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Muck Rack - PR Software

Muck Rack Reviews in September 2026: User Ratings, Pros & Cons

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4.72

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Muck Rack Reviews & Ratings

4.72

Excellent

Based on 166 ratings & 177 reviews

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Rating Distribution

Excellent

(147)

Very Good

(25)

Good

(5)

Poor

(0)

Terrible

(0)

Spotsaas Editor’s POV

Muck Rack stands out as a powerful asset for PR professionals, offering a comprehensive media database with robust features that simplify everyday tasks. Users praise its efficiency in finding and contacting journalists, building media lists, and tracking media coverage. The platform's user-friendly interface, personalized pitch capabilities, and real-time ...Read more

Muck Rack pros and cons

  • Maintains an accurate, up-to-date database of journalists and media contacts.

  • Accessible interface for managing personalized pitches and follow-ups.

  • Support team is responsive and well-regarded by customers.

  • Combines an extensive media contact database with custom contact additions and media monitoring.

  • Contact data is occasionally outdated and requires manual correction.

  • Filtering news by specific region can be unreliable, affecting localized searches.

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Showing 151-160 out of 177

A

Anonymous

07/30/18

3 out of 5

Good tool for pitching journalists

What do you like best? What I like most about Muckrack is that you can see a lot of comprehensive information about journalists all on one page. What do you dislike? Sometimes I have found that info is outdated on Muckrack. What business problems are you solving with the product? What benefits have you realized? Business problems we have solved are finding journalists' contact information to be able to pitch them.

A

Anonymous

07/27/18

4.5 out of 5

A must for Journalists

What do you like best? Easy connection between PR firms and journalists What do you dislike? It evolved without explaining to long time users like me it's evolution and changes. What business problems are you solving with the product? What benefits have you realized? Finding original stories before they become trending.

A

Anonymous

07/24/18

4 out of 5

Muckrack review

What do you like best? Good searching capabilities for media contacts! What do you dislike? Wish the database of reporters were bigger What business problems are you solving with the product? What benefits have you realized? Lack of contact info for journalists

A

Anonymous

07/18/18

5 out of 5

Good resource for journalists and people wanting to learn about journalists alike

What do you like best? From a journalist's point of view (regarding business development/personal branding, it's a good way to consistently showcase your work in a portfolio-type setting. The media industry needs you to hustle. For anyone else, it's a way to look at the prior work of a journalist (what kinds of outlets have they worked for? what topics are they good at covering? do they specialize or are they general assignment types? easily, without having to navigate to many different ...

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A

Anonymous

07/06/18

5 out of 5

Great tool for journalists new and old

What do you like best? I like that the website collects my story "clips" for me, but that I can also add my own if there are any missing. It adds to my credibility as a journalist. What do you dislike? I haven't noticed anything I dislike about Muck Rack. What business problems are you solving with the product? What benefits have you realized? Muck Rack allows me to aggregate my story clips for keeping track as well as easy display to others who may be interested.

A

Anonymous

05/29/18

5 out of 5

Very Useful

What do you like best? Amazingly responsive customer support that answers any questions, does any additional research you ask of them. What do you dislike? Nothing really but if I had to say, it would be that they don't really personally connect you with any journalists What business problems are you solving with the product? What benefits have you realized? MuckRack helped us pitch to so many reporters which ended up in 30+ hits in news papers.

A

Anonymous

04/26/18

3.5 out of 5

Good resource for PR Articles

What do you like best? Muck rack allows other journalists to publish, where I can find a lot of great resources What do you dislike? Have to watch for articles not up to standard and not source them What business problems are you solving with the product? What benefits have you realized? It’s a great resource for writing on various topics

A

Anonymous

04/26/18

4 out of 5

Simple and User Friendly

What do you like best? Layout of the journalist's clips -- it's chronological so it's easy to scroll through and see their work and history. What do you dislike? Boring HTML format. It looks sort of old. What business problems are you solving with the product? What benefits have you realized? Finding a reporter for our media lists; getting their contact info and work history; and it usually is a god send when the reporter doesn't have a good social media presence.

A

Anonymous

04/24/18

4 out of 5

Media List miracle worker

What do you like best? I love how easy to navigate it is and visually appealing the content comes up as What do you dislike? sometimes it doesn’t have all the info I need What business problems are you solving with the product? What benefits have you realized? Finding information on reporters I want to pitch. It has saved me tons of time from having to do my own research

A

Anonymous

03/29/18

5 out of 5

Muck Rack Rocks

What do you like best? The team, product speed, efficiency. Excellent product and far better than competitors. What do you dislike? Nothing. I love the team, the product, its service, all of it. What business problems are you solving with the product? What benefits have you realized? Making contacts and tracking metrics

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].