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7.9

SpotScore

Oracle Eloqua - Marketing Automation Software

Oracle Eloqua Reviews in August 2026: User Ratings, Pros & Cons

Empower your marketing with personalized cross-channel engagement.

3.94

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Oracle Eloqua offers custom pricing plan

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Oracle Eloqua Reviews & Ratings

3.94

Very Good

Based on 493 ratings & 600 reviews

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Rating Distribution

Excellent

(232)

Very Good

(257)

Good

(83)

Poor

(18)

Terrible

(10)

Spotsaas Editor’s POV

Oracle Eloqua has solidified its reputation as one of the leading marketing automation platforms, particularly excelling in B2B and B2C campaign management. Its intuitive drag-and-drop campaign canvas, pre-programmed email templates, and robust customization capabilities make designing and managing complex email campaigns remarkably efficient. Users frequently ...Read more

Oracle Eloqua pros and cons

  • Automates and customizes marketing campaigns, reducing manual workload.

  • Handles complex campaign designs, audience segmentation, and lead nurturing.

  • Drag-and-drop interface is accessible to non-technical users.

  • Integrates with Salesforce for sales alignment.

  • Steep learning curve for newcomers, especially due to the extensive feature set and complexity of advanced functions.

  • Limited templates and tools for landing pages, often requiring developer input for customization and advanced tasks.

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Showing 411-420 out of 600

AU

Anonymous User

01/28/17

3 out of 5

"A Marketing Solution that can Scale"

What do you like best about Oracle Eloqua? I think the things that i like most is its integration with many solutions. What do you dislike about Oracle Eloqua?

AU

Anonymous User

01/26/17

3.5 out of 5

"Eloqua- Used with Salesforce"

What do you like best about Oracle Eloqua? Ease of use. Ability to learn the product quickly and administer it as required. What do you dislike about Oracle Eloqua?

AU

Anonymous User

01/26/17

4 out of 5

"Using Eloqua for Marketing"

What do you like best about Oracle Eloqua? It provides marketing teams the ability to develop effective, integrated marketing programs. What do you dislike about Oracle Eloqua?

AU

Anonymous User

01/24/17

3 out of 5

"Interface needs some work"

What do you like best about Oracle Eloqua? I like the marketing automation platform. The education and content available for learning it is plentiful and the support community is very helpful.

AU

Anonymous User

01/24/17

3.5 out of 5

"Good tool depending on your preferences"

What do you like best about Oracle Eloqua? I like the customizability that comes with Eloqua. There is a lot more flexibility with setting up campaigns/segments/etc. than with other automation tools. I like the set up of the Campaigns, where you can see the branches and arrange the steps visually in a way that makes sense to you. Eloqua is more technical than other tools, with more of an "engineer" feel rather than a "marketing" feel.

AM

Arturo M

01/20/17

3.5 out of 5

"Powerful tool, hard to use full functionality"

What do you like best about Oracle Eloqua? Let you define and program a full comm strategy, including email & landing pages. Insights capabilities. Email creation process.

JR

Jason R

01/17/17

3 out of 5

"First Year with Eloqua"

What do you like best about Oracle Eloqua? Eloqua is a very powerful product and helped us with marketing automation. What I liked best was the campaign canvas as it gave a nice visual of the nurture path we were sending leads down. I liked how we had the ability to add dynamic information in emails.

CS

Courtney S

01/15/17

5 out of 5

"Easiest Product for Managing our Demand Generation Programs"

What do you like best about Oracle Eloqua? We use Eloqua for all of our demand generation activities. Here's a few areas that it works best for us... - Synchronization with SalesForce to upload and update contacts

AU

Anonymous User

01/10/17

3.5 out of 5

"Oracle Eloqua"

What do you like best about Oracle Eloqua? The quickness of the lead flow. The end user experience is solid. What do you dislike about Oracle Eloqua?

AU

Anonymous User

01/10/17

5 out of 5

"Eloqua Product Review"

What do you like best about Oracle Eloqua? Powerful workflow tool that I can use to build landing pages, manage CRM, create lead scoring models, retargeting and nurturing email campaigns. The tool has endless possibilities to improve marketing and sales operations.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].