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Ortto - Marketing Automation Software

Ortto Reviews in October 2026: User Ratings, Pros & Cons

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4.4

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Ortto Reviews & Ratings

4.4

Very Good

Based on 474 ratings & 567 reviews

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Rating Distribution

Excellent

(368)

Very Good

(154)

Good

(29)

Poor

(2)

Terrible

(14)

Spotsaas Editor’s POV

Ortto is a standout platform that combines user-friendly marketing automation with robust functionality, making it an excellent choice for businesses of all sizes. One of its most notable strengths is the ease with which users can design and implement automated email journeys, thanks to an intuitive, visually-driven interface. The platform’s customer support, ...Read more

Ortto pros and cons

  • Visual journey builder makes automation accessible for non-experts.

  • Customer support responds quickly.

  • Handles email marketing campaigns and bulk email tasks efficiently.

  • CRM and marketing automation features for personalizing communications and nurturing customer relationships.

  • Setting up complex journeys or advanced features has a learning curve for new users.

  • Some users report occasional bugs and cluttered functionality.

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Showing 371-380 out of 567

WP

Wynne P

03/06/19

4.5 out of 5

"Best of breed for marketing automation platform"

What do you like best about Ortto? By far, the biggest advantage is their customer support. They're highly knowledgeable. Always helpful. And, have always been available to help me with VERY tricky questions and scenarios, during normal business hours.

AU

Anonymous User

03/06/19

3 out of 5

"Great service for those not super tech savvy, but hard to test things as a developer."

What do you like best about Ortto? It's the ability to connect all the various services (like Segment, etc.) and put together a journey. It's just genius. I love the UI for this.

AU

Anonymous User

03/06/19

4.5 out of 5

"Autopilot Marketing Automation Made Easy"

What do you like best about Ortto? The user-friendly visual canvas design allows is intuitive enough to use for experienced and non-experienced marketers alike. The ability to design overlapping journeys without using code is one of the strongest features as is the ability to see at a glance the full marketing funnel from sign-up to conversion.

LO

Laura O

03/06/19

4.5 out of 5

"Development Specialist "

What do you like best about Ortto? Set it up and watch the leads come in. Since turning on "my machine" we went from 1-2 leads per month to 1-2 leads per day. Thanks for making me look good!

PB

Pierre B

03/06/19

4.5 out of 5

"Easy to use and good API connection"

What do you like best about Ortto? Autopilot is the marketing automation tool that allowed us to automate most of our email flows with proper custom integration via its API

CB

Craig B

03/06/19

4.5 out of 5

"Automate everything in a easy interface...finally!"

What do you like best about Ortto? I love the interface. It's easy for me to see the flow of my emails, ad campaigns, and when people visit my page. I'm finally making good marketing funnels because of Autopilot.

AD

Alexi D

03/06/19

4.5 out of 5

"Autopilot helping us automate our systems "

What do you like best about Ortto? The fact that you are able to experiment with different journeys and we are able to have our work reviewed and corrected on a live basis is tremendously helpful. The idea of Autopilot making our systems automated is what we have been trying to implement through other different apps before and it hasnt worked as amazingly as this, Autopilot was an easy set up into easy-to-understand system just by watching a few videos which also takes away from trying to ...

Read more

AU

Anonymous User

03/06/19

4.5 out of 5

"Autopilot Journey experience"

What do you like best about Ortto? I really like Autopilot is a very friendly tool, the journey creation is as simple as a drag and drop so you don´t need to be an expert to work with it.

AH

Andrew H

03/03/19

4.5 out of 5

"The easiest way to send e-nurturing campaigns"

What do you like best about Ortto? The journey builder built into Autopilot is the easiest and nicest journey planner I have ever used. Drag and drop, make the connections, and you're ready to go. A huge selection of options makes setting up new journeys a breeze

AU

Anonymous User

02/23/19

5 out of 5

"Amazing email marketing platform and extremely easy to use"

What do you like best about Ortto? The Autopilot email platform is very intuitive to use for campaign based emails and marketing automation. It also integrates with a number of other platforms which is great. Throughout the campaign we ran I had a number of questions which the Autopilot Support team were to assist with via their live chat and also provided great solution advice and multiple options.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].