Marketo Reviews in June 2025: User Ratings, Pros & Cons

"Good platform with lots of feature for enhancing marketing"

What do you like best about Adobe Marketo Engage? It is a robust tool for marketing related needs. Its feature related to marketing automation, personalized engagement, and analytics dashboard are some interesting features that I like most in this tool. It is very much easy and their customer support is also very good. What do you dislike about Adobe Marketo Engage? Implementing and integrating this marketing tool with our CRMS's and other platform is very much easy and it. But, its user ...

"Very much easy tool for our marketing"

What do you like best about Adobe Marketo Engage? I like its feature related to sending personal message to the customers and users, managing all the marketing needs in a single dashoard, and I can easily use it in our work enviroment. What do you dislike about Adobe Marketo Engage? Its integration feature needs little bit improvement. And one more thing is that if the customer service is improved more then it will become more useful. What problems is Adobe Marketo Engage solving and how is ...

"Overall very good tool but still can be improved"

What do you like best about Adobe Marketo Engage? Important thing for this tool is that it can be used for B2B and also B2C. So no one need to find or search any other tool for any of the single use. Also its very easy to integrate with any other tools which improves its usability. What do you dislike about Adobe Marketo Engage? It can be improved via reducing the coding efforts via user/administrator. Also its expensive compared to other tools for the same purpose. Also UI is little bit ...

"Very Comprehensive yet simple"

What do you like best about Adobe Marketo Engage? I like how marketo has everything sorted out for you. All the stuff we need to successfully execute a campaign is already in built What do you dislike about Adobe Marketo Engage? A lot of analytical data from marketo is not that comprehensive therefore various organisations use other tools along with marketo to track everything What problems is Adobe Marketo Engage solving and how is that benefiting you? Keeping all marketing stuff organised

"I will recommend everyone to use Adobe Marketo"

What do you like best about Adobe Marketo Engage? Product itself and ease of use.easy of implementation. Frequency of use. What do you dislike about Adobe Marketo Engage? The thing I disliked is about the features.They should have proper customer support. What problems is Adobe Marketo Engage solving and how is that benefiting you? I am able to perform analytics for accounts

"Reviewing Adobe Marketo engage on my experience :"

What do you like best about Adobe Marketo Engage? One of the most unique and compelling aspect of Adobe Marketo Engage lies is it's comprehensive marketing automation capabilities. It helled me in the nurturing the lead and keeping them engage. What do you dislike about Adobe Marketo Engage? One of the downfall is the cost of Marketo can be relatively high, which may be a limiting factor for smaller businesses with tighter budgets like me . Another factor is the vast variety of extensive ...

"A versatile tool that can make a marketer's life easier"

What do you like best about Adobe Marketo Engage? I'm using Marketo on a daily basis, digging into 2 completely different instances in terms of usecase and setup. I love the fact that it's operation is based on small simple steps - I very often compare it to Microsoft Excel - using simple formulas (flow steps) and stacking them together (smart lists and campaigns) can take you a long way. The Marketo community is a super valuable addition to the package as there is often an exlpanation to ...

"A single software for focused marketing according to customer needs"

What do you like best about Adobe Marketo Engage? Adobe marketo engage is a software that is fully focused on improving our markting through automation. It provide features for tracking ad, conduct webinar for market research, landing page templetes and other features also. All of these feature are very easy to implement and use. What do you dislike about Adobe Marketo Engage? It is a complex tool to use. Initially, I have faced issue in using this but after a certain time I become ...

"Good experience, but needs better technical assistance in Portuguese"

What do you like best about Adobe Marketo Engage? It's great for creating automations for sending emails and SMSs. What do you dislike about Adobe Marketo Engage? The design studio part is not good in terms of user experience What problems is Adobe Marketo Engage solving and how is that benefiting you? Resolves points such as lead analysis, to generate greater customer acquisitions

"ótimas possibilidades de automação e filtros."

What do you like best about Adobe Marketo Engage? As possibilidades de analisar, filtrar e automatizar as campanhas What do you dislike about Adobe Marketo Engage? A parte de relatório as vezes não funciona corretamente What problems is Adobe Marketo Engage solving and how is that benefiting you? Comunicação específica para uma base, a possibilidade de usar filtros em diferentes situações nos disparos e automações.