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7.9

SpotScore

Oracle Eloqua - Marketing Automation Software

Oracle Eloqua Reviews in August 2026: User Ratings, Pros & Cons

Empower your marketing with personalized cross-channel engagement.

3.94

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Oracle Eloqua offers custom pricing plan

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Oracle Eloqua Reviews & Ratings

3.94

Very Good

Based on 493 ratings & 600 reviews

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Rating Distribution

Excellent

(232)

Very Good

(257)

Good

(83)

Poor

(18)

Terrible

(10)

Spotsaas Editor’s POV

Oracle Eloqua has solidified its reputation as one of the leading marketing automation platforms, particularly excelling in B2B and B2C campaign management. Its intuitive drag-and-drop campaign canvas, pre-programmed email templates, and robust customization capabilities make designing and managing complex email campaigns remarkably efficient. Users frequently ...Read more

Oracle Eloqua pros and cons

  • Automates and customizes marketing campaigns, reducing manual workload.

  • Handles complex campaign designs, audience segmentation, and lead nurturing.

  • Drag-and-drop interface is accessible to non-technical users.

  • Integrates with Salesforce for sales alignment.

  • Steep learning curve for newcomers, especially due to the extensive feature set and complexity of advanced functions.

  • Limited templates and tools for landing pages, often requiring developer input for customization and advanced tasks.

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Showing 281-290 out of 600

AU

Anonymous User

04/06/18

5 out of 5

"Eloqua empowers marketers and relationship managers to provide connected client experiences"

What do you like best about Oracle Eloqua? I like range of the platform in being able to provide email journey, customer profile building (forms) and personal web experiences (landing pages) while providing key insights into the performance of those campaigns (insight)

AU

Anonymous User

04/06/18

4.5 out of 5

"Great solution for enterprises and organizations with complex marketing technology stacks"

What do you like best about Oracle Eloqua? Mature open API to allow for customization and integration with many other software. What do you dislike about Oracle Eloqua?

GA

Gabriel A

03/30/18

5 out of 5

"I simply LOVE Eloqua"

What do you like best about Oracle Eloqua? Eloqua is great for large organizations that can support the implementation of this tool and its integration with your CRM. I love the way it allows you to design advanced and highly-customized campaign nurtures.

AM

Andy M

03/29/18

4.5 out of 5

"Oracle Eloqua offers a good mix of intuitive design and powerful tools"

What do you like best about Oracle Eloqua? The rich feature set is powerful and easy to use. What do you dislike about Oracle Eloqua?

RA

Rhianna A

03/26/18

5 out of 5

"Winning with Eloqua"

What do you like best about Oracle Eloqua? We use Eloqua to market to our prospects and current customers either independently or in conjunction with some of our partners as part of larger campaigns. Typically we are inviting them to a WebEx or live event or sharing case studies and blog posts about industry trends. Typically we are using our own list or a segment provided to us by a partner for the specific campaign criteria. Segmentation and campaign creation are solid. Eloqua is a true ...

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P

Pasi

03/25/18

4.5 out of 5

"Eloqua is the marketing automation's MacGyver"

What do you like best about Oracle Eloqua? I think there is not anything that Eloqua can't do. In a nutshell, Eloqua is a marketing automation system and can do what you would expect the marketing automation system to do. But if you want a bit more automation outside of 'just' the marketing then Eloqua shines with the capabilities it has.

P

Pasi

03/25/18

4.5 out of 5

"Eloqua is the marketing automation's MacGyver"

What do you like best about Oracle Eloqua? I think there is not anything that Eloqua can't do. In a nutshell, Eloqua is a marketing automation system and can do what you would expect the marketing automation system to do. But if you want a bit more automation outside of 'just' the marketing then Eloqua shines with the capabilities it has.

AU

Anonymous User

03/22/18

0 out of 5

"Used to be the best, now they aren't"

What do you like best about Oracle Eloqua? I like that the platform is very flexible and customizable. What do you dislike about Oracle Eloqua?

AU

Anonymous User

03/17/18

4.5 out of 5

"Very useful tool for my business (medium size)"

What do you like best about Oracle Eloqua? I really like the application because is very friendly user and easy to use and understand. Thanks to Oracle Eloqua we have been able to implement campaigns in a short time and without great efforts. One thing that I really like about the app is that it allows a high level of personalization. In fact, I totally recommend it. I think can bring many befits to the business.

AU

Anonymous User

03/15/18

4.5 out of 5

"Amazing product"

What do you like best about Oracle Eloqua? This software is GREAT. It can do a lot but I particularly like the analytics - we have never used something with this much power and control.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].