Serpstat Reviews in June 2026: User Ratings, Pros & Cons

Best Bang For Your Buck!

What do you like best? This is the best bang for your buck. The value proposition can't be beat! Look around and compare apples to apples and you'll see that Serptat has soooooooo many features that are included and that you pay extra with other similar services. Their support is amazing. They have an amazing Serpstat Acadamey that is there to teach you the things that you don't know. Not just how to use the software/service but you learn more SEO things along with the software. It's ...

The Swiss Army Knife for SEO and Marketing

What do you like best? As far as keyword research and backlink analysis goes, after testing many tools, Serpstat has become our go-to tool. What do you dislike? There are so many great tools inside Serpstat, sometimes it's a little difficult to navigate the site, although we consider that a good problem to have. Recommendations to others considering the product Watch tutorials and read blog posts helps with feature overwhelm for the beginner What business problems are you solving ...

One of the best SEO tools I've ever used

What do you like best? Detailed breakdown of all our key SEO metrics and performance history. It's very easy to compare our performance against competitors, and identify new opportunities to improve. Also, the SEO audit is MUCH better than other tools (like WebSite Auditor, for example. What do you dislike? There is nothing to dislike about this tool, only 1 thing I dislike about this tool is this tool takes time to analyze the full site, when there are a lot of pages (1000+ ...

Excellent SEO tool for monitoring and research

What do you like best? SerpStat is a great tool for SEO and PPC research with massive amount of data and functionality it offers such as detailed website analysis, competitor research, keyword variations and analyzing keyword trends. One of my favourite feature in Serpstat is "Search Questions" functionality which provides variation of keyword suggestions in the form of questions which is very useful for content marketing and creation. It helps me perform the best SEO analysis with ...

Great SEO tool every expert needs!

What do you like best? The tool lets me solve all the issues in one place. The greatest thing is its checklist with an opportunity to set tasks for your SEO team and monitor how the tasks are being carried out. Rank tracking tool is the second thing that made me choose Serpstat, and it appeared to be the best decision. Now I have all the data on the website’s changed positions for the tracked keywords on one page and quickly discover why its rankings dropped. What do you dislike? Why ...

All SEO data in one place

What do you like best? I used to work with several paid tools, switching from one to another every day. Serpstat proved to be an indeed all-in-one platform, which contains all tools you need to run your website successfully. Now I use the only one tool, and I’m quite happy with my decision! What do you dislike? I wish they could update their keyword data frequently! Everything else is great. Recommendations to others considering the product Nice tool! A free trial is available. ...

Good experience!

Good experience!

SERPSTAT as service for search engine optimization

What do you like best? Most of all in SERPSTAT I like the fact that the service regularly updates the data. For example, after the last update, the number of keywords in the Google US database increased to 1.7B keywords. I also like the fact that using SERPSTAT I can find additional keywords for the site pages. I do not need to collect all requests and re-cluster them. It really saves my time. What do you dislike? In SERPSTAT, I don’t like how an affiliate program is made. 1. By ...

Great SEO features in one tool!

What do you like best? I like the best the Domain Analysis where I can find what keywords my customers' competitors are using or not using so I can plan my customer's website in advance for better SEO. What do you dislike? That for pages with not too much traffic, ~500 visitors/month, we don't get any data for Visibility and SE Traffic. Recommendations to others considering the product It is a great cost-benefit relation tool What business problems are you solving with the product? ...

I use Serpstat almost every day

What do you like best? I like that it's easy to use and provides a whole toolbox worth of tools for research. It's also very affordable compared to other competitors. What do you dislike? I think the database might not be as comprehensive as other tools. Recommendations to others considering the product It's a great tool for those that don't want to / can't afford the competitors. What business problems are you solving with the product? What benefits have you realized? I use it ...