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9.8

SpotScore

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Magisto

Magisto Review: Is It The Right Video Editing Software For Your Team?

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Best for SMB teams · Mid-market · Enterprise

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Spotsaas Analysis for Magisto

Magisto at 4.1/5 from 79 reviews and SpotScore 9.8 serves freelancers and small business owners who need to produce videos without video editing experience. The platform automates video creation through template-based workflows, letting users upload footage and music, then generate finished videos in minutes. Magisto's main trade-off is customer service responsiveness—users report delays on subscription and refund inquiries, which matters for teams needing quick account support.

Video editing software helps content creators, marketers, and small business owners produce promotional and social media videos. The primary workflow shift is moving from manual frame-by-frame editing to template-driven automation, reducing production time from hours to minutes.

Quick picks:

Best overallMagistoBest for freelancersMagistoBest for small businessMagistoBest free optionMagisto (free tier available)

What is Magisto?

Magisto will automatically edit your photos and videos without having to drop them into a specific timeline or manually select music, captions or filters first. Magisto's fast one-click editing features have been created to work with your photos and videos and blend them seamlessly into an original movie.

Pricing

  • Free Trial available

Best For

Suited for solo users, small teams, SMBs, and enterprise

Platform

  • Web + mobile app (iOS & Android)

  • Installed - Windows

Magisto Software Demo

Magisto was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Magisto

Team types
Freelancers, Large Enterprises

Why teams choose Magisto

  • Creates visually appealing videos quickly and easily, suitable for showcasing on social media or websites.

  • User-friendly interface, suitable for beginners and non-professionals.

  • Offers a variety of themes, music selections, and transitions for automatic video creation.

Is Magisto right for you?

What buyers should know before shortlisting Magisto

Magisto's free plan limits exports to 720p resolution and includes watermarks, making it unsuitable for professional deliverables. Paid plans start at $9.

99/month for 1080p exports and remove watermarks, but you'll need to verify in a demo whether the template library meets your brand guidelines—the platform offers roughly 100 templates across categories like social media, real estate, and events. Before committing, test the customization depth: you can adjust colors, text, and music, but you cannot modify video layouts or add custom transitions, which may frustrate users accustomed to Adobe Premiere or DaVinci Resolve.

Customer support operates via email and in-app chat with typical response times of 24–48 hours; there is no phone support or dedicated account management at any tier. The platform integrates with Shopify, Facebook, Instagram, and YouTube for direct publishing, but does not connect to Slack, HubSpot, or Zapier.

Cloud processing can introduce 10–30 second delays during peak hours (typically 9am–5pm US Eastern), so plan accordingly if you need same-day turnaround on video exports. Magisto works best for social media teams producing 5–15 videos per month in standard formats; it is not designed for multi-camera editing, color grading, or motion graphics work.

Pros and cons

Magisto pros and cons

  • Magisto pros
  • Creates visually appealing videos quickly and easily, suitable for showcasing on social media or websites.

  • User-friendly interface, suitable for beginners and non-professionals.

  • Offers a variety of themes, music selections, and transitions for automatic video creation.

  • Magisto cons
  • Some users faced difficulties with customer service, leading to subscription payment issues and lack of refunds.

  • Limited customization options on the free version, with premium features behind monthly paywalls.

4.1/5 rating
50 verified reviews
Free trial available

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See how it stacks up

Compare Magisto side-by-side with top Video Editing Software alternatives.

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What is the pricing of Magisto?

Free TrialAvailableTry Now →
Pricing Model
Subscription

Magisto reviews and ratings

Buyer sentiment

Buyer sentiment is positive across 50 reviews, with strong overall satisfaction.

What buyers like

  • Creates visually appealing videos quickly and easily, suitable for showcasing on social media or websites.
  • User-friendly interface, suitable for beginners and non-professionals.
  • Offers a variety of themes, music selections, and transitions for automatic video creation.

Common complaints

  • Some users faced difficulties with customer service, leading to subscription payment issues and lack of refunds.
  • Limited customization options on the free version, with premium features behind monthly paywalls.
  • Network-dependent performance, causing lags based on internet speed.

