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8.7

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Ortto - Marketing Automation Software

Ortto Reviews in September 2026: User Ratings, Pros & Cons

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4.4

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Ortto Reviews & Ratings

4.4

Very Good

Based on 474 ratings & 567 reviews

Are you using Ortto?

Rating Distribution

Excellent

(368)

Very Good

(154)

Good

(29)

Poor

(2)

Terrible

(14)

Spotsaas Editor’s POV

Ortto is a standout platform that combines user-friendly marketing automation with robust functionality, making it an excellent choice for businesses of all sizes. One of its most notable strengths is the ease with which users can design and implement automated email journeys, thanks to an intuitive, visually-driven interface. The platform’s customer support, ...Read more

Ortto pros and cons

  • Visual journey builder makes automation accessible for non-experts.

  • Customer support responds quickly.

  • Handles email marketing campaigns and bulk email tasks efficiently.

  • CRM and marketing automation features for personalizing communications and nurturing customer relationships.

  • Setting up complex journeys or advanced features has a learning curve for new users.

  • Some users report occasional bugs and cluttered functionality.

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Showing 71-80 out of 567

EL

Eric L

05/04/23

5 out of 5

"Ease of use backed by one classy team!"

What do you like best about Ortto? Ortto has been extremely helpful in assisting us in maximizing client campaigns. The platform's recommendations make visible impacts (positively) when comparing metrics. Alongside that, the ability to centralize e-commerce data within the marketing platform makes Ortto a win-win.

AU

Anonymous User

05/04/23

5 out of 5

"By far the best solution for e-commerce and B2C marketing in the market"

What do you like best about Ortto? I have had the chance to woke with many marketing automation tools and had struggled when it comes to B2C tools, however Ortto has undoubtedly solved the issue, I was able to successfully implement complex marketing automations for many companies while dealing with different complexities.

HD

Hannah D

05/04/23

4 out of 5

"User-friendly and streamlined email marketing experience"

What do you like best about Ortto? It was a very user-friendly platform. It didn't take much time to get used to it and start taking advantage of everything the platform offered, such as crafting customer journeys. Contacts are easily findable and their journey templates were useful.

AU

Anonymous User

05/04/23

0.5 out of 5

"Feedback"

What do you like best about Ortto? I like how fast it is to send out messages to drivers. What do you dislike about Ortto?

AU

Anonymous User

05/04/23

5 out of 5

"Best email automation platform I've used"

What do you like best about Ortto? smart segments. visual journey builder and flow charts What do you dislike about Ortto?

AJ

Adam J

05/04/23

4.5 out of 5

"Fantastic Software with all the tools needed to manage a large user base"

What do you like best about Ortto? very intuitive, easy to both teach new staff members and learn as I go. Far more features than I even use (although I am in there every day). Support is super fast and doesn't just throw FAQ's at you, they will actually listen and take their time to respond so the answer is valuable rather than just fast.

AU

Anonymous User

05/04/23

4.5 out of 5

"Seems to work well"

What do you like best about Ortto? Dashboard of product performance is easy to read. What do you dislike about Ortto?

AU

Anonymous User

05/04/23

4 out of 5

"Great CRM Tool for Ecomm"

What do you like best about Ortto? i love that i can set up journeys and flows that continue to drive revenue for my ecomm business. the segments are super helpful and automations are unmatches. super user friendly and easy to use.

BW

Bradley W

05/04/23

4 out of 5

"Well designed UI and an overall upgrade on the existing Autopilot product makes email marketing easy"

What do you like best about Ortto? Great UI, easy to use email builders, and some excellent automation tools plus helpful customer service. What do you dislike about Ortto?

AU

Anonymous User

05/04/23

4 out of 5

"New to Ortto"

What do you like best about Ortto? Our organisation has recently switched from another Email Management Platform to Ortto, and I am enjoying how easy it is to create and customise emails, as well as sort them into different Campaigns.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].