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9.8

Spot Score

Segment - Customer Data Platform (CDP)

Segment Reviews in June 2026: User Ratings, Pros & Cons

Transform data into personalized experiences.

4.7

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Segment Reviews & Ratings

4.7

Excellent

Based on 431 ratings & 208 reviews

Rating Distribution

Excellent

(173)

Very Good

(32)

Good

(3)

Poor

(0)

Terible

(0)

Spotsaas Editor’s POV

Segment is a robust Customer Data Platform that excels in automating data collection and integration from various sources. Its user-friendly interface makes it accessible, although setup can be complex for some users.Read more

Segment pros and cons

  • Automates data collection

  • Integrates multiple data sources

  • Real-time tracking

  • User-friendly interface

  • Complex setup for non-technical users

  • Limited advanced analytics

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Showing 71-80 out of 208

UI

User in Information Technology and Services

11/21/19

5 out of 5

I love Segment

What do you like best? Ease of Usage, Robust tool and many Features in the product What do you dislike? Its great tool, but I would love the segment documentation with real time implementation videos available using any basic app Recommendations to others considering the product: My Role can't be suitable to recommend, however, I am a huge fan of segment.io What problems are you solving with the product? What benefits have you realized? Live tracking data.

JS

Joe S

11/21/19

4 out of 5

Easy to Implement and Great Customer Support

What do you like best? So far Segment has delivered on what they have promised - decreasing the amount of time necessary to integrate our infrastructure. They have been extremely accessible by our team and have given us everything we need to make our implementation a success. What do you dislike? The user interface could use some help - it's not as intuitive as I'd like it to be. Recommendations to others considering the product: Make sure you have staff dedicated to implement. ...

Read more

AI

Administrator in Market Research

11/21/19

3.5 out of 5

Segment Review

What do you like best? Simplifies the ETL process to the point where non-technical users can be involved. The event tracking functionality has been helpful for consolidating the identity of a user across multiple platforms into a single source of truth. What do you dislike? Simple data flows like storing data from various tools into a data warehouse is trivial, but we still needed to build a lot of custom infrastructure for more complicated flows (enrichment, syncing data between ...

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JD

João D

11/21/19

4.5 out of 5

Great for multiproduct companies

What do you like best? Not being a developer, its amazing to have the ability to quick set up new destinations and filters as you deply new business solutions on "the front". We track a ton of product data on it and send to our CRM's and product analytics tools to use their logic and since we are expanding our portfolio, Segment makes it easy to reduce friction on getting usage and health metrics/reports out of those tools. What do you dislike? I believe we could have a more easy and ...

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UI

User in Internet

11/20/19

4 out of 5

Segment simplified app tracking process

What do you like best? 1. help us collect tracking data from mobile app 2. Extensible tracking data model 3. Can sync data to Redshift、S3 and Kinesis What do you dislike? 1. Not able to filter events before sync with team plan. 2. There is no open source start kit to display the tracking data using the segment data model for data presentation, and need to use commercial platform. What problems are you solving with the product? What benefits have you realized? 1. App ...

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DK

Denis K

11/20/19

5 out of 5

Must have service for SaaS.

What do you like best? - do 1 integration with Segment and then scale it to 10 more integrations with less effort - best startup program from what i saw - a lot of integrations - very useful webinars from founders (How to grow your StartUp) What do you dislike? Its hard to write minimum characters about what i dislike in Segment because service is beautiful :) Recommendations to others considering the product: It worth it. What problems are you solving with the product? ...

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HR

Heinrick R

11/20/19

4.5 out of 5

It is the cornerstone to move data between platforms

What do you like best? The ability to connect all the platforms that we use to sync the masterdata across platforms./ What do you dislike? It is really hard to figure out and i worked on implementing it with their team to understand it. Recommendations to others considering the product: Spend time with their onboarding team to make it easier to get started. What problems are you solving with the product? What benefits have you realized? Syncing data across platforms and make ...

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AI

Administrator in Entertainment

11/19/19

4 out of 5

Segment's great at helping organize the data...

What do you like best? Easy to use interface, love the debugger What do you dislike? I've had a so-so experience with customer support. What problems are you solving with the product? What benefits have you realized? Inorder to capture all info, we put in proxy servers. Support on how-to hasn't been great - we've bene working with support on over 2 weeks now with no more information than when we had first started.

WH

Winny H

11/19/19

4.5 out of 5

reliable.

What do you like best? easy to integrate with. pretty reliable. Trust that the data is being logged. flexible in where I can share that data What do you dislike? with there was an easy way to merge events that were similar but misspelled What problems are you solving with the product? What benefits have you realized? funnel conversion tracking alerts capture basic data without a database for pilot studies

AI

Administrator in Computer Software

11/19/19

5 out of 5

Flexibility for growing startups

What do you like best? I love that segment integrates with whatever tool or product you can think of - it makes getting your analytics stack in place easy. What do you dislike? The Visual Tagger needs more features and flexibility comparable to Heap or Pendo. Recommendations to others considering the product: Just do it! What problems are you solving with the product? What benefits have you realized? We started using Segment to track events and users in our product while we ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].