NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Spotsaas logo

9.5

SpotScore

Marketo

Marketo Reviews in July 2026: User Ratings, Pros & Cons

Streamline your marketing, boost your results.

4

Add to compare

Marketo offers custom pricing plan

Start Free Trial

Marketo Reviews & Ratings

4

Very Good

Based on 4604 ratings & 2430 reviews

Are you using Marketo?

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(160)

Poor

(70)

Terrible

(48)

Spotsaas Editor’s POV

Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more

Marketo pros and cons

  • Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.

  • Strong CRM integrations support customer relationship management and lead nurturing.

  • Interface is approachable enough for team members to train without extensive IT support.

  • Analytics and reporting provide insights for optimizing marketing strategies.

  • Steep learning curve for beginners, with complexity in advanced features requiring extensive training.

  • High subscription cost, making it less accessible for small-scale businesses or startups.

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 591-600 out of 2430

JB

Jeff B

07/08/19

5 out of 5

"Great tools"

What do you like best about Adobe Marketo Engage? Marketo has so many tools including Lead scoring, form management, smart lists, and landing page creation which are all keys to marketing and you can even integrate with other software. This is hard to beat What do you dislike about Adobe Marketo Engage? Not the most user friendly product I have used and the setup can be tough at times. Recommendations to others considering Adobe Marketo Engage: I really enjoy using the product in order to ...

Read more

JB

Jeff B

07/08/19

5 out of 5

"Great tools"

What do you like best about Adobe Marketo Engage? Marketo has so many tools including Lead scoring, form management, smart lists, and landing page creation which are all keys to marketing and you can even integrate with other software. This is hard to beat What do you dislike about Adobe Marketo Engage? Not the most user friendly product I have used and the setup can be tough at times. Recommendations to others considering Adobe Marketo Engage: I really enjoy using the product in order to ...

Read more

AU

Anonymous User

07/08/19

4 out of 5

"Great automation, not so great reporting"

What do you like best about Adobe Marketo Engage? I really like how our drip campaigns and set up in marketo. Makes it easy to make large scale changes. The sales force integration is great most of the time - it takes a bit of time for sales force to push data to marketo. What do you dislike about Adobe Marketo Engage? The analytics is lacking. It’s not possible to make a lot of the reports we want to make. Certain key features available in the email reporting are not available in the ...

Read more

AU

Anonymous User

06/30/19

4.5 out of 5

"Marketo Reviee"

What do you like best about Adobe Marketo Engage? The automation. Set it and forget it. My team has found the product easy to use. What do you dislike about Adobe Marketo Engage? A little complicated but not too bad. I believe all software should be as intuitive as possible. What problems is Adobe Marketo Engage solving and how is that benefiting you? Efficiency

AU

Anonymous User

06/29/19

3.5 out of 5

"Decent product "

What do you like best about Adobe Marketo Engage? Previewing emails after editing them so you can see your changes. What do you dislike about Adobe Marketo Engage? formatting of text changing while editing and not being able to easily revert/change What problems is Adobe Marketo Engage solving and how is that benefiting you? Problems solved: having content marketers easily create emails and the creative team can see them instantly and edit and approve them

AU

Anonymous User

06/28/19

5 out of 5

"Great marketing automation platform!"

What do you like best about Adobe Marketo Engage? Marketo is great at archiving past campaigns and building out new. What do you dislike about Adobe Marketo Engage? The platform could use some visual updates. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing automation. Marketo also provides useful webinars to users that we utilize.

AU

Anonymous User

06/28/19

5 out of 5

"Great marketing automation platform!"

What do you like best about Adobe Marketo Engage? Marketo is great at archiving past campaigns and building out new. What do you dislike about Adobe Marketo Engage? The platform could use some visual updates. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing automation. Marketo also provides useful webinars to users that we utilize.

AU

Anonymous User

06/27/19

4 out of 5

"seamless contact to clients"

What do you like best about Adobe Marketo Engage? easy way to contact clients at the click of a button. What do you dislike about Adobe Marketo Engage? it doesn't integrate with our survey platform currently. What problems is Adobe Marketo Engage solving and how is that benefiting you? marketing communications to advisors and being able to schedule marketing to them so they're not bombarded.

AU

Anonymous User

06/26/19

4 out of 5

"Great Community "

What do you like best about Adobe Marketo Engage? Whenever you need help troubleshooting an issue within platform the Marketo Community/Discussion boards are very helpful. What do you dislike about Adobe Marketo Engage? Although, straight forward the user design could be better and less clunky. What problems is Adobe Marketo Engage solving and how is that benefiting you? A way to deploy marketing emails and track user behavior and insights.

SB

Suzan B

06/25/19

3 out of 5

"Marketo review"

What do you like best about Adobe Marketo Engage? Good insights into the customer lifecycle. Can also create landing pages within the tool. What do you dislike about Adobe Marketo Engage? Thought it may work fine with small to medium sized businesses, it doesn’t work well with enterprise businesses. With large data, it is clunky. Sending many emails to many markets takes a long time. It is limited with it’s dynamic capabilities although it has been improving since version ...

Read more

Free vendor scorecard

Evaluate Marketo objectively with the marketing automation software scorecard

A weighted marketing automation software vendor scorecard to score Marketo against your real requirements — not the marketing.

  • Weighted criteria you can edit
  • Score multiple vendors side-by-side
  • Shareable with your buying committee

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].