4.1

Very Good

Based on 79 ratings & 50 reviews

Are you using Magisto?

Rating Distribution

Excellent

(22)

Very Good

(22)

Good

(3)

Poor

(0)

Terrible

(3)

What users are saying

SD

Susan D

10/13/20

4 out of 5

Great tool for quickly creating eye-catching videos!

What do you like best? Really intuitive to use. I like that I can trim videos and easily move elements around. Also, like that I can have a Vimeo ...

Read more

AR

Anonymous Reviewer

01/16/20

1 out of 5

Horrible Experience

PROS & CONS What are the best aspects of this product? The only good aspect was that it was easy to find online. That would be a good thing if it ...

Read more

P

Pietro

12/08/19

5 out of 5

Helps me produce videos in record time.

PROS & CONS What are the best aspects of this product? Magisto is a simple and easy to use program. I love how it lets me string hundreds of ...

Read more

D

Dahlia

11/30/19

4 out of 5

Beginner-friendly.

PROS & CONS What are the best aspects of this product? I think it's great how Magisto caters to all types of users. Even without proper training ...

Read more

B

Brock

10/30/19

4 out of 5

We've been able to produce professional videos without proper design training.

PROS & CONS What are the best aspects of this product? I love how one doesn't have to be professionally trained to use this program. My background ...

Read more

M

Myles

10/25/19

4 out of 5

Very user-friendly.

PROS & CONS What are the best aspects of this product? Magisto is best known for its usability. But more than this, I would also like to point out ...

Read more

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What are the features of Magisto?

35%

Feature coverage

11 of 31 tracked features

Audio tools refer to a wide range of software features designed to capture, edit, enhance, and manipulate sound recordings. These tools are…

Brand Overlay is a feature that allows users to customize and brand their software to reflect their unique identity and messaging. It is an…

Collaboration has received a lot of attention in the marketing world recently. It's taking off in a big way but still has many questions sur…

The Media Library feature is a robust and dynamic tool that allows users to easily organize and manage their digital media files. It serves…

Merge video is a software feature that combines two or more separate video clips into a single, continuous playback. This allows users to cr…

Social sharing is a feature found in many software applications that allows users to easily share content with others on various social medi…

Split Video is a revolutionary software feature that allows users to divide a single video into multiple segments or tracks. This versatile…

Supports HD resolution is a software feature that enables a high-quality display of images, videos, and other media content in high definiti…

Text Overlay is a popular software feature that allows users to add text over an existing image, video, or any other media. This feature is…

Video capture is a valuable feature that allows users to record, save, and edit video footage directly on their computer or mobile device. W…

Video Speed Controller is a highly innovative software feature that allows users to control the playback speed of videos. With this feature,…

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Magisto Customers

Samsung-logo

Samsung

Hyundai-logo

Hyundai

NBC Sports-logo

NBC Sports

Mitsubishi Motors-logo

Mitsubishi Motors

Zappos.com-logo

Zappos.com

Help & Contact

Magisto Support Options

Customer ServiceOnline
LocationMountain View, California

Frequently Asked Questions About Magisto

Common questions buyers ask before choosing Magisto.

Magisto is a Video Editing Software. Magisto offers Collaboration, Social Sharing, Audio Tools, Brand Overlay, Media Library and many more functionalities.

Buyers commonly note the following limitations of Magisto: Some users faced difficulties with customer service, leading to subscription payment issues and lack of refunds.; Limited customization options on the free version, with premium features behind monthly paywalls.; Network-dependent performance, causing lags based on internet speed..

Some top alternatives to Magisto includes Moovly, Rocketium, Promo.com, ClipChamp and Animaker.

Magisto offers Free Trial, Subscription pricing models

We don't have information regarding integrations of the Magisto as of now.

The starting price is not disclosed by Magisto. You can visit Magisto pricing page to get the latest pricing.

Ready to try it?

Get started with Magisto

Start your free trial — no credit card required.

About the reviewer

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].