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9.5

Spot Score

Marketo

Marketo Reviews in June 2025: User Ratings, Pros & Cons

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4

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Marketo Reviews & Ratings

4

Very Good

Based on 4604 ratings & 2430 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(160)

Poor

(70)

Terible

(48)

Expert's Review

Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more

Marketo pros and cons

  • Comprehensive marketing automation features that streamline workflows and improve operational efficiency.

  • Strong CRM integration capabilities, enabling effective customer relationship management and lead nurturing.

  • Intuitive and user-friendly interface, making it easy for users to implement and train team members.

  • Robust analytics and reporting tools, providing actionable insights for optimizing marketing strategies.

  • Steep learning curve for beginners, with complexity in advanced features requiring extensive training.

  • High subscription cost, making it less accessible for small-scale businesses or startups.

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Showing 71-80 out of 2430

AU

Anonymous User

10/20/23

4.5 out of 5

"Best Marketing Automation Tool"

What do you like best about Adobe Marketo Engage? Adobe Marketing Engage has an exquisite UI and navigation and is really easy to run a campaign or pull out a report What do you dislike about Adobe Marketo Engage? May be the pricing is little on higher side as compared to other competitors What problems is Adobe Marketo Engage solving and how is that benefiting you? Adobe helps you automate your marketing through onnichannel approaches with a simple campaign setup and also have a deep dive ...

Read more

AU

Anonymous User

10/19/23

3.5 out of 5

"Good"

What do you like best about Adobe Marketo Engage? Adobe Marketo Engage suuports Data Integrations What do you dislike about Adobe Marketo Engage? Adobe Marketo Engage can have better UI/UX What problems is Adobe Marketo Engage solving and how is that benefiting you? Events data analytics

JN

Jigme N

10/17/23

4.5 out of 5

"Adobe marketo engage is awesome"

What do you like best about Adobe Marketo Engage? Ease to use with ad management, personalized ad management, cross-channel marketing, its AI capabilities to automate marketing tasks, and perform A/B testing. What do you dislike about Adobe Marketo Engage? Compared to other similar tool like Braze, it is a expensive one. But, its customer support is good. It is not a flexible tool. What problems is Adobe Marketo Engage solving and how is that benefiting you? Solving my problems related to ...

Read more

NC

Nima C

10/17/23

4 out of 5

"Feature rich marketing tool"

What do you like best about Adobe Marketo Engage? AME is a feature rich tool, as I have experienced while using this tool. Implementing in the existing marketing setup is too easy. And using it for focused marketing is very easy. It provide features for personalized marketing, email marketing, automating some of marketing tasks related to running personalized ads, etc. What do you dislike about Adobe Marketo Engage? Till now, I have not seen anything negative in this tool. This tool is ...

Read more

MJ

Megha J

10/17/23

4.5 out of 5

"Provide unified dashboard for all the marketing works"

What do you like best about Adobe Marketo Engage? Setup is very easy. Provide easy to use dashboard. Can work easily in team with its team version. Customers can be divided easily as per their interests. What do you dislike about Adobe Marketo Engage? This is slightly expensive tool. Its dashboard should be improved more to show the visual. What problems is Adobe Marketo Engage solving and how is that benefiting you? Email marketing. Omni channel and cross-channel marketing. Personalized ...

Read more

TY

Tsering Y

10/17/23

4.5 out of 5

"Marketing automation tool"

What do you like best about Adobe Marketo Engage? It provide feature for personalizing marketing as per customers requirments, interests, behaviour, and categories. It provide option to send personalize messege (for email marketing). Allows to manage full marketing task in one place. Easily integrates with CRM's like, Hubspot, Zoho CRM. What do you dislike about Adobe Marketo Engage? Overall, this tool is very good and provide number of features for better marketing. But it lacks some ...

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NL

Namgyal L

10/16/23

4 out of 5

"Customer journey management become easy"

What do you like best about Adobe Marketo Engage? Features of adobe marketo engage like customer journey management, marketing automation, persolized advertisment through customer segmentation, and track marketing insights and CRM's are some key things that I like most in this tool. What do you dislike about Adobe Marketo Engage? It is helpful for managing customer journey from all aspects of marketing journey. It does not fit well with all the CRM's. It works fine with Hubspot CRM, but ...

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PR

Prakash R

10/16/23

4 out of 5

"For digital marketer like me, AME is a must have"

What do you like best about Adobe Marketo Engage? Why I like Adobe marketo engage is that it is very much easy to use. It provides inbuild templetes for email marketing that helps me to smoothly circulate personalized ads through email marketing methodologies. It also allows me to create workflow that automates some of my important tasks. What do you dislike about Adobe Marketo Engage? Till now, I am very much satisfied with this tool. Initially, it was not easy for me but after working ...

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AN

Alex N

10/15/23

4 out of 5

"Great features, have a plan in mind on how you are going to use it"

What do you like best about Adobe Marketo Engage? I like the email design editor. It is very easy to learn how to use. I also like the flow of actions in Marketo - it was one of the first platforms to behave as a Marketer thinks rather than being a place where you hunt around and find the things you need to configure. What do you dislike about Adobe Marketo Engage? I can't think of anything. This is one of the better platforms to use if you are starting up your knowledge of Marketing ...

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MM

Mary M

10/08/23

4.5 out of 5

"Awesome tool for marketing"

What do you like best about Adobe Marketo Engage? Adobe marketo engage is a awesome marketing tool. Its feature for robust marketing, email marketing, marketing automation, cross-sectional content, and content management are some considerable feature according to me. What do you dislike about Adobe Marketo Engage? Overall adobe marketo enageg is a robust marketing tool, but it lacks some important feature. And it is not a flexible tool as compared to drupal. But customer service is ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].