Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

"Very helpful for website management"

What do you like best about Google Analytics? Google team supports a lot on how to set up all the features and keeps releasing updates. What do you dislike about Google Analytics? Some plug-in features require programming skills to set up. What problems is Google Analytics solving and how is that benefiting you? Help us manage our website and monitor the viewer results well.

"Must have metrics for any business with a website "

What do you like best about Google Analytics? Google analytics provides tasty insight into how your ad campaigns and websites are performing. What do you dislike about Google Analytics? The API could use an update and could feel more modern. What problems is Google Analytics solving and how is that benefiting you? Page load time, number of users to certain web pages. It has allowed us to make decisions based on the data that GA is providing.

"The best website stats available"

What do you like best about Google Analytics? Google Analytics allows our us to keep track so the exact traffic patterns of our company website. I know who is visiting it, how many times a week and even what operating system they are using. To top it all you can even see what web browser they are using. What do you dislike about Google Analytics? Things can get very complex fast with this Recommendations to others considering Google Analytics: This really shows alot of information about ...

"Easy to use & effective"

What do you like best about Google Analytics? I like the search feature. I like that you can type in a question rather than general search terms and receive an answer. I also like that I can view all of my client's accounts within one account. What do you dislike about Google Analytics? Sometimes the analytics will not display properly when I search certain date ranges, which can be a pain. The other thing that is kind of a pain is we reach the cap of how many accounts we can manage within ...

"Analytics is a Useful and Valuable Tool for Measuring Marketing Efforts"

What do you like best about Google Analytics? I enjoy using Google Analytics to measure the actions taken by consumers on our company's website. In our field, it can be difficult to measure our ROI since we are not selling a specific product, but instead, a service. Being able to see the different actions has helped us to understand what leads a potential client to contact us and pursue our services. What do you dislike about Google Analytics? I have been using Analytics for years and I ...

"Track your website and gather analytics for your business easily"

What do you like best about Google Analytics? GA is the web analytics tool most widely used to track and compare campaign traffic and conversion rates on the website and landing pages. Provides more advanced features including segmentation of custom visitors What do you dislike about Google Analytics? It is sometimes challenging to find the information you are looking for. Switch to another report, reset the graph to daily. What problems is Google Analytics solving and how is that ...

"Great Flexible Default Solution for Website Analytics"

What do you like best about Google Analytics? It is very easy to set up GA to run live analyses of who is coming to our site and what they do once they land there. The Acquisition view provides the quickest and easiest way to attribute where users are coming from and what they do while on site / how long etc. What do you dislike about Google Analytics? The various views and reports features are still very clunky and the more advanced portions of the setup are not very intuitive and lean on ...

"Essential for nearly all websites"

What do you like best about Google Analytics? Google Analytics is easily the most powerful free tool at any marketer's, developer's, or designer's toolbox. There are few other tools that can provide as many insights on user behavior on your website. What do you dislike about Google Analytics? While Google Analytics is certainly powerful, users need to have a working understanding of Javascript to make the most of it. Conversion tracking (even for common use cases) requires a bit of work to ...

"Google Analytics is the perfect solution to your marketing and market research needs!"

What do you like best about Google Analytics? I like the keyword research tool as it comes in handy when trying to rank videos and content online. I love that I can see my analytics in real time. What do you dislike about Google Analytics? If I am going to be honest, Google Analytics is pretty complicated and there's a learning curve. Once you get it down, it is a very handy software to use for your business. Recommendations to others considering Google Analytics: I would provide better ...

"Google has another win "

What do you like best about Google Analytics? The data Google Analytics offers is clean and laid out simply. It’s something anyone can use and understand. What do you dislike about Google Analytics? If you want to buy the full product and not just use the free version it costs an arm and a leg! What problems is Google Analytics solving and how is that benefiting you? I use google analytics to track how many people view my webpage and what key words brought them to my site. With the google ...