
Zillow Review: Is It The Right Multiple Listing Service (MLS) Software For Your Team?
Best for SMB teams · Mid-market · Enterprise
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Zillow offers custom pricing plan
Overview
Pricing
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Security & Compliance
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FAQ
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What is Zillow?
Introducing Zillow, a groundbreaking platform that revolutionizes the real estate industry with its comprehensive offerings in real estate, apartments, mortgages, and home values. Formerly known as the leading real estate marketplace, Zillow has evolved into much more than just a search engine for properties. With a focus on empowering users to make informed decisions about their homes, Zillow introduced the innovative Zestimate algorithm, allowing individuals to track and understand property values like never before. Over the years, Zillow has continued to enhance its services by leveraging advanced technology and building valuable connections with real estate professionals. Today, Zillow stands as a household name, synonymous with the real estate industry itself. It has become commonplace for individuals to refer to searching for properties as "Zillowing," a true testament to the platform's widespread recognition and influence. With Zillow, users gain access to millions of for-sale and rental listings, enabling them to compare home values with ease and connect with local experts for personalized guidance. Whether you're a first-time buyer, a seasoned investor, or simply exploring the market, Zillow offers a comprehensive suite of tools and resources to support your real estate journey. Experience the power of Zillow and discover a new standard in real estate exploration and decision-making.
Pricing
Zillow offers custom pricing plan
Best For
Suited for solo users, small teams, SMBs, and enterprise
Security & Compliance
Data residency:🇺🇸
Platform
Browser Based (Cloud)
Desktop only — no mobile app
Zillow Software Demo
Zillow was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider Zillow
- Use cases
- Real estate agencies, Property management companies, Mortgage brokers
- Team types
- Real estate agents, Mortgage advisors
- Company size
- Small Business, Large Enterprises
- Workflow style
- Simple and streamlined
- Setup complexity
- Medium
Why teams choose Zillow
Comprehensive property listings across multiple real estate sectors
Innovative Zestimate algorithm for property value estimation
Strong brand recognition and large user base
Is Zillow right for you?
Best for real estate pros needing comprehensive listings and property valuations.
Choose Zillow if
- You want access to extensive real estate, apartment, mortgage, and home value data in one platform
- Your team benefits from Zillow’s proprietary Zestimate algorithm for unique property value insights
- You represent a small or large real estate agency, property management firm, or mortgage brokerage
Consider alternatives if
- You require transparent, fixed pricing with clear cost structures
- Your workflows demand highly customizable MLS software features beyond a simple, streamlined setup
Zillow pros and cons
- Zillow pros
Comprehensive property listings across multiple real estate sectors
Innovative Zestimate algorithm for property value estimation
Strong brand recognition and large user base
- Zillow cons
Pricing is quotation-based with no public transparency
Limited detailed user feedback on advanced features
Ready to try it?
Get started with Zillow
Connect with the team for a personalised demo.
Still comparing?
See how it stacks up
Compare Zillow side-by-side with top Multiple Listing Service (MLS) Software alternatives.
What is the pricing of Zillow?
Zillow uses custom pricing — plans are tailored to your team size and needs. Contact them for a quote.
Zillow reviews and ratings
Buyer sentiment
Buyers appreciate Zillow's comprehensive listings and Zestimate feature but express concerns about pricing transparency and usability.
What buyers like
- Comprehensive property data
- Innovative valuation algorithm
- Brand recognition
Common complaints
- Pricing opacity
- Usability issues
Zillow security and data handling
Key compliance certifications and security features for IT and security teams evaluating Zillow.
Certifications
Developer & data
Zillow Support Options
Frequently Asked Questions About Zillow
Common questions buyers ask before choosing Zillow.
Zillow is a strong fit if: You want access to extensive real estate, apartment, mortgage, and home value data in one platform; Your team benefits from Zillow’s proprietary Zestimate algorithm for unique property value insights. Consider alternatives if: You require transparent, fixed pricing with clear cost structures; Your workflows demand highly customizable MLS software features beyond a simple, streamlined setup.
Buyers commonly note the following limitations of Zillow: Pricing is quotation-based with no public transparency; Limited detailed user feedback on advanced features; Average user rating of 3.8 with some concerns on usability.
Some top alternatives to Zillow includes LoopNet, Trulia, Realiti.io, Apartment Finder and Crelookup.
Zillow offers Quotation Based pricing model
The starting price is not disclosed by Zillow. You can visit Zillow pricing page to get the latest pricing.
Ready to try it?
Get started with Zillow
Get connected with the team for a personalised demo.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].














