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Via - SMS Marketing Software

Via Reviews in May 2025: User Ratings, Pros & Cons

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Via Reviews & Ratings

Rating Distribution

Excellent

(50)

Very Good

(3)

Good

(1)

Poor

(0)

Terible

(2)

Expert's Review

Via has garnered a strong reputation, as evident from recent reviews. Users appreciate the platform's user-friendly nature and its effectiveness in SMS marketing campaigns. Many praised the dedicated customer success team, highlighting their proactive assistance in strategy development. The consistent success achieved through SMS marketing, especially in ...Read more

Via pros and cons

  • VIA provides excellent support and guidance, helping users navigate SMS marketing effectively.

  • The platform is user-friendly, making it easy to create campaigns and analyze data.

  • VIA helps in increasing subscriber lists, driving sales, and engaging with customers effectively.

  • The platform offers valuable insights and assists in creating strategic marketing campaigns.

  • Users have faced challenges in reaching support staff promptly and experienced errors within the platform.

  • Limited customization options and design features are highlighted as areas for improvement.

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Showing 11-20 out of 56

VM

Vang M

11/18/22

4.5 out of 5

"Via and their team has been amazing to work with!"

What do you like best about Via? Via is excellent at developing strategic ways for our brand to obtain more subscribers and increase revenue. What do you dislike about Via? I don't particularly appreciate how our credits are being used fast just for one SMS campaign and how we cannot see how many credits the previous campaigns used. What problems is Via solving and how is that benefiting you? Via is helping solve our abandoned cart issues; because we're targeting these customers through ...

Read more

AC

Archie C

11/17/22

5 out of 5

"AMAZING!!!!!! Love it"

What do you like best about Via? I love the team and expertise that bring to me and the company. What do you dislike about Via? It's not a lot i dislike about the company. What problems is Via solving and how is that benefiting you? Helping us scale.

AU

Anonymous User

11/17/22

4.5 out of 5

"Great experience during the year and a half we used the VIA platform."

What do you like best about Via? Via's platform is easy to use and grasp. What do you dislike about Via? There have been some glitches during our usage period, What problems is Via solving and how is that benefiting you? Via offers an easy to use platform for SMS marketing.

AU

Anonymous User

11/17/22

4.5 out of 5

"Great experience during the year and a half we used the VIA platform."

What do you like best about Via? Via's platform is easy to use and grasp. What do you dislike about Via? There have been some glitches during our usage period, What problems is Via solving and how is that benefiting you? Via offers an easy to use platform for SMS marketing.

JG

Joshua G

11/16/22

5 out of 5

"VIA is the premier go-to application for SMS"

What do you like best about Via? VIA makes creating dynamic campaigns & communicating with your SMS list super easy and the support and insights I receive are invaluable! What do you dislike about Via? I think this app offers so many useful tools, but I would love for there to be a few more options for segmentation. What problems is Via solving and how is that benefiting you? Managing SMS campaigns and understanding what's really working well and what customers are responding positively to.

TH

Tenea H

11/16/22

5 out of 5

"Over time, we have received very useful strategic tips on how to increase our customer base."

What do you like best about Via? The most helpful part is having a customer success manager whos accessible especially during busy months like November. We find they campaign ideas have been tailored to our brand and it helps to have someone to work with for an entire year. Kate was a great help and so far Omar has been as well. What do you dislike about Via? We still haven't grasped how we use up our credits so fast. We have taken the tips on how to manage our monthly budget. What problems ...

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AU

Anonymous User

11/16/22

2.5 out of 5

"Associate"

What do you like best about Via? The integration to our website for landing pages What do you dislike about Via? unable to export the entries for our landing pages myself What problems is Via solving and how is that benefiting you? Being able to contact our customers via text

KP

Kourtney P

11/14/22

5 out of 5

"Happy Customer for 2 years!"

What do you like best about Via? I love how VIA allows us to reach more of our customers for marketing and advertising. We have had good success with our SMS strategy over the years. Also love our Account manager Michael Dunn and his team. What do you dislike about Via? We had some issues when we switched to v2 and then just recently with our credits when we increased our plan but our VIA team always works with us to make it right. What problems is Via solving and how is that benefiting ...

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JS

Juliette S

11/10/22

5 out of 5

"User Friendly, intuitive and the support team is amazing"

What do you like best about Via? I love how easy it is to create journeys are how profitable they are in the long run. Via is constantly updating its platform, and they have a fantastic team that is always available to help and they always give the extra mile. What do you dislike about Via? I haven’t experienced any downside with Via. What problems is Via solving and how is that benefiting you? Via helps us constantly communicate with our customers, engage with them and persuade them to ...

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MV

Megan V

11/10/22

5 out of 5

"Caroline has been the BEST!"

What do you like best about Via? Caroline has been so helpful. Not only do they give you great services to utilize, they also care about how by our business is doing as well. What do you dislike about Via? No nothing to dislike at all. Great experience What problems is Via solving and how is that benefiting you? We just wanted to start using text campaigns and they make it so easy!