. The current version focuses on ...
Read more about GrowSurfStarts from $775/Month

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What is Influitive?
Influitive is customer advocacy software designed to help companies acquire, empower, and retain customers. As an advocate platform fueled by advocacy marketing, the software provides solutions for customers to solve the challenges of social media, the sales process, customer service product ...
Read more about InfluitiveInfluitive offers custom pricing plan

TrueSaaS
Revolutionize customer feedback with data-driven strategies.
Best for: SMB teams · Mid-market · Enterprise
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What is TrueSaaS?
TrueSaaS set out to help companies manage their customer feedback, but that's not all. It is also determined to do it in a radically innovative way. In addition to the revolutionary software design, TrueSaaS uses data science and computer vision to automate the process and help to formulate ...
Read more about TrueSaaS
Referral Rock
Boost growth with referral marketing automation.
Best for: SMB teams · Mid-market · Enterprise
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What is Referral Rock?
Referral Rock is customer advocacy software for tech startups. Small companies can use Referral Rock to get more and better customers by sending out a stream of customized emails, tweets, Facebook updates and SMS text messages to the customers of their service providers (like us). It integrates ...
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Tapfiliate
Turn customers into loyal advocates and boost revenue.
Best for: SMB teams · Mid-market · Enterprise
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What is Tapfiliate?
Tapfiliate provides the easy customer advocacy software that gives businesses of any size, the freedom to leverage their customer data. Reaching audience has never been easier with a powerful suite of tools, community and reward platform. Tapfiliate is an all-in-one solution that helps business ...
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Omnistar Affiliate Software
Maximize sales and reduce costs with Omnistar Affiliate.
Best for: SMB teams · Mid-market · Enterprise
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What is Omnistar Affiliate Software?
Omnistar Affiliate is a customer advocacy software that tracks publish, website, affiliate and on-line campaigns. It automatically analyzes customer service requests and requests for information by contact and gives users leads to follow up. It’s the ideal tool for generating leads and cutting ...
Read more about Omnistar Affiliate Software
VaultPro
Empowering businesses to unlock customer loyalty.
Best for: SMB teams · Mid-market · Enterprise
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What is VaultPro?
VaultPro is a customer advocacy software that helps business delight their customers, get more referrals and organic traffic on social media, collect reviews, increase site's conversion rates, find more leads and increase revenue. VaultPro provides a secure way for users to interact with ...
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ReferralMagic
Turn happy customers into powerful promoters.
Best for: SMB teams · Mid-market · Enterprise
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What is ReferralMagic?
Referral magic is a customer advocacy software that enables users to refer their friend, family members and even complete strangers to products and services more efficiently. By empowering customers to become advocates and spread the word, business can build strong customer relationships, gain ...
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What is ReferralCandy?
ReferralCandy is a customer advocacy platform that provides personalized referral campaigns. It helps online businesses grow faster by increasing referrals and sales, while reducing cost to acquire customers. Supported by its team of marketing professionals and software engineers, ...
Read more about ReferralCandyDisclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].





