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9.5

Spot Score

Klaviyo - Marketing Automation Software

Klaviyo Reviews in June 2026: User Ratings, Pros & Cons

Effortless automation for successful marketing.

4.79

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Klaviyo offers custom pricing plan

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Klaviyo Reviews & Ratings

4.79

Excellent

Based on 708 ratings & 708 reviews

Rating Distribution

Excellent

(634)

Very Good

(58)

Good

(5)

Poor

(0)

Terible

(11)

Spotsaas Editor’s POV

Klaviyo continues to solidify its position as a powerhouse for email and SMS marketing, especially for eCommerce businesses. With its intuitive interface and robust feature set, even those with minimal tech experience can effectively create sophisticated campaigns and automation flows. Its seamless integrations with platforms like Shopify and BigCommerce simplify ...Read more

Klaviyo pros and cons

  • Exceptional customer support, consistently praised for responsiveness, patience, and thorough guidance, even for complex issues.

  • Smooth onboarding experience, making platform transitions and initial setups effortless for users, including businesses with limited tech resources.

  • Easy-to-use interface with user-friendly features, making it accessible even for non-technical users.

  • Powerful email and SMS automation capabilities that enhance marketing efforts with personalized workflows and detailed audience segmentation.

  • Initial learning curve for users transitioning from previous email marketing platforms due to feature richness and platform differences.

  • Occasionally high-pressure tactics from the sales team during sign-up phases, causing some discomfort.

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Showing 331-340 out of 708

KA

Kristina A

02/18/22

5 out of 5

"Best E-Commerce Software that Integrates Email + SMS + Store"

What do you like best about Klaviyo? Klaviyo does a great job of integrating email + sms together for email flows. We've seen an increase in sales for our clients since being able to automate flows with a mix of the two. I also love all of the segmentation options for the list. Any segment you can dream up is possible to create in Klaviyo!

HL

Heather L

02/18/22

5 out of 5

"Best Investment!!"

What do you like best about Klaviyo? I love how easy Klaviyo is to use and the customer service is outstanding! What do you dislike about Klaviyo?

KC

Kristen C

02/18/22

5 out of 5

"Klaviyo is by far the BEST Email Platform out there!"

What do you like best about Klaviyo? Ease of use and features for modern marketing! What do you dislike about Klaviyo?

RM

romi m

02/18/22

5 out of 5

"Email automation"

What do you like best about Klaviyo? The platform is easy to use and the drag and drop campaign creator is excellent. Email automation has increased my online business by a lot and saves me so much time and guesswork.

AU

Anonymous User

02/17/22

5 out of 5

"An Ecommerce Store Managers Trusted Partner"

What do you like best about Klaviyo? Automations with A/B Testing (like abandon cart follow-ups, review reminder, etc.) Timezone based campaign scheduling

AU

Anonymous User

02/17/22

5 out of 5

"An Ecommerce Store Managers Trusted Partner"

What do you like best about Klaviyo? Automations with A/B Testing (like abandon cart follow-ups, review reminder, etc.) Timezone based campaign scheduling

AU

Anonymous User

02/15/22

5 out of 5

"Klaviyo offers robust functionality for email marketing + automation"

What do you like best about Klaviyo? Klaviyo offers robust functionality for email marketing and comprehensive reporting. What do you dislike about Klaviyo?

AU

Anonymous User

02/15/22

5 out of 5

"Klaviyo offers robust functionality for email marketing + automation"

What do you like best about Klaviyo? Klaviyo offers robust functionality for email marketing and comprehensive reporting. What do you dislike about Klaviyo?

OM

Omer M

01/31/22

5 out of 5

"Klayvio is the God tool for marketing on shopify."

What do you like best about Klaviyo? I love how easily it integrates in ecommerce mechanism automatically in shopify. You can easily create shopping and notifications flow on shopify.

OM

Omer M

01/31/22

5 out of 5

"Klayvio is the God tool for marketing on shopify."

What do you like best about Klaviyo? I love how easily it integrates in ecommerce mechanism automatically in shopify. You can easily create shopping and notifications flow on shopify.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].