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Muck Rack - PR Software

Muck Rack Reviews in September 2026: User Ratings, Pros & Cons

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4.72

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Muck Rack Reviews & Ratings

4.72

Excellent

Based on 166 ratings & 177 reviews

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Rating Distribution

Excellent

(147)

Very Good

(25)

Good

(5)

Poor

(0)

Terrible

(0)

Spotsaas Editor’s POV

Muck Rack stands out as a powerful asset for PR professionals, offering a comprehensive media database with robust features that simplify everyday tasks. Users praise its efficiency in finding and contacting journalists, building media lists, and tracking media coverage. The platform's user-friendly interface, personalized pitch capabilities, and real-time ...Read more

Muck Rack pros and cons

  • Maintains an accurate, up-to-date database of journalists and media contacts.

  • Accessible interface for managing personalized pitches and follow-ups.

  • Support team is responsive and well-regarded by customers.

  • Combines an extensive media contact database with custom contact additions and media monitoring.

  • Contact data is occasionally outdated and requires manual correction.

  • Filtering news by specific region can be unreliable, affecting localized searches.

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Showing 141-150 out of 177

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Anonymous

01/12/19

4.5 out of 5

Build Media Lists Efficiently and Easily with Muckrack

What do you like best? I like how easy it is to find reporters from any outlet and any beat- it only takes seconds and the search process breaks it down really well. What do you dislike? I dislike how sometimes the reporter information isn't always the most up to date. Also, there should be more beat categories. For example, I was looking for immigration reporters in certain towns and immigration was not a beat. I then had to scroll through reporters and read their bios to see if they ...

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A

Anonymous

01/10/19

5 out of 5

Muck Rack Rocks

What do you like best? The Muck Rack newsletter is one of the few that I read almost every day. Written with flair and voice, it helps direct me to the most important news each day. I trust them almost implicitly. In addition, I'm grateful for the way that Muck Rack collates all of my pieces — helpfully showing up fairly high in Google searches. What do you dislike? Can't really think of any dislikes. I've never had any issues with the service, though admittedly I don't pay for ...

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Anonymous

12/27/18

3.5 out of 5

Muck Rack is a solid place to display your clips

What do you like best? I liked that my profile was actually already there waiting for me. Muck Rack has some kind of algorithm that collects articles from journalists and compiles them into a bare bones profile. What do you dislike? Not a whole lot, functionality wise. I just wish more people used it. Recommendations to others considering the product If you're a journalist, I recommend trying to search to see if your clips are already on the site! Many of mine were already ...

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Anonymous

11/05/18

5 out of 5

Muck Rack is the leading platform through which aspiring journalist can create, build and store work

What do you like best? It has a superior format for portfolios. What do you dislike? I dislike that I don't spend much time on it. Recommendations to others considering the product Excellent platform to build and create your journalists portfolio. What business problems are you solving with the product? What benefits have you realized? I am able to solve the problem of not having a decent place to store my articles. There are many benefits such as social network sharing ...

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Anonymous

10/30/18

4 out of 5

Great, easy portfolio

What do you like best? Muck Rack allows you to easily keep track of clips on a page that can double as a professional website. What do you dislike? It looks through the internet for your clips so if you have a common name, it's likely to catch other people's bylines as well. It's easy to remove it but it can be a nuisance. It's also difficult to add bylines they didn't catch. What business problems are you solving with the product? What benefits have you realized? It allowed me to ...

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Anonymous

10/16/18

2.5 out of 5

Sometimes inaccurate

What do you like best? The ability to see recent headlines from journalists is sometimes helpful. What do you dislike? The information aggregated by MuckRack is sometimes inaccurate. It often says a journalist is employed by a newspaper simply because that paper reposted the article from its original source. What business problems are you solving with the product? What benefits have you realized? It provided sometimes helpful information tracking down journalists.

A

Anonymous

10/05/18

5 out of 5

Simple but resourceful for consolidation of clips and analytics among media outlets

What do you like best? I'm a big fan of Muck Rack to easily consolidate my news clips. It is also a good resource for data analytics among journalists. I also my own CMS programs to create personal pages, but they are hard on up-keep. It also has a very simple to use analytics calculator, just input the article's URL into the "who's shared my article" section, for how many times your article has been shared among other journalists and media outlets shared your article. It also pulls tweet ...

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Anonymous

09/26/18

4 out of 5

MuckRack review from a journalist's perspective

What do you like best? As a journalist, I’m a big fan of this platform. This is a great space to connect journalists with PR individuals. I have made connections with a lot of people telling me they were interested in my work based off of what I’ve written in the past. What do you dislike? The only downside is that this system is heavily saturated with national professionals. If you’re looking for local writers or influencers, they may not be hip to this database or it’ll take a lot of ...

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Anonymous

07/31/18

4 out of 5

MuckRack review from a journalist's perspective

What do you like best? As a journalist, I’m a big fan of this platform. This is a great space to connect journalists with PR individuals. I have made connections with a lot of people telling me they were interested in my work based off of what I’ve written in the past. What do you dislike? The only downside is that this system is heavily saturated with national professionals. If you’re looking for local writers or influencers, they may not be hip to this database or it’ll take a lot of ...

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Anonymous

07/30/18

3 out of 5

An aggregator without much character

What do you like best? Muck Rack trawls the web for relevant publication effectively and seems to do a nice job in compiling the list for the journalist concerned. What do you dislike? I don't like the layout of the website, as it appears poorly designed and eye-straining. The page hierarchy isn't clear enough for users to know where to look for key information. Recommendations to others considering the product Anyone seeking information on journalists should also visit the webpage ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].