NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Spotsaas logo

9.5

SpotScore

Marketo

Marketo Reviews in July 2026: User Ratings, Pros & Cons

Streamline your marketing, boost your results.

4

Add to compare

Marketo offers custom pricing plan

Start Free Trial

Marketo Reviews & Ratings

4

Very Good

Based on 4604 ratings & 2430 reviews

Are you using Marketo?

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(160)

Poor

(70)

Terrible

(48)

Spotsaas Editor’s POV

Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more

Marketo pros and cons

  • Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.

  • Strong CRM integrations support customer relationship management and lead nurturing.

  • Interface is approachable enough for team members to train without extensive IT support.

  • Analytics and reporting provide insights for optimizing marketing strategies.

  • Steep learning curve for beginners, with complexity in advanced features requiring extensive training.

  • High subscription cost, making it less accessible for small-scale businesses or startups.

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 641-650 out of 2430

AU

Anonymous User

04/09/19

4.5 out of 5

"Marketo is a great tool"

What do you like best about Adobe Marketo Engage? I like how easy it is to find a campaign, email or webinar you’re looking for. What do you dislike about Adobe Marketo Engage? It can definitely be slow and lagging at times. Recommendations to others considering Adobe Marketo Engage: Make sure integrations will work. It’s kind of a pain to set up custom integrations. What problems is Adobe Marketo Engage solving and how is that benefiting you? We created a custom integration with Zoom so we ...

Read more

AU

Anonymous User

04/09/19

4.5 out of 5

"Efficient, scalable, and easy to use"

What do you like best about Adobe Marketo Engage? Salesforce integration was quick and painless. It made my drip/outreach campaigns more effective and traceable. What do you dislike about Adobe Marketo Engage? It felt a tad clunky at times, but it was because it was robust. Recommendations to others considering Adobe Marketo Engage: I recommend Marketo to people. It worked for my team - although I know management was thinking about switching when I left the company. I am not sure why, but I ...

Read more

AU

Anonymous User

04/06/19

4 out of 5

"Robust email software"

What do you like best about Adobe Marketo Engage? Super robust solution for email marketing. Very flexible in terms of flow creation. What do you dislike about Adobe Marketo Engage? Super slow platform, every navigation or screen loading takes a long time, which makes the experience frustrating. Very expensive Recommendations to others considering Adobe Marketo Engage: Super robust and powerful email marketing solution What problems is Adobe Marketo Engage solving and how is that benefiting ...

Read more

AS

Aria S

04/06/19

4 out of 5

"Great tool!"

What do you like best about Adobe Marketo Engage? It is broad and very useful for CRM Integration and most importantly Analytics. Easy to track different engagement programs at every stage across multiple sites. The support is robust and effective. What do you dislike about Adobe Marketo Engage? Marketo's ability to scale, technically, can be a limiting factor at times. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo is a great marketing tool that ...

Read more

AU

Anonymous User

04/05/19

4 out of 5

"Marketo - make sure you have a strong team backing it up for "

What do you like best about Adobe Marketo Engage? Marketo thinks outside of the box when it comes to a CRM system. with add ons to sales force, it becomes a great sales enablement tool, it becomes a great digital marketing tracker and it helps to seamlessly manage a full integrated campaign. What do you dislike about Adobe Marketo Engage? Difficult to get started without a team, we needed to hire extra resources to manage campaigns and more additional training was required on an ongoing ...

Read more

AU

Anonymous User

04/05/19

3.5 out of 5

"Powerful software"

What do you like best about Adobe Marketo Engage? You can trigger an email campaign based on just about anything. Very easy to customize sends and create targeted campaigns. What do you dislike about Adobe Marketo Engage? It's not the kind of software you can jump in to and grok right away and the email builder isn't great. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing automation, email marketing.

AU

Anonymous User

04/04/19

4.5 out of 5

"Grown up version of Hubspot"

What do you like best about Adobe Marketo Engage? Ability to engineer complex drip campaigns from scratch. What do you dislike about Adobe Marketo Engage? Difficult to onboard new team members and training requires a lot of time investment Recommendations to others considering Adobe Marketo Engage: Consider that the high ticket price and time it takes to master Marketo might just be worth it. Calculate wisely. What problems is Adobe Marketo Engage solving and how is that benefiting ...

Read more

RB

Ryan B

04/03/19

5 out of 5

"Marketo"

What do you like best about Adobe Marketo Engage? I like that Marketo is very user friendly and has a new age digital marketing platform. What do you dislike about Adobe Marketo Engage? Since using Marketo I have not run into any situations I dislike. What problems is Adobe Marketo Engage solving and how is that benefiting you? For me, it helps market my brand in a very easy user friendly way.

RM

Ryan M

04/03/19

5 out of 5

"Powerful Marketing Automation "

What do you like best about Adobe Marketo Engage? Each key feature of the platform feels purpose-built, either to make setup and ongoing maintenance easy or super flexible to meet the needs of your specific business. The marketing community is also very active between the online Marketing Nation users to the local user groups. What do you dislike about Adobe Marketo Engage? Because of its versatility, the platform has a steep learning curve. It also doesn’t help that it looks like tech from ...

Read more

AU

Anonymous User

04/03/19

4 out of 5

"Marketo review "

What do you like best about Adobe Marketo Engage? Easy to test, try, iterate and improve. The system made it simple to try something measure it and adapt What do you dislike about Adobe Marketo Engage? Dev support required, still required help building emails and landing pages. What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead gen, ranking and scoring and better value and attribution tracking

Free vendor scorecard

Evaluate Marketo objectively with the marketing automation software scorecard

A weighted marketing automation software vendor scorecard to score Marketo against your real requirements — not the marketing.

  • Weighted criteria you can edit
  • Score multiple vendors side-by-side
  • Shareable with your buying committee

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].