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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

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Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 2461-2470 out of 2517

AU

Anonymous User

04/28/19

5 out of 5

"Great stuff accurate"

What do you like best about Google Analytics? Well the best part is beong able to track what country What do you dislike about Google Analytics? Too complicated should have some kind of simple mode What problems is Google Analytics solving and how is that benefiting you? Audience country and location and how ti market x

AU

Anonymous User

04/28/19

4 out of 5

"Google Analytics - A Great way to get quantitative data"

What do you like best about Google Analytics? Google Analytics has a relatively easy user interface and provides a lot of data to help businesses make an informed decision on what parts of their website to invest in. What do you dislike about Google Analytics? Google Analytics no longer provides keyword details so it requires the user to add additional third-party software to retrieve this info. I find this to make the process less streamlined and a little frustrating. Recommendations to ...

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MB

Mark B

04/28/19

4.5 out of 5

"The shift between good to Perfect does not do justice, This Software will do that, shift you ahead. "

What do you like best about Google Analytics? Going from having little to no website traffic, when we begun our campaign with Google Analytics we begin to see greater amounts of traffic to our website not only that but we were able to get the traffic that was derived from the product that we were pushing at that time. It helped us secure greater deals due to its reporting strategies that it offers. To help us foresee the target market we were serving. What do you dislike about Google ...

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SJ

Samantha J

04/26/19

4 out of 5

"Excellent software!"

What do you like best about Google Analytics? This tool is great to have a daily record of how many people visit our website. This tool helps you to determine the conversion rate as well. What do you dislike about Google Analytics? The software requires learning in order to use it to extreme. What problems is Google Analytics solving and how is that benefiting you? Google analytics provides us with targeted insights. Google Analytics provides you with everything needed to analyze where your ...

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AU

Anonymous User

04/26/19

5 out of 5

"Google Analytics Is a must have!"

What do you like best about Google Analytics? Provides needed interaction from users that help improve our marketing. It is incredibly useful as it aslo provides information on how we could improve and gain more consumers, which it definitely has helped my company gain. What do you dislike about Google Analytics? It takes time to learn how to use Google Analytics and the tools it provides, as it can be complicated at first. Recommendations to others considering Google Analytics: Google ...

Read more

AU

Anonymous User

04/25/19

4 out of 5

"Very Useful"

What do you like best about Google Analytics? Very useful to see the data when building/marketing your own shop. What do you dislike about Google Analytics? It was a little confusing for me. However, I was able to watch videos on YouTube to help me better use Google Analytics. Recommendations to others considering Google Analytics: Definitely worth it. What problems is Google Analytics solving and how is that benefiting you? Great tool to see where most of your traffic is coming from.

AW

alexa w

04/25/19

4.5 out of 5

"The best tool to generate the web analytics report."

What do you like best about Google Analytics? It's free and easy to fetch the report of user location .it can be support for mobile and website or another digital environment.it allows the customized data collection and reports with geo-tracking facility. What do you dislike about Google Analytics? It also paid when a specific number of tools exceeds.it needs constant training. It is difficult to understand the dashboard due to abundant of thing on it. What problems is Google Analytics ...

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RB

Robbie B

04/25/19

5 out of 5

"Great for SEO"

What do you like best about Google Analytics? Google Analytics is great for seo! Its super user friendly ! What do you dislike about Google Analytics? We use google analytics for all of our websites and have not had a problem yet! Recommendations to others considering Google Analytics: It's an amazing software and recommend it to everyone! What problems is Google Analytics solving and how is that benefiting you? It allows us to connect with our website viewers!

AU

Anonymous User

04/24/19

5 out of 5

"If you don't have Google Analytics set up for your site, you're doing it wrong"

What do you like best about Google Analytics? Google Anaytics is a key software in measuring how my website is performing, what content my viewers are most interested in, and where my traffic is coming from. It is clutch! You are able to drill down by date, page, etc and even look at behavior flow to see where your website viewers go after their first landing page. This information is so helpful and useful for me as a blogger to figure out the best content to create, as well as how I should ...

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TR

Tim R

04/24/19

5 out of 5

"Easy to use and install"

What do you like best about Google Analytics? From a website dev site it is easy to add to the site, dashboard is easy to understand and provides valuable data. What do you dislike about Google Analytics? Nothing, highly recommend this product to anyone looking for insight to traffic on their site. Recommendations to others considering Google Analytics: Used homegrown analytics tools with other companies but Google is easier to use. What problems is Google Analytics solving and how is that ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].