Webtrends Optimize Reviews in June 2025: User Ratings, Pros & Cons

"Webtrends Optimise is a great partner for those looking to increase web conversions"

What do you like best about Webtrends Optimize? The team are friendly and passionate about testing different options to maximise learnings and results What do you dislike about Webtrends Optimize? I find the structure of the Trello boards quite confusing, but generally this is mitigated when the team sends an email that directs you straight to the right board What problems is Webtrends Optimize solving and how is that benefiting you? Customer conversions dropping off. Webtrends is looking ...

"Industry leading technology at market beating value"

What do you like best about Webtrends Optimize? Webtrends-Optimize has one of the most intuitive interfaces in the industry, their product vision and execution is significantly ahead of their competition, and in terms of pricing they're incredible value for money! What do you dislike about Webtrends Optimize? As with many martech SaaS products there are some areas of the tool that other niche competitors do better, but as an overall package it's a very clear and cohesive offering. What ...

"Helped strengthen our business"

What do you like best about Webtrends Optimize? Their approach. Even though we took the technology only option with minimal support they were always very good in their approach to guiding and supporting us – incredibly detailed, we always felt we were important to them and they were a great help. What do you dislike about Webtrends Optimize? Nothing major really springs to mind, no real gripes. Recommendations to others considering Webtrends Optimize: It does what it says on the tin. What ...

"Support and implementation has been nothing but amazing"

What do you like best about Webtrends Optimize? From day 1 of signing the contract, they have been ready and willing to help at every corner. The integrations into various platforms we used were made simple enough and now we are up and running the product does everything we need. We are running baseline test, AB test, personalisation and some social proofing on our site. The new reporting seems to be very in depth and from talking to the team, it will get better and better over the next few ...

"They make you feel like you are their most important customer"

What do you like best about Webtrends Optimize? The robustness of the tool allows for a variety of tests and methodologies that I haven't seen in other tools, and the reporting allows you to slice and dice the data to a very detailed degree. In terms of software, it is a very complete tool for anyone who has A/B testing as a priority. But the most impressive thing is their customer service: If something is not working on your end, they will walk with you step-by-step to solve it and if you ...

"I'm a copywriter doing A/B tests and this is so easy to use"

What do you like best about Webtrends Optimize? The demo videos are so helpful. I watched a few videos and was able to deploy tests right after. WebTrends is so easy to use. I esp love the visual editor. What do you dislike about Webtrends Optimize? Reports. It doesn't have reports on mobile traffic vs desktop traffic. The workaround for this is to deploy 2 tests (one for mobile and one for desktop traffic) What problems is Webtrends Optimize solving and how is that benefiting you? We ...

"A simple clear platform"

What do you like best about Webtrends Optimize? We found Webtrends-Optimize to be very clear and simple to use with intuitive interfaces. In a relatively short timeframe, it has provided us with the objective data that we were looking for allowing us to quickly and effortlessly continuously adapt to improve our overall website performance. What do you dislike about Webtrends Optimize? Nothing that immediately springs to mind. It all seemed to do what we wanted in a way that we ...

"Industry knowledge and insightful analysis"

What do you like best about Webtrends Optimize? The depth of analysis and service provided, we have confidence in the test results and how they are presented. We have a good working relationship with our account manager. What do you dislike about Webtrends Optimize? I haven't had any issues working with WebTrends. What problems is Webtrends Optimize solving and how is that benefiting you? Ability to do more complex multi-variant or A/B tests, allowing us to test more and focus our own ...

"Great AB testing & personalisation platform"

What do you like best about Webtrends Optimize? The platform was really simple to use and basically allowed me to do anything I wanted. Technically, it was probably the best tool I have used, certainly, the one where I had the least amount of issues and where we were never restricted by the capabilities. As a UX designer and developer, there’s not a lot else I could have asked for from a testing tool really. What do you dislike about Webtrends Optimize? There’s nothing I remember that ...

"Easy to use and powerful testing tool"

What do you like best about Webtrends Optimize? It's easy to use, understand and implement tests with confidence! One of my favourite parts is the ability to preview the tests across multiple devices prior to launching, it is easy to share and colloborate prior with our team which really helps streamline the process. The in depth and accurate data analysis really helps support our team to enable us to do more tests too. What do you dislike about Webtrends Optimize? The interface and ...