Marketo Reviews in July 2026: User Ratings, Pros & Cons

"My Experience with Marketo"

What do you like best about Adobe Marketo Engage? I used marketo email marketing facility, i like the marketo library of templates and the way we can analyse the performance of our send email to target audiences. What do you dislike about Adobe Marketo Engage? Not much, i like the way it works very much, it helped me and my company in organizing the contents in a better way. Recommendations to others considering Adobe Marketo Engage: it way more than word can explain about Marketo. What ...

"Marketo an amazing tool in marketing. "

What do you like best about Adobe Marketo Engage? This tool works across many digital platforms such email, websites and phones just to bring interaction with clients and customers. With this tool it is easy to increase product understanding to customers through social advertising. What do you dislike about Adobe Marketo Engage? No dislike like so far we are just fine integrating this tool and understanding how it works, but sometimes it can be slow loading and some time ...

"Very customizable but can be hard to work in"

What do you like best about Adobe Marketo Engage? It has a lot of functionality that can be used to create whatever automation needs your organization has. What do you dislike about Adobe Marketo Engage? The email builder, reporting, and ease of use are all hurdles you have to overcome. What problems is Adobe Marketo Engage solving and how is that benefiting you? We use Marketo for lead routing, lead scoring, email automation, forms, and other marketing operations initiatives.

"Marketo"

What do you like best about Adobe Marketo Engage? Very complex. Can do just about anything with it! What do you dislike about Adobe Marketo Engage? So complex, can be hard to learn. If you make one mistake somewhere your whole automation will fail. What problems is Adobe Marketo Engage solving and how is that benefiting you? Automation

"Powerful but"

What do you like best about Adobe Marketo Engage? Can do pretty much everything you want to do and can get very granular with automations which nice to have. What do you dislike about Adobe Marketo Engage? Reporting flexibility is okay. Overall interface is also only okay What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead management, scoring, routing

"Covers all of your Marketing Automation needs"

What do you like best about Adobe Marketo Engage? Level of detail in automation programming covers everything we need as a marketing team. Any questions we have posed to our Marketing operations person has been answered and fixed through either his knowledge or Marketo Support. If your naming conventions are consistent, the folder system is fairly intuitive, even if you have a lot of marketing programs running at once. Sync w/SFDC very helpful as well What do you dislike about Adobe Marketo ...

"Marketo works for us!!"

What do you like best about Adobe Marketo Engage? The best feature is that it is easy to use it doesn't require you to have any development skills. Analytics you get on the lead bases is very defined. What do you dislike about Adobe Marketo Engage? There is no particular guidelines to implement lead life cycles. Recommendations to others considering Adobe Marketo Engage: Better then Hubspot and Eloqua in many terms like analytics and ease of use. What problems is Adobe Marketo Engage ...

"Great - But Limited"

What do you like best about Adobe Marketo Engage? Marketo offers great tracking on how campaigns are doing Setting up flows is easy and convenient What do you dislike about Adobe Marketo Engage? Email and landing page templates are quite limited What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo helps our team with automation and performance tracking.

"Difficult to Use"

What do you like best about Adobe Marketo Engage? There is a lot of flexibility and offers a wide range of functionality. Similar to Salesforce, it can do “everything” within the marketing automation space. What do you dislike about Adobe Marketo Engage? The user interface is a challenge. It is like Legos where you can build most anything but you have to know where all the pieces go. Figuring out all of the pieces is very tough. Just sending a simple email to a fixed list of folks takes a ...

"Marketo is good but not easy to use "

What do you like best about Adobe Marketo Engage? It’s a great tool for basic marketing but other than that it is overly complicated. What do you dislike about Adobe Marketo Engage? It’s too complicated. To create a drip campaign is hard. What problems is Adobe Marketo Engage solving and how is that benefiting you? Email is fine if they are one offs.