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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

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Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 2411-2420 out of 2517

AM

Arthur M

05/13/19

4 out of 5

"Analytics the best service to obtain information from your visitors."

What do you like best about Google Analytics? I love Google Analytics because it allows to collect a lot of very useful information from the people who visit our online store, this information helps us to determine in which countries we have more success and also the age range of these people (among many other things) . Another interesting aspect of the application and that characterizes Google products is the integration of this service with other similar Google like Google Adsense for ...

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HA

Hamlet A

05/13/19

5 out of 5

"Still the standard tool for analytics"

What do you like best about Google Analytics? Google Analytics (GA) provides in-depth and detailed data about your website and breaks it down into easy to understand sections. What do you dislike about Google Analytics? Because GA provides so much data, you need some good training to truly comprehend it all and reep the best benefits. Recommendations to others considering Google Analytics: I strongly recommend getting some sort of training before diving into GA. There is a lot of things to ...

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AU

Anonymous User

05/13/19

4 out of 5

"Insightful but be aware of sampling"

What do you like best about Google Analytics? Google Analytics is a good free entry level method to understand how your site is performing and allows for many options to understand your visitors and your content. What do you dislike about Google Analytics? Depending on how deep you are wanting to analyze you will realize n into sampling issues with this version of Google Analytics. Even at the highest report level you can run into measurement inconsistency. As long as you are looking for ...

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AN

Abrinna N

05/12/19

5 out of 5

"Google Analytics: best app ever"

What do you like best about Google Analytics? I like that it organizes all my social media or videos for me. What do you dislike about Google Analytics? The app is really good but the main problem I have is when the app crashes constantly. What problems is Google Analytics solving and how is that benefiting you? Sometimes it’s slow but other than that it’s fine.

AU

Anonymous User

05/12/19

5 out of 5

"Best Tool For Marketing And Website Tracking"

What do you like best about Google Analytics? Google Analytics is one of the brilliant website analytics suites, I like that it helps to track multiple properties such as keeping tracks of conversions, visitor's origin, exit point, website checking time, etc. It is best to keep check on the SEO activities, the effectiveness of campaigns, etc. Implementation is easy and the filters are very helpful. It performs multiple tasks, and is free, thus eliminating the burdens of risk. What do you ...

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CO

crystal o

05/10/19

4 out of 5

"Makes the experience easy"

What do you like best about Google Analytics? I love that almost all sorts of Analytics are available out there on Google Analytics. The process to find your target, look at the data, make comparisons, put in ads and all is so simple. What do you dislike about Google Analytics? The interface can be a bit overwhelming for a newcomer. But I don't think it's something that they can get rid of either, because there's so much data to show, and only limited amount of spacing ...

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BD

Brian D

05/10/19

5 out of 5

"Easy to Use"

What do you like best about Google Analytics? It is extremely easy to use and seems accurate. Most helpful for knowing where traffic is coming from. What do you dislike about Google Analytics? Honestly, there is nothing that I can think of that I don't like about it. Recommendations to others considering Google Analytics: If there is not a chrome extension, maybe you could make a chrome extension as that would make even easier to use. What problems is Google Analytics solving and how is ...

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AU

Anonymous User

05/09/19

5 out of 5

"Great Analytic Management "

What do you like best about Google Analytics? The ability to link multiple accounts and view them both online and in app. What do you dislike about Google Analytics? Can take some time to learn every detail if you're not tech savvy. Recommendations to others considering Google Analytics: Give it a try, for free you can't beat it. What problems is Google Analytics solving and how is that benefiting you? Able to track everything in one place rather than multiple.

AU

Anonymous User

05/09/19

5 out of 5

"Very powerful and versatile platform"

What do you like best about Google Analytics? I like how you get all your data in one place and that you can customize it with a little bit of code What do you dislike about Google Analytics? not much. but maybe the interface could be a little bit simpler or a more explicit documentation could help. Recommendations to others considering Google Analytics: before you create custom events. maps them. make sure that they are what you want. and also wait 24 hours before thinking that something ...

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AU

Anonymous User

05/09/19

5 out of 5

"Google Analytics Is A Must Have"

What do you like best about Google Analytics? Google Analytics seems overwhelming at first, but it's new updates provide a better ease of use for people just getting their feet. It's one of the most trusted and powerful tools out there to collect data. It helps us tracking all our marketing efforts and campaigns. What do you dislike about Google Analytics? At first it looks like a very complex system of data and it can turn off beginners. You have to know the the bare basics of how GA works ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].