Marketo Reviews in July 2026: User Ratings, Pros & Cons

"One of the best tool for email marketing and automation"

What do you like best about Adobe Marketo Engage? I like the ability of Marketo to automate A/B test with a control group and send the winning email to the remaining recipients. Ability to manage the recipient's by click to historical performance like open rate, click to open rate, etc Ability to create forms for websites and manage the responses Overall integration with Adobe Analytics to manage audience and contact forms. What do you dislike about Adobe Marketo Engage? The report excel ...

"Great tool with some interesting nuances"

What do you like best about Adobe Marketo Engage? I love that I can make some advanced programs and campaigns, there is a lot of freedom within the program to make it what you want it to be. The community forum and the marketo docs are very helpful when you are not sure how something works. What do you dislike about Adobe Marketo Engage? Things are not always intuitive with the program. It is not for new marketing automation user. It does take some time to learn the program and understand ...

"Great marketing automation platform for mid-sized business and above"

What do you like best about Adobe Marketo Engage? 1) Cloning functionality: this speed up the campaign builds 2) Robust usage of tokens across programs and assets 3) Dynamic content What do you dislike about Adobe Marketo Engage? 1) Many different ways to do the same thing requires training, guardrails and learning of best practices 2) Good but limited reporting functionality 3) Great at what it does - but you'll have to purchase diff. modules if you want to expand the use ...

"Long-time Marketo User But Losing faith"

What do you like best about Adobe Marketo Engage? Robust Salesforce Sync, Best in class pairing with Salesforce CRM What do you dislike about Adobe Marketo Engage? Seems to have gotten bogged down after the Adobe acquisition. Understanding what is in our account, what we are paying for vs what we may not need, and our Customer Success have all been recurring issues that need fixing. They took away a feature of their Marketo Interesting Moments/RSS Feed functionality that they didn't realize ...

"More profitable business relationships by using Marketo engage"

What do you like best about Adobe Marketo Engage? What I like best about marketing engage is that it has a simple user interface that is easy to use, allows us to import and export data, as well as create reports and statistics, and has an immediate power of marketing and CRM automation, it is worth noting that it integrates very well with Microsoft Dynamics and social networks. What do you dislike about Adobe Marketo Engage? Marketo's acquisition costs are higher than those of the ...

"Marketo is the tool with multiple functions that lead the way to marketing success."

What do you like best about Adobe Marketo Engage? This CRM system includes all of the tools and options necessary for promotion automation, permits simple and intricate tasks to be performed in an automatic fashion, enhances customer relationships, its own network of consumers provides timely and detailed assistance, and allows other company applications to be incorporated efficiently. What do you dislike about Adobe Marketo Engage? So far I don't have any negative remarks regarding its ...

"Best Enterprise Marketing Automation Solution"

What do you like best about Adobe Marketo Engage? What I love about Marketo is scalability. I can easily build templated programs that my marketing team can clone and personalize for their regional audiences. Another win is the Marketo integrations. We sync a very large volume of data between different sources daily and Marketo has proven to be very robust. What do you dislike about Adobe Marketo Engage? the current UI but that's about to change What problems is Adobe Marketo Engage solving ...

"Marketing must also be automated as soon as possible, and a good option is Marketo"

What do you like best about Adobe Marketo Engage? If used correctly, Maketo is a very powerful instrument that forges excellent effects for both small and large companies, in campaign requirements, effective period management, relationship with stakeholders of a more original nature, which are labor that manually would be very arduous to cause out with triumph. Well it is indicated that time is heritage and there is no better way to guarantee it than with automated marketing. Without a ...

"Marketo is a favorite marketing automation tool"

What do you like best about Adobe Marketo Engage? Labels and dynamic content allow us to easily standardize and expand marketing plans. The smart list (built-in query function) is a powerful feature for creating and segmenting audiences. Marketo's intelligent campaign function is very flexible and is the advantage of marketing activities, leader scoring plans and data processing. What do you dislike about Adobe Marketo Engage? It is necessary to improve system performance and speed of ...

"Digitize your marketing with marketing engage and revolutionize your organization."

What do you like best about Adobe Marketo Engage? It turns marketing and sales into new digital trends, making this process more attractive to potential customers by providing more pleasant and personalized experiences for each of them regardless of their tastes, that is, with its integration we can capture more attention from our customers, allows us to analyze the impact it can generate on social networks since it is a medium that moves 80% of sales in the world today, in addition to the ...