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8.7

SpotScore

Ortto - Marketing Automation Software

Ortto Reviews in September 2026: User Ratings, Pros & Cons

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4.4

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Ortto Reviews & Ratings

4.4

Very Good

Based on 474 ratings & 567 reviews

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Rating Distribution

Excellent

(368)

Very Good

(154)

Good

(29)

Poor

(2)

Terrible

(14)

Spotsaas Editor’s POV

Ortto is a standout platform that combines user-friendly marketing automation with robust functionality, making it an excellent choice for businesses of all sizes. One of its most notable strengths is the ease with which users can design and implement automated email journeys, thanks to an intuitive, visually-driven interface. The platform’s customer support, ...Read more

Ortto pros and cons

  • Visual journey builder makes automation accessible for non-experts.

  • Customer support responds quickly.

  • Handles email marketing campaigns and bulk email tasks efficiently.

  • CRM and marketing automation features for personalizing communications and nurturing customer relationships.

  • Setting up complex journeys or advanced features has a learning curve for new users.

  • Some users report occasional bugs and cluttered functionality.

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Showing 91-100 out of 567

SJ

Suzanne J

05/03/23

3.5 out of 5

"Good tool for smaller businesses"

What do you like best about Ortto? Simple to use interface. Very responsive support team.

AU

Anonymous User

05/03/23

4.5 out of 5

"Easy to use interface."

What do you like best about Ortto? I like the interface of Ortto, writing emails daily can be challenging if the software is not easy to use, Ortto is easy to use. Thumbs up from me.

RP

Roy Patrick H

05/03/23

4.5 out of 5

"The swiss knife of marketing automation"

What do you like best about Ortto? Easy to use, but capable of creating complex new business, up, cross sell and retention setups. Connecting any form on any website easily and Cartier responses and building up dynamisch profiles is a breeze. Used it for numourous start ups within large companies. It realy shows that comprehensive and effective marketing automation is a marketing tool and not an 'it-departement project'.

RA

Renata A

05/03/23

3 out of 5

"I use Ortto because of Autopilot"

What do you like best about Ortto? Still trying to understand the best way to function with the tool. What do you dislike about Ortto?

RA

Rus A

05/03/23

4.5 out of 5

"Great Connectivity & Reliability"

What do you like best about Ortto? Ortto is a very cost-effective alternative to other B2B ESP/marketing platforms. All the basics are included with a clean interface and excellent service. We've implemented it now a few times for our teams, and it's been relatively flawless.

AU

Anonymous User

05/02/23

4.5 out of 5

"Good overall Marketing Automation tool"

What do you like best about Ortto? The journey builder for Ortto is second to none. Very intuitive and allows you move it around, add notes and just allows you to arrange it to your liking.

AU

Anonymous User

05/02/23

4 out of 5

"A complete engagement solution"

What do you like best about Ortto? The journey builder makes automating messages to cohorts easy. Plus, you can leverage multiple data sources to make the messaging strategy contextually appropriate.

MD

Mark D

05/02/23

5 out of 5

"Flexible and incredibly powerful"

What do you like best about Ortto? Ability to create custom marketing automations and workflows. Also an integration with Zapier makes the tool work senselessly with almost any other tool.

TR

Tonya R

05/02/23

4.5 out of 5

"Intuitive program that makes email campaigns a breeze"

What do you like best about Ortto? Intuitive design and easy-to-use campaign set-up. What do you dislike about Ortto?

AU

Anonymous User

05/02/23

4.5 out of 5

"Simple yet powerful"

What do you like best about Ortto? Ortto's visual journey planner makes setting up and updating campaigns simple. The forms and surveys support us in learning quickly how we can do better with our experience.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].