9.5
SpotScore
Marketo Reviews in November 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 2421-2430 out of 2430
GE
Grigori E
09/30/12
"like the marketo, and all marketing team love marketo"
What do you like best about Adobe Marketo Engage? easy to use, no need to have super duper skills, easy integration with salesforce What do you dislike about Adobe Marketo Engage? n/a Recommendations to others considering Adobe Marketo Engage: n/a
GE
Grigori E
09/30/12
"like the marketo, and all marketing team love marketo"
What do you like best about Adobe Marketo Engage? easy to use, no need to have super duper skills, easy integration with salesforce What do you dislike about Adobe Marketo Engage? n/a Recommendations to others considering Adobe Marketo Engage: n/a
EC
Eugene C
09/30/12
"Leverage best practices in email marketing and lead conversion - to generate revenues quicker"
What do you like best about Adobe Marketo Engage? Marketo has taken proven concepts in email marketing and lead conversion and made them easy to implement for us. We literally send thousands of emails a week in order to generate quality 'opportunities' for our sales team to follow up on. Marketo can help us analyze our email campaigns and automate the 'scoring' of our leads to prioritize so that we can focus on what will close sooner/first. The inbound and event programs area also designed ...
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EC
Eugene C
09/30/12
"Leverage best practices in email marketing and lead conversion - to generate revenues quicker"
What do you like best about Adobe Marketo Engage? Marketo has taken proven concepts in email marketing and lead conversion and made them easy to implement for us. We literally send thousands of emails a week in order to generate quality 'opportunities' for our sales team to follow up on. Marketo can help us analyze our email campaigns and automate the 'scoring' of our leads to prioritize so that we can focus on what will close sooner/first. The inbound and event programs area also designed ...
Read more
BD
Benjamin D
09/24/12
"Marketo is a powerful marketing automation solution."
What do you like best about Adobe Marketo Engage? Marketo is very robust and the tool is constantly improving as they add new features. Marketo is also acquiring companies to round out their solution - particularly in the social area. What do you dislike about Adobe Marketo Engage? For companies new to marketing automation be prepared for some complexity - particularly if you are integrating with salesforce.com. Marketing automation in general requires some sophistication. If you are just ...
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AU
Anonymous User
09/20/12
"Marketo makes it happen for us"
What do you like best about Adobe Marketo Engage? Good UI for our marketing team. Flexible and reliable What do you dislike about Adobe Marketo Engage? Email creation can be clunky Recommendations to others considering Adobe Marketo Engage: Definitely worth putting on the short list.
AU
Anonymous User
09/18/12
"Lets you market with minimal help from engineering"
What do you like best about Adobe Marketo Engage? Landing pages and email templates make it easy to shoot out emails and put up quick little programs without going to engineering, which of course is marketing nirvana. Also the customer service is top notch, responsive and helpful. What do you dislike about Adobe Marketo Engage? It's harder to import files than it should be, and the reporting is seriously lame. Recommendations to others considering Adobe Marketo Engage: Consider the cost vs ...
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AC
Arthur C
09/15/12
"Marketing / Service Teams Love It"
What do you like best about Adobe Marketo Engage? Easy to distribute communication to prospect and customer community and track. What is working, what isn't. Our marketing, service and sales teams love it. Integrates easily with our SFDC CRM Application. What do you dislike about Adobe Marketo Engage? Nothing at this time. Recommendations to others considering Adobe Marketo Engage: Try it out.
LC
Lou C
09/14/12
"Lead Scoring and Nuturing System for Technical Services"
What do you like best about Adobe Marketo Engage? Adaptability to 3rd party systems susch as SFDC. What do you dislike about Adobe Marketo Engage? Several specifics or nuances required in order to function properly. Recommendations to others considering Adobe Marketo Engage: Ensure that all requirements are defined and available prior to implementation.
AU
Anonymous User
09/03/12
"Solid Marketing Automation Tool that our Marketing Team Loved"
What do you like best about Adobe Marketo Engage? Marketo makes it easy to build an effective lead nurturing and scoring engine. Rather than pushing unqualified leads to sales, you can nurture them through Marketo and engage sales when the prospect is ready based on their online behavior. In addition to providing a strong product, Marketo has built a strong user community and enables marketing teams to tap into best practices and knowledge from peer companies. What do you dislike about ...
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].