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9.4

SpotScore

Pardot

Pardot Reviews in October 2026: User Ratings, Pros & Cons

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4.01

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Pardot Reviews & Ratings

4.01

Very Good

Based on 1806 ratings & 3426 reviews

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Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terrible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 661-670 out of 3426

A

Anonymous

08/07/18

4.5 out of 5

Email campaigns made easy

What do you like best? Managing emailcampaigns, creating web forms is really easy and intuitive What do you dislike? Everything is really good. Recommendations to others considering the product Excellent product What business problems are you solving with the product? What benefits have you realized? Email campaigns and web forms

A

Anonymous

08/07/18

2.5 out of 5

It was alright, Salesforce is comprehensive, but also difficult to use.

What do you like best? I enjoyed the multitude of capabilities of the platform and that is syncs with our basic salesforce account What do you dislike? I dislike the user interface as a whole, it is not intuitive and clunky to use. Futhermore, the system is extremely expensive and inorder to integrate with your standard salesforce account you basically need to purchase pardot or a third party plugin because it's not compatible with any other ecommerce platforms. What business problems ...

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A

Anonymous

08/07/18

2.5 out of 5

It was alright, Salesforce is comprehensive, but also difficult to use.

What do you like best? I enjoyed the multitude of capabilities of the platform and that is syncs with our basic salesforce account What do you dislike? I dislike the user interface as a whole, it is not intuitive and clunky to use. Futhermore, the system is extremely expensive and inorder to integrate with your standard salesforce account you basically need to purchase pardot or a third party plugin because it's not compatible with any other ecommerce platforms. What business problems ...

Read more

A

Anonymous

08/01/18

3 out of 5

Pardot

What do you like best? Pardot is easy and effective. It allow us to seek out potential clients. What do you dislike? Pardot has a learning curve and can be difficult at first. Recommendations to others considering the product Give it a chance! What business problems are you solving with the product? What benefits have you realized? Pardot allows us to screen potential clients easily and provides information to use towards future campaigns.

A

Anonymous

08/01/18

3 out of 5

Pardot

What do you like best? Pardot is easy and effective. It allow us to seek out potential clients. What do you dislike? Pardot has a learning curve and can be difficult at first. Recommendations to others considering the product Give it a chance! What business problems are you solving with the product? What benefits have you realized? Pardot allows us to screen potential clients easily and provides information to use towards future campaigns.

A

Anonymous

08/01/18

2.5 out of 5

New Pardot user

What do you like best? Has a built-in rendering feature that is useful for previewing how an email will look on different devices/operating systems etc.. What do you dislike? Troubleshooting is not straightforward. Getting help is sometimes a never-ending pit. What business problems are you solving with the product? What benefits have you realized? Email marketing

A

Anonymous

08/01/18

2.5 out of 5

New Pardot user

What do you like best? Has a built-in rendering feature that is useful for previewing how an email will look on different devices/operating systems etc.. What do you dislike? Troubleshooting is not straightforward. Getting help is sometimes a never-ending pit. What business problems are you solving with the product? What benefits have you realized? Email marketing

A

Anonymous

07/31/18

3.5 out of 5

Still some bugs to work out and needs to get up to standards

What do you like best? The best thing about Pardot is it's native Salesforce integration. Getting data between the systems is a breeze, once you've gone through the somewhat arduous setup. After that though, the integration is seamless. What do you dislike? There are some real limitations in the way you can format forms. Building forms is easy but getting them to match the look and feel of your website is a total pain, to say nothing of trying to match it to a landing page you've built ...

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A

Anonymous

07/31/18

4.5 out of 5

Functional Sales / Marketing automation with a challenging UI

What do you like best? Pardot integrates very well with our CRM platform, Salesforce. Being able to score activities from prospects and segment them accordingly helps build a detailed and prioritized pipeline. What do you dislike? The user interface for pardot is a bit daunting and has a slight learning curve. To fully take advantage of it's capabilities, users will need some training on the platform. What business problems are you solving with the product? What benefits have you ...

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A

Anonymous

07/31/18

4.5 out of 5

Pardot makes my life much easier

What do you like best? I like the fact that it puts all the information into one easy to read spot where as software that I’ve used before required me to transition to different parts of the app just to find everything I need. What do you dislike? The only thing I am not a fan of is sometimes there is system lag, but that is expected with pretty much any internet based software. What business problems are you solving with the product? What benefits have you realized? Pardot allows ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].