Omnisend Reviews in June 2026: User Ratings, Pros & Cons

A great and suitable service for our e-commerce store emails, ideally used for email automation.

What do you like best? The best thing about Omnisend is its deep analytics on users, especially the live view which shows various insights by filtering based on products viewed, carts viewed etc. by both the known and anonymous customers. Since my e-commerce store is built on Shopify, this app suits our needs and offers the relevant information we need to target our customers. Its automation feature is the best for me to save the time and labour for sending emails to every customer ...

A great Set-it-and-Forget-it option, with the ability to use it more thoroughly

What do you like best? The template design and set up is very easy to use and customize. I love the ability to track my emails to see what works and what doesn't. The automation also lets me focus on other aspects of my marketing. What do you dislike? I feel like the templates are fairly basic/boring. There isn't much inspiration you can get or have anything fancy in your emails. However, this makes Omnisend simpler to use What problems are you solving with the product? What ...

Easiest Automation Ever

What do you like best? Creating a automation its very easy you don't have to be an expert or even know the app, omnisend really makes my life easier. Also the prices are really fair when you compare to the competitors it the best option in terms of price compare to features, also its really good that as son that you start getting more and more contacts the prices go up but at reasonable scale. What do you dislike? I don't like not having the option to make this a CRM for my whole ...

The email marketing tool we were looking for

What do you like best? The smooth integration with Shopify, it's great that we can do email marketing linking our products inside the builder, plus the tons of features What do you dislike? That there are no options for mobile design, or at least we haven't found them. Recommendations to others considering the product: Check the functionalities and ask their team through the chat before acquiring it to avoid any doubts. What problems are you solving with the product? ...

Very powerful CRM

What do you like best? Easy to set up, customize and use on daily, weekly, or monthly basis. No deep tech skills required! What do you dislike? Pricing is per contact. Wish there were a flat rate. What problems are you solving with the product? What benefits have you realized? We needed a basic CRM for our business tying together website visits and orders with a database of subscribers. This has sped up our data acquisition and reporting.

Easy to use

What do you like best? It is pretty easy and intuitive to set up. Automated workflows are great and once set up not much additional work needed. What do you dislike? More templates for newsletters would be helpful. Recommendations to others considering the product: Use the trial period to use the different functions. You will get a good idea quickly if this will work for you. What problems are you solving with the product? What benefits have you realized? Converting ...

Great Service!

What do you like best? What I like the most is the user interface, which is really intuitive. What do you dislike? I'm quite new to the app so I have to use it a little bit more to know what isn't helpful. Recommendations to others considering the product: The price of Omnisend is really worth trying the service. I would recommend this option if you were using Mailchimp and Shopify and had to switch because Mailchimp is no longer supported. What problems are you solving ...

Omnisend helped grow my business

What do you like best? The ease of use and business friendly. Easily integrated into my Shopify account What do you dislike? Not able to use on my mobile device. No app available which would make creating emails on the go SOOO much easier and faster. Landing page template and execution needs to be more dynamic with better, more lively and relevant templates to use Recommendations to others considering the product: Take advantage of all Omnisend has to offer. You won't be ...

All the functions for a fraction of the price

What do you like best? The best thing is the vast amount of automation options. What do you dislike? The downside would be that I can’t connect to Facebook on a standard plan. Recommendations to others considering the product: If you want all the functionality of much more expensive software at a fraction of the price, then I highly recommend using Omnisend! What problems are you solving with the product? What benefits have you realized? Targeting specific customers ...

Easy to use, best value for money. A great option for smaller companies as well.

What do you like best? Easy access for great app also for small to medium-sized businesses. No extra costs or hidden fees. Trustworthy app with fast customer support. What do you dislike? Too little free templates. It is also difficult to edit the design. The premium subscription is a bit expensive if using only for one or two purposes. Recommendations to others considering the product: If you are looking for an easy-to-use app for automated email marketing. What problems ...