Guideline Reviews in May 2025: User Ratings, Pros & Cons

"Highly recommended 401k - low fees"

What do you like best about Guideline? great service and attention to detail for questions and setup. very very easy setup. low fees. links with my payroll (gusto). couldn't be easier.

"401k company that has been helpful"

What do you like best about Guideline? Guideline has been with us for years, they moved over with us even when we switched payroll companies. They have been helpful and quick to respond to questions.

"Easy to setup"

What do you like best about Guideline? Ease of setup and ease for employees. Integrates with Gusto. What do you dislike about Guideline?

"Easy 401k for small business"

What do you like best about Guideline? Easy to set up Syncs with Gusto payroll

"Awesome for small companies. It's time to get off the fence."

What do you like best about Guideline? Easy to use and great integration with other tools like quickbooks and gusto. Also, the cost is relatively low so it make it an easy and obvious choice. I'm also very happy that the default options are low cost EFT's and not high cost options that some over providers steer you towards. I know that low cost options are the best way to build long term wealth so without these I would not be able to recommend Guideline.

"Good experience and easy for small business"

What do you like best about Guideline? I like the clean and simple interface and the fast response from service What do you dislike about Guideline?

"Easy set up and simple to use"

What do you like best about Guideline? Investing options are based on your risk tolerance after answering a few questions. Simple and easy to use. The reports are straight forward and easy to understand. Being able to offer profit sharing to my employees in addition to a company match. The ability to change the company match percentage by raising or lowering it depending on how business cash flow is performing.

"Review"

What do you like best about Guideline? Easy to use Guideline, makes things turnkey. What do you dislike about Guideline?

"Very user friendly"

What do you like best about Guideline? Their onboarding team made it easy to transfer from another company. The website is easy to navigate and understand. I am emailed notices of all withdrawals, reminded of all tax obligations - they make it pretty easy. Also, I can get someone on the phone very quickly if I ever need someone.

"A Frustrating Experience"

What do you like best about Guideline? Guideline was the company's first 401k vendor and made things very easy to set up. Fee structure is reasonable. What do you dislike about Guideline